UT Austin discusses its social media group and group dynamics with Vitrue - We have a social media coordinator who coordinates all the social media assets for the department. That person reaches out to others who feed the social media coordinator information that will be relevant for a specific channel
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Vitrue Social Marketing Minute - UT Austin Ep 5 - A Social Media Group and its Dynamics - Video
Vintage Wine Estates discusses social media ROI with Vitrue - There isn't an exact answer, unfortunately, as far as social media ROI is concerned. I'm fairly content with what's out there with measuring channel activity and engagement, which is what's most important with social media.
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Vitrue Social Marketing Minute - Vintage Wine Estates Ep 4 - Social Media ROI - Video
UT Austin discusses social media data mining and analytics with Vitrue - Personally, I am overwhelmed by the amount of data that I can mine from social media. I've had to concentrate on what is really important to UT Athletics. Learning what that is has taken some time.
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Vitrue Social Marketing Minute - UT Austin Ep 2 - Social Media Data Mining - Video
UT Austin discusses social media collaboration with Vitrue - The UT Athletics department operates independently of the UT Austin official social media platforms. We have one Facebook account and about 15 Twitter accounts for each of the sports programs
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Vitrue Social Marketing Minute - UT Austin Ep 8 - Social Media Collaboration - Video
Vintage Wine Estates discusses social media opportunities with Vitrue - Most wineries have tasting rooms so we have adopted location-based services like foursquare and yelp, and we do offer deals for check-ins. The results right now are mixed. It's really taken off for some tasting rooms and not so much for others.
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Vitrue Social Marketing Minute - Vintage Wine Estates Ep 5 - Social Media Opportunities - Video