Mediaboss Marketing

WALNUT, CA--(Marketwire - Oct 15, 2012) - ViewSonic Corp., a leading global provider of visual solution products, has expanded its lineup of Full HD 1920x1080p commercial displays with its new 32" CDE3201LED.

"A Full HD resolution LED panel is an important feature when it comes to staying competitive in today's mix of promotional messages," said Gene Ornstead, director of product marketing for ViewSonic. "With today's digital signage content being a mix of fixed images, computer graphics and video, this resolution communicates a message in a crisp, colorful way that draws the viewer in for an immersive brand experience. Paired with advanced auto control functions and extremely versatile input connectivity options often only found with more expensive full commercial displays, the CDE3201LED is ideal for companies looking to make a big impact with a small format solution."

An optimal low cost signage solution for small to mid-sized businesses, the 32" CDE3201LED features an energy-saving Full HD WLED panel with a striking slim design. Offering an assortment of hospitality features, the CDE3201LED is great for hotel guest room entertainment, including a user programmable set up menu and RS232 automated control port. As a result, the CDE3201LED can be remotely controlled in multiple display installations from a PC or media player.

Ideal for hospitality environments, the IR pass through feature allows the owner to install the CDE3201LED in a guest accessible space while ensuring remote control functionality is managed on the back end via a hard wired set-top-box connection. Furthermore, internal programmability and USB cloning allows the display to be programed to specific operational requirements including default input on power up, volume level calibration, front panel and remote control lock out, power on lock, and more.This calibration can then be duplicated via the automated cloning feature and a USB thumb drive. Combined with versatile inputs including HDMI, DVI, VGA, component video, and a USB multimedia support input for JPEG images, the CDE3201LED is an excellent professional display for a variety of content design video and graphics needs.

The CDE3201LED comes standard with a 3-year limited warranty and will be available in mid-October for an ESP of $449 Product will initially be available in North America, followed by Mexico and Latin America.

For further information, visit ViewSonic.com or follow ViewSonic on the Company blog, Facebook, YouTube and Twitter.

About ViewSonic Founded in 1987, ViewSonic's mission is to be the preferred global brand of visual solutions as we continue to focus on display-centric product offerings including LED monitors, projectors, digital signage displays, and cloud computing solutions. ViewSonic continues to pioneer in visual technology innovation to build a connected and ever-reaching digital future. ViewSonic Corporation is headquartered in Walnut, California. For further information, please visit ViewSonic.com.

ViewSonic's Finch Club offers resellers an opportunity to benefit from specialized product training and discounts. To sign up, please visit FinchClub.com.

This news release contains forward-looking statements that reflect the Company's expectations with regard to future events. Actual events could differ significantly from those anticipated in this document.

Trademark footnote: All corporate names and trademarks are the property of their respective companies.

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ViewSonic Creates 32" Full HD Display Featuring Automated Control Functionality for Hospitality

Calcutta News.Net Monday 15th October, 2012

Attacking on a section of the press, West Bengal Chief Minister Mamata Banerjee Monday alleged that some media houses wanted to control the state government and had turned against her as she did not fulfil their demands.

"Look, I cannot do everything for somebody. It is time I do some plain talking. Somebody says 'do this work for me, and if you are unable to do so, then I will bully you'. If the political leaders do not work, then you show your power. But what about your 'Dadagiri' when your interests are not fulfilled?" Banerjee asked.

Banerjee, also the Trinamool Congress chief, was speaking at an event organised by party mouthpiece "Jago Bangla".

"Some people think that they would control the government. Then do it. Fight elections. No problem... we are welcoming you," said an agitated Banerjee.

She accused some media houses of projecting only "negative" news and creating "news pollution" in their bid to malign her government.

"They do not highlight any good work. When my interest is not being fulfilled, then I am airing the negative news against the government. I do not believe in this kind of journalism," Banerjee said.

The Trinamool Congress supremo pointed out that her party left the Congress-led United Progressive Alliance (UPA) central government last month to protect the "interests of the people".

Ten veteran journalists were feted at the programme.

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Some media houses think they can control my government: Mamata

Summary: Employers should not factor in a candidate's online influence when hiring for social-related positions, but recruit those who show interest and ability to navigate the social media scene.

Employers are more interested in how candidates for social media-related positions make use of technology to advance the business, rather than evaluating each individual's suitability based on their level of social influence.

Freda Kwok, lead consultant at social media marketing agency Blugrapes, said while potential hires need to have experience using popular social networking platforms such as Facebook and Twitter, they should not be judged based on their personal use of such mediums. This means not assessing candidates based on social influence rankings provided by services such as Klout, she noted.

