Mediaboss Marketing

27-02-2012 23:45 http://www.lockergnome.com - With the Internet, the World Wide Web, and social media governing the way we communicate with people in ways unprecedented and undreamed of just 20 — or even 10 — years ago, it's no wonder that a movement has begun to utilize this technology for electing our leaders. While the idea of being able to vote for your candidates of choice from the comfort of your home instead of dealing with the crowds at the local polling station is undoubtedly appealing, there are definitely some cons to consider with the pros of online voting. You can watch the entire live TLDR episode here: youtu.be http://www.gnomies.com http profiles.google.com twitter.com http://www.facebook.com

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Should We Be Able to Vote on the Internet? - Video

NEW YORK, Feb. 28, 2012 (GLOBE NEWSWIRE) -- A new survey suggests that social media is now delivering a return on investment for law firms, with 49 percent of U.S. law firms reporting that blogging and social networking initiatives have helped produce new business leads and 41 percent reporting that social media had helped them to actually land new work.

"Fans, Followers and Connections: Social Media ROI for Law Firms," a special report released today from ALM Legal Intelligence, is based on a survey of approximately 180 law firm partners, marketing professionals and administrators that was conducted in December 2011 and January 2012. The report is available now at http://www.almlegalintel.com.

"After a slow start to gain acceptance in the legal services industry, U.S. law firms are rapidly gaining confidence in the use of social media as a serious business development strategy," said Kevin Iredell, vice president of research and continuing education at ALM. "The skepticism of a decade ago has given way to a growing appreciation for the ways that blogs and various other social media and networking tools can be deployed to help build the reputation of individual lawyers and practice groups, as well as enhance law firms' overall marketing efforts."

Other notable findings from the survey include:

Almost 85 percent of law firms now make use of social media and networking tools, such as LinkedIn, Facebook and Twitter. Just over 60 percent said their firms now maintain one or more blogs. Nearly 90 percent believe that the integration of social media into their firms' marketing, business development and recruiting efforts should be an important priority, with more than 40 percent rating social media initiatives as very important. More than half said that their firms plan to increase their budget for social media initiatives in 2012 and just over 20 percent said their firms already have a full-time social media specialist on staff. More than 40 percent said that blogs and social media networks have helped to increase the number of calls their firms receive from journalists in traditional and new media. Likewise, roughly the same number said their presence in the blogosphere and on social media networks had also increased the number of speaking invitations their lawyers receive.

About ALM Legal Intelligence

ALM Legal Intelligence offers detailed business information for and about the legal industry, focused on the top U.S. and international law firms. The division's online research Web service, http://www.almlegalintelligence.com, provides subscribers with direct, on-demand access to ALM Legal Intelligence's extensive database of surveys, rankings and lists related to law firms and the legal industry. ALM Legal Intelligence is a division of ALM.

About ALM

ALM, an integrated media company, is a leading provider of specialized business news, research and information, focused primarily on the legal and commercial real estate sectors. ALM's market-leading brands include The American Lawyer, Corporate Counsel, GlobeSt.com, Insight Conferences, Law.com, Law Journal Press, LegalTech, The National Law Journal and Real Estate Forum. Headquartered in New York City, ALM was formed in 1997. For more information, visit http://www.alm.com.

ALM, The American Lawyer, Corporate Counsel, GlobeSt.com, Insight Conferences, Law.com, Law Journal Press, Law Technology News, LegalTech, The National Law Journal and Real Estate Forum are trademarks or registered trademarks of ALM Media Properties, LLC.

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4 in 10 Law Firms Report Landing New Clients by Using Social Media, According to ALM Legal Intelligence Special Report

NEW YORK, Feb. 28, 2012 /PRNewswire/ -- Targeted social media company YuuZoo is starting a social networking division that will rival Facebook and is launching "The Break", its global search for the world's best new band at a news conference at 11.00am, Wednesday February 29 2012, at the Merc Bar, 151 Mercer St, Soho, New York City.

YuuZoo's Philip de la Gueronniere says "All of YuuZoo's targeted social networks allow anyone; bands, brands, sports teams, celebrities, personalities to monetize their content and fan base through hyper-targeted advertising, sale of content, ticket sales, merchandise and product sales"

"Unlike Facebook and other social media platforms, they own and control their user data and their content. The advanced YuuZoo platform enables all social networking functions, but allows the content creator, not only the social network, to make money." concludes de la Gueronniere.

The winning band from "The Break" will perform at The Bamboozle Festival with  Bon Jovi, Foo Fighters, Skrillex, Mac Miller and Blink 182 on May 18 to 20 at Asbury Park, New Jersey.  ( http://www.thebamboozle.com ) ( http://www.yuuzoo.com)  

Presenting The Break and YuuZoo's social networking platform at the news conference will be YuuZoo's international  targeted social media experts Philip de la Gueronniere and David Kleinhandler.

