Mediaboss Marketing

If you had to describe Andy Roddick in one word, what would it be?

There are plenty that apply to him, but the one I would use to describe him is "resilient."

Tennis fans have enjoyed watching him on the tennis court, with his huge serve and fighter's mentality. His unwavering dedication to his craft and desire to squeeze every last bit of success out of his talents has always endeared him to his fan base.

If there was one thing you knew about Roddick going into a match was that he was going to fight as hard as he possibly could until the last point.

There are so many examples of Andy's unbelievable determination but the one that stands out most to me is from a match he lost. And no, it isn't the 2009 Wimbledon final, although that wouldn't be a bad match to pick to prove how resilient Roddick has been throughout his career.

The match that best illustrates Roddick's resiliency was his 2010 quarterfinal loss at the Australian Open to Marin Cilic.

In this match, Andy hurt his shoulder that led to the numbness of his racket hand.

To make matters even worse he was being outplayed slightly by his younger opponent and was two sets down.

It is completely feasible to believe that their are players that would have retired at that point in the match. Or at the very least other may have bowed out gracefully, knowing they have an legitimate excuse that was affecting their game.

Roddick, however, dug down and won the next two sets before succumbing to Cilic in the fifth set.

Read more here:
American Men's Tennis: What One Word Best Describes Andy Roddick

NEW YORK, NY--(Marketwire -03/20/12)- Historically, American voters have received their political news largely through print newspapers, TV press coverage, or simply through word of mouth. As technology changes, however, so do politics, and in 2012, voters are receiving more campaign information than ever from online outlets. According to Pew polling data, an overwhelming 73% of adult Internet users -- roughly 54% of the U.S. adult population -- turn to the Internet for political news coverage. That means that over half of the people eligible to vote will turn up at the polls this year armed with opinions formed on blogs and Web-based news sites -- making online reputation management a crucial tool in any campaign toolbox.

In fact, online reputation management has already arisen as a hot issue in the 2012 campaign season. At least two presidential hopefuls, Mitt Romney and Rick Santorum, have found themselves embroiled in battles against slanderous online websites; Santorum, in particular, has been damaged by a derogatory site called Spreading Santorum, which has spent most of the last several years as the #1 online search result for the keyword "Santorum."

According to members of the online reputation management industry, though, the need for online reputation management goes well beyond these two GOP contenders. Justin Singletary, the Chief Executive Officer for Reputation Changer, says reputation management plays a huge role in political campaigns both large and small. "Everyone all the way up to President Obama is using online reputation management to ensure the best possible search results from leading engines like Google, Yahoo, and Bing," notes Singletary. "And it's not just true on a national level. For local campaigns, where word of mouth means everything, it's vital for candidates to ensure that what people are saying about them on the Web is positive."

Singletary says that political candidates seeking to gain some control over their online reputation should first seek out a company with top SEO skills. "SEO is necessary for effectively suppressing negative publicity on the Internet, and propelling positive content to the top of a search engine results page," he confirms. Singletary notes that Reputation Changer reviews tend to spotlight the company's close ties to industry-leading SEO firms, a fact he is proud of.

Singletary is quick to note, however, that SEO alone is not enough to win an election. "While it's true that voters get a ton of information from the Web, there is more to controlling a candidate's political message than just managing online search results," he confirms. "It is equally important for political campaigns to make every effort to control national media coverage."

Indeed, many reputation management companies, including Reputation Changer, now offer full services for what Singletary calls a "media blitz" strategy. These services include the generation of regular, national newswires, produced and distributed around the clock. The biggest reputation management companies even own their own national press syndicates, as well as influential blogs. The goal, Singletary says, is to inundate media outlets with positive information about the candidate and his or her platforms and policies.

But the bottom line for Singletary is that, with more and more voters obtaining their election coverage from Internet sources, online reputation management is a must for the 2012 political season. "A company like Reputation Changer reviews a candidate's current online profile and establishes a completely customized, thorough approach to shaping public perception through the management of online assets," he concludes. "That includes suppressing negative search listings, like the anti-Santorum and Romney sites, but it also means highlighting the candidate's message in a positive way, and seeing to it that when a voter conducts a search for a candidate, he likes what he sees."

ABOUT:

Founded in 2009 by a team of online marketing and sales professionals, Reputation Changer is one of the premier providers of online reputation management. The company works 24/7 to provide comprehensive reputation management strategies to its clients, which have included politicians, public figures, Fortune 500 companies, and more. Reputation Changer owns several media outlets, and is known for its innovation in positive SEO techniques, social media implementation, and more.