These scores can be easily distorted or rigged, and are not a true reflection of a person's capability to be a good online marketer, Kwok said. Furthermore, a person who has a strong online influence does not necessarily translate to having the right skillsets to manage brand campaigns and social media marketing efforts, she added.

"Employers need to assess candidates more for their professional capabilities, instead of blindsiding it based on personal abilities," she stressed.

Benjamin Koe, CEO of social media monitoring company JamiQ, similarly said the recruitment process should not take into account a candidate's personal use of social media.

"I don't agree there should be measurements at all based on social media use. It says little to nothing about a person," Koe noted.

After all, there is a big difference in having considerable social media influence personally and being able to manage social media engagement on behalf of a company, pointed out Michelle Lim, COO of jobs portal JobsCentral.

As such, she does not see prospective hires being recruited for their online presence and influence but for their ability to manage and navigate the social media scene.

Janice Tay, an online writer at a lifestyle news site, believes the practice of employers checking up on candidates' social influence scores is "more bizarre than bad". This is because such an act mixes the personal and professional use of social media, she noted.

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Aptitude, not influence, makes good social media pros

An 89-year-old woman used to find computers intimidating. Today, she's not only using a computer, she's on a social network, emailing with her family and getting pictures from her grandson in Australia.

Mary McNamara, 89, of Des Plains, Ill., uses a social network to connect with her eight children, 16 grandchildren and 10 great grandchildren.

When people talk about social networking being for young people, they haven't met Mary McNamara.

McNamara lives in a community for senior citizens in Des Plains, Ill. On any given day, you might find her emailing with her children and grandchildren. You might even find her going through the pictures that her grandson, a professional football player in Australia, posts for her to see.

This woman, who is nearly 90, may not be just out of college, but she is a social networker.

"In my first experience with it, I was afraid I was going to do something wrong and break it," McNamara told Computerworld. "I have children all over the United States and it's really helpful to get in touch with them quickly. At first my family was very, very surprised. They were thrilled to death that I started getting more up-to-date in my life."

McNamara is one of the senior citizens using Connected Living, a social network set up for the residents of more than 200 senior communities in 19 states. By the beginning of 2013, Connected Living is expected to be available to people in 300 facilities in 24 states.

Sarah Hoit, CEO and co-founder of Connected Living, said the company is focused on people in senior communities because they are separated from their families and often feel disconnected.

"I think a lot of people had written off an elder population really connecting," said Hoit. "What we have proven is that not only will the seniors connect, it profoundly changes their lives and their voice and happiness... The initial premise is to connect an entire generation of seniors who were left out of the digital divide."

Connected Living, a cloud-based service, is only for people living in those residential communities, but Hoit said they're hoping to eventually expand to all senior citizens.

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Seniors can learn a new trick -- social networking

DUBLIN--(BUSINESS WIRE)--

Research and Markets (http://www.researchandmarkets.com/research/5nw2r4/social_tv_market) has announced the addition of the "Social TV Market: Global Advancements Forecasts & Analysis (2012 - 2017)" report to their offering.

Social TV Market is set to take the television industry by storm as television manufacturers are betting big money in this technology. There exists a diversity of players in the Social TV ecosystem, as the industry is open to experiments and is witnessing many a tie-ups between broadcasters and social networking companies. While some broadcasters are amalgamating Social TV within their own platforms; there are many, who are integrating Twitter into their Social TV platforms for enhanced custom experience and participation. Industry players such as BBC and CNN, on the other hand have signed deals with social networking players such as Facebook, as social networking companies are aggressively trying to venture into this space.

Social is truly emerging as a coalition of television and social media, wherein newer formats are being developed to enhance viewer engagement and encourage paid transactions. Many media and tech companies such as Hearst, Time Warner, BSkyB, and Google are backing several Social TV startups, with huge investments. This report provides insights on the social TV market, key market players, future scope, drivers, restraints and challenges of the market. The report also analyzes global adoption trends and future growth potential across different geographies.

This study estimates the global market of Social TV by the end of 2017. This market research study provides detailed qualitative and quantitative analysis of the global Social TV market. The report provides a comprehensive review of major market drivers, restraints, opportunities, winning imperatives, challenges, and key issues in the enterprise mobility market. The market is further segmented and forecasted for major geographic regions, North America, Europe, Middle East & Africa, Asia-Pacific, and Latin America. The competitive scenario and market share of the top players in the Social TV market is discussed in detail. The top players of the industry are profiled in detail with their recent developments and other strategic industry activities.

Key Topics Covered:

1 Introduction

2 Executive Summary

3 Market Overview

4 Trends & Forecasts For Social TV & Related Areas

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Research and Markets: Social TV Market: Global Advancements Forecasts & Analysis (2012 - 2017) - Set to Take the ...