TO INTERVIEW  Philip de la Gueronniere, YuuZoo CEO North America or entrepreneur and philanthropist David Kleinhandler please contact Max Markson on 917-932-6791 or max@marksonsparks.com 

Close to 1,000 bands have already registered with YuuZoo and uploaded their video clips to the social networking platform, where fans discuss and vote for their favorite. The band with the strongest support will win THE GOLDEN TICKET and be chosen to perform at America's largest music festival, The Bamboozle, on the weekend of May 18 - 20th 2012.

YuuZoo is running The Break together with the world's largest live entertainment and eCommerce company Live Nation. Available on http://www.yuuzoo.com, YuuZoo's central node for over 50 of its targeted networks, The Break offers bands and fans from all over the world unique global exposure, and a chance to become the next global superstars.

In a unique new digital format, and on a new social networking platform, which has received rave reviews from users all over the world, saying YuuZoo's new platform outshines Facebook and creates a far more immersive experience for fans than other non-targeted social media platforms.

About YuuZoo Corporation

YuuZoo Corporation (www.yuucorp.com), headquartered in Singapore, is one of the world's fastest growing social networking companies, offering a highly tailored and highly scalable social networking platform, enabling brands, businesses and celebrities to make money from social networks in a completely new way.

YuuZoo's unique and patent-pending targeted mobile and online social networks are packaged and branded for specific interest-, location- and age-groups. The YuuZoo turnkey solution offers companies an unprecedented way to capitalize on the booming online social networking market by selling content, services and merchandise, and by offering hyper-targeted advertising on targeted networks where they co-own the user data. The YuuZoo platform also includes YuuZoo's own proprietary digital payments platform.

Established and run by leading global experts and leaders in mobile, internet, advertising and payments, YuuZoo has around 2 million registered users in 164 countries.

TO INTERVIEW  YuuZoo's Philip de la Gueronniere or David Kleinhandler or RSVP for the news conference please contact Max Markson on 917-932-6791 or max@marksonsparks.com

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Global Internet Company YuuZoo Improves on Facebook Model and Launches Worldwide Search for Band to Perform at ...

Gone may be days of sitting next to a screaming baby or in front of a “kicker” on your flight. Airlines are now offering passengers the option of choosing their seatmates based on social networking profiles.

This month, Dutch airline KLM began its new social-seating program, Meet and Seat, which allows customers to upload personal information from their Facebook and LinkedIn profiles and use the details to choose their seatmates on flights.

(MORE: Hipmunk’s Flight Search: Just as Hip on Android)

“For at least 10 years, there has been this question about serendipity and whether you could improve the chances of meeting someone interesting onboard,” Erik Varwijk, a managing director in charge of passenger business at KLM told the New York Times. “But the technology just wasn’t available.” Varwijk told the Times about 200 passengers have participated so far.

Passengers with confirmed reservations indicate what social information they want to share, and are presented with a seating chart highlighting other passengers with available profiles. Passengers can then select a spot next to someone they find interesting, and that person will receive a message with their new seatmate’s profile.

Analysts believe the new program will be a low-cost way for airlines to get to know their customers and will attract business travelers and backpackers looking to network, according to the Times.

As long as both parties are willing to chat, there is great opportunity for social-networking. However, as USA Today reports, you should remember that both the airline and other passengers will have access to your personal information. Although KLM prohibits users from infringing on others’ rights, there’s still the potential for your info to fall into dishonest hands.

Last year, Malaysia Airlines launched a broader version of the program, called MHBuddy. MHBuddy allows passengers to check-in using the airline’s Facebook page and see if any “friends” will be on their flight or in their destination city. The program has 3,000 monthly active users and also allows Facebook friends to sit together.

Currently, Meet and Seat is only offered for flights between Amsterdam and New York and flights between San Francisco and São Paulo, but KLM hopes to provide the program for all of its intercontinental flights by spring.

(MORE: Pin Crowd: What’s next for the hot site Pinterest?)

See the article here:
Fly the Social Skies: More Networking at 10,000 Feet

According to a TV Guide user study, social networking discussion about television shows drives tune-in, loyalty and live viewing ratings. Due to social network impressions, 17% of respondents polled said they became a fan of a particular show, and 31% claimed they continued to watch a program. Twenty seven percent said that they watch more live programming to avoid internet spoilers, up from 20% in 2010. TV Guide queried from it’s over 24 million monthly users.

Some more detail on the analysis of the user-survey –

Those who claimed a social networking impression prompted them to begin watching a show cited reasons being that people had good things to say about it (76%), topics were interesting (64%) and 13% claimed that they just like to watch shows that others are watching. When asked about why they were continuing to watch a particular show, 77% said that social networking impressions helped maintain their interest, 66% cited topics and storylines again and 34% mentioned controversial moments.

The complete results of the survey conducted in February will be presented by TVGuide.com at Hill Holliday’s TVnext Summit in Boston on Monday. TV Guide has stated that their findings came from the survey of 3,041 users.

Somewhat on-topic – in France, one can’t even mention the words “Facebook” or “Twitter” in a TV show.

Read more:
Social Networking Drives TV Ratings