For more information about Reputation Changer, its services and how it can assist in reputation management and promotional campaigns, visit http://www.ReputationChanger.com.

Read more:
Reputation Changer Reviews: 2012 Political Online Reputation Wars

A decrease in the amount the Marietta-Washington County Convention and Visitors Bureau receives from Marietta's hotel and motel lodging "bed" tax would be detrimental to the CVB's efforts to promote the region, according to bureau executive director Jeri Knowlton.

"If our 3 percent portion of the tax is cut, it's going to diminish our effectiveness and limit opportunities to promote this area," she said. "And that would be damaging to our local attractions and businesses-every shop, dining facility and hotel, because we promote everybody."

Currently the city and CVB split the total 6 percent lodging tax 50/50, with 3 percent going into the city's general fund and 3 percent to the visitors bureau, but recently city council members have questioned whether to reduce the CVB's share. It may be the right time for that, they've said, since the bed tax has risen 5.5 percent in the last year and the cut would not have as much impact.

State law dictates how much lodging tax Ohio municipalities can assess. Towns that have convention and visitors bureaus may charge the full 6 percent allowed by law, but that revenue has to be shared with the CVB.

An ordinance enacted by city council in 2007 approved the even 50/50 split of the tax with the CVB. But by state code the city could amend that legislation and take up to another half of the bureau's 3 percent share for the city's general fund.

Although there's been no formal discussion so far, some city council members have suggested the possibility of reducing the CVB's lodging tax allocation and putting that money toward the annual operation expenses at Armory Square, once that renovation project is completed.

"We've not discussed it in finance committee at all, but I know we can't just take that money and put it into the armory," said finance chair Tom Vukovic, D-4th Ward.

He said the council members will eventually address the recommendation, but would probably wait until April when the CVB presents its quarterly report to the finance committee.

Councilman Harley Noland, D-at large, an ex-officio member of the convention and visitors bureau board of directors, believes a section of the state code governing the use of the bed tax allows the CVB to dedicate a portion of its 3 percent of the tax to support a museum.

"And we will have a room for a veteran's museum inside the armory," he said. "But we could also say the entire armory building is a museum as it will be an historic preservation project."

View original post here:
Visitors bureau fights for share of tax

San Mateo, CA (PRWEB) March 20, 2012

The recent spate of tornadoes in the Midwest highlights an urgent need for Americans to be financially prepared for a disaster or emergency, according to Kevin Gallegos, vice president of Phoenix operations for Freedom Financial Network (FFN).

The statistics on debt are especially worrisome when it comes to being prepared, said Gallegos. In 2011, 98 natural disasters in the United States caused $27 billion in losses and left thousands of people without homes, and in some cases without livelihoods. In 2010, there were nearly 500,000 structure fires around the country. Bills from medical procedures are estimated to cause more than 60 percent of bankruptcy filings. Any of these situations could result in the loss of a job, marital stress, and a significant increase in debt, Gallegos noted.

Pre-planning is an important part of that preparation for a financial emergency, said Gallegos. Its also smart to have a sense of what to do should a disaster strike home or community.

Before a disaster

A disaster can happen to anyone, anywhere. It is impossible to be fully prepared, but these tips can help people be as prepared as possible.

1.Build an emergency fund. Everyone should set aside a portion of monthly income for savings. Individuals can establish a monthly savings goal and turn that into a "bill" to pay along with other bills. To simplify this process, a bank can automatically transfer the money into savings accounts. Emergency fund money should be kept in a savings account that is accessible via ATM card or electronic withdrawal, said Gallegos, so that even if one geographic area has a disaster, the account holder can still access the funds.

2.Obtain appropriate insurance. Home, auto, health, disability, and life insurance provide peace of mind and help people recover from disasters. People living in disaster-prone areas might consider separate flood insurance (homeowners policies do not cover flood losses). An annual review with an insurance adviser can confirm proper coverage.

3.Back up papers and information. Records of all important information that might be needed in a disaster, such as phone numbers, account numbers, bank and credit card information, is key. Storing these records in a portable format as well as in online storage will ensure they are accessible from a remote location in case of emergency.

4.Be prepared. Beyond keeping up with the news and understanding regional risks, the U.S. government recommends all residents have emergency preparedness kits (http://www.ready.gov/ includes information on what to include).

The rest is here:
Freedom Financial Network Offers 8 Tips on Planning for the Unexpected, Before and After Disaster

19-03-2012 16:20 Hey people moved into a flat with me mates. Getting internet in 2 weeks so hopefully next video will be up around 2nd April

Excerpt from:
Internet in 2 weeks + Trolling - Video