Mediaboss Marketing

Disney has put the entire Partysaurus Rex short online, and I have to admit, it's like a mini rave combined with a foam party. Did Pixar do their annual corporate retreat at a gay bar in Ibiza?

I really can't say enough good things about P!nk's new album. I love everything about it, and probably should thank the label for the copy they sent me, because I never would have bought it, and I really would have missed out. The whole album is a really raw honest look at how irrational and tumultuous relationships can be, and the video for "Try" is the beautiful, dancing representation of that. I had no idea she could dance like this. I do have a vague concern someone is going to try and take the dance moves literally rather than figuratively and decide that she's advocating violence in relationships, which is exactly not what she's doing.

The first five minutes of American Horror Story are out, and centers around Adam Levine and his girlfriend trying to screw in the top twelve most haunted places in the country. There's a distinct lack of Adam's backside in this preview that I hope is remedied on television. Still, I'm going to think twice if someone tries to make me a deal for a blowie. I'll still take it, but I will think twice.

I have to admit, the promos for Christina Applegate's hosting gig on Saturday Night Live are not filling me with a lot of hope. I found Daniel Craig's promos to be funny, and the show a disaster, and these promos are a disaster to start with.

Pizza Hut has enraged some folks by offering free pizza for life to anyone at the Town Hall presidential debate coming up to ask the candidates "sausage or pepperoni?" Who wants to bet if it did happen, Mitt Romney would ask for both?

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Morning Meme: Stevie Nicks Apologizes For Nicki Minaj Comments, "Partysaurus Rex" Floods The Dancefloor, and Shailene ...

After a report on the New York Daily News that social media sites served as a job searching tool, online marketing company fishbat Inc. weighs in.

Bohemia, NY (PRWEB) October 15, 2012

According to the New York Daily News, As well as being the place to go to share photos of cats, catch up with friends, discuss the day's news, interact with consumer brands and even choose a college or university, Facebook is now the social media destination for job seekers. The article goes on to report, Though LinkedIn is usually considered the go-to site for building up business contacts and identifying job opportunities, only 38 percent of jobseekers surveyed by Jobvite said they used the site to help them find work, compared with 52 percent of respondents who use Facebook (up from 48 percent in the 2011 survey).

All social media platforms have their merits in terms of communication and opportunity. Its important to note that despite the fact that this survey has found that Facebook has become an asset in terms of finding work, someone using the Internet to seek employment should not neglect their LinkedIn or Twitter accounts in favor of Facebook, or vice versa, states Sida Li, VP of Internal Operations for web marketing company, fishbat, Inc. An employment opportunity is an opportunity to market yourself, and if you are going to do that through social media, its important to put your best foot forward across your digital presence and all platforms just like you would if you were a brand or business establishing a presence on social media.

fishbat, Inc. is a full service online marketing firm. With social media management, search engine optimization (SEO), web design, and public relations, fish bat comes together as a marketing agency to raise awareness about your brand and strengthen your corporate image.

Scott Darrohn fishbat 855-347-4228 Email Information

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Facebook Most Popular Social Media Site for Job Seekers, Web Marketing Company, fishbat, Inc., Responds to Findings

COLOGNE, Germany A change to the law governing takeovers in the tiny European nation of Luxembourg could be big news global media giant Bertelsmann allowing it to fulfill its years-long ambition to take full control of Europe's number one broadcaster, RTL Group.

Revised takeover rules, which took effect this month, allow owners of more than 95 percent of a publicly traded Luxembourg company to squeeze out minority shareholders by forcing them to take a fair price buyout. Bertelsmann currently holds 92.3 percent of Luxembourg-based RTL. A buyout would give Bertelsmann full control over RTL's annual cash flow of some $1.3 billion (1 billion) money Bertelsmann desperately needs if it is to finance its ambitious international expansion plans.

The new takeover law introducing a clear rule for the squeezing out of minority shareholders is a game-changer, Margo Joris, an analyst at KBC Securities in Brussels told Bloomberg News. The law now offers Bertelsmann the possibility to take RTL private."

If Bertelsmann took full control of RTL, it could also give the German conglomerate more options as it considers a initial public offering. Last year, RTL, which had a net income of $900 million (696 million) last year, accounted for some 60 percent of Bertelsmann's total earnings before interest and taxes.

Bertelsmann recently changed its legal structure, a move interpreted by many as a first step towards an IPO for the group, which is privately controlled by the Mohn Family. The Mohns, descendants of company founder Carl Bertelsmann, have in the past resisted taking the company public.

Last month, Bertelsmann CEO Thomas Rabe presented the company's growth strategy, which would see Bertelsmann shift focus from the low-growth territories of Western Europe, to emerging markets in Asia and North America as well as putting a greater focus on digital businesses and content production. Bertelsmann has not said how it plans to finance this shift which will likely involve a number of acquisitions. Rabe recently acknowledged that the company does not have the skills required to benefit from the digital age."

In July, Bertelsmann issued 10-year bonds worth $969 million (750 million). The company currently hold around $4.65 billion (3.6 billion) in debt.

Bertelsmann has twice in 2002 and 2007 moved to take full control of RTL but withdrew both times. In 2002 a Luxembourg shareholder group rejected Bertelsmann's buyout offer as too low while uncertainty about the country's takeover laws torpedoed the 2007 attempt.

Under the new law, Bertelsmann could buy up the remaining 1.94 percent of RTL shares it requires to cross the 95 percent threshold. An independent advisor would then set a fair price for the remaining shares, a price minority shareholders would be required to accept.

Another option open to Bertelsmann would be to sell RTL shares to finance its global expansion, something the company has hinted at in the past. For its part, Bertelsmann only says it is keeping all options open regarding its stake in RTL.

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New Law Could Help a Bertelsmann Buyout of RTL

Haim Saban, the Israeli-American media mogul who once shared control of Bezeq, is weighing a return to the telecommunications industry.

Ilan Ben-Dov's holding company Scailex said yesterday that it was in talks with Saban to sell him its controlling 44.5% of Partner Communications. But the company added it was also in negotiations with otherparties to sell the stake - and that the talks with Saban had not yet yielded any agreement.

"The company is holding talks with the Saban group and simultaneously is examining other deals with additional entities," Scailex said. "No agreements have been reached with any entity and there is no certainty these talks will result in a binding agreement."

Meanwhile, TheMarker has learned that Saban also previously explored buying control of Cellcom Israel. His representatives held talks with Nochi Dankner's IDB group, Cellcom's parent company, but the discussions stopped short because Dankner sought too high a valuation for the company.

Both Ben-Dov and Dankner are carrying massive debts and need to find cash quickly. Ben-Dov was close to selling Partner back to the Hong Kong conglomerate Hutchison Whampoa in the summer, before the latter rescinded its offer.

News of the talks between Scailex and Saban lifted the shares and bond prices for all the companies involved in trading on the Tel Aviv Stock Exchange yesterday. Partner stock jumped 7.4% to NIS 21.80, raising its market valuation to NIS 3.4 billion. Scailex soared 41.8%, while its bonds rose as much as 12%, although that still left them at junk yields of up to 80%.

Of Scailex's Partner shares, 16% of the 44.5% are pledged to bondholders and 12% to Hutchison, which made a $300 million loan to Scailex to buy Partner from it three years ago.

If Saban does agree to buy Partner, he will acquire it in stages, taking the 16.6% of Scailex's Partner shares that are unpledged for a sum of NIS 550 million to NIS 650 million, or NIS 22 to NIS 25 each.

Meanwhile, Saban reportedly will open talks with Bank Leumi about buying its 5% Partner stake at the same price, or a total of NIS 200 million. Likewise, he will try and buy out other major Partner shareholders, such as Migdal Insurance and the investment house Excellence.

Market sources believe Leumi would answer favorably to an offer of NIS 25 a share, but the bank has not yet been approached. .

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Haim Saban in talks to buy Partner

The Chief Justice of the Family Court of Australia has called for tighter government controls on social media.

Diana Bryant was one of the keynote speakers at a Family Law Conference in Hobart.

She said social media was now having a major impact on family court proceedings and it was very difficult to control.

"On YouTube at the moment there are some really distressing videos of parents manipulating their children and they're available for anyone to watch," Ms Bryant said.

"That's something that's never happened before.

"We have social media, it's there, and the legislators do need to find some way of dealing with it."

Geoffrey Sinclair from the Law Council of Australia said comments on Facebook and Twitter, or videos on You Tube, were very hard to control.

"We are seeing more and more of details of cases being put into public media by disgruntled litigants," he said.

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Family court chief calls for social media controls