Pepperjam Founder Launches Local SEO Software LSEO.com by @johnrampton
Earlier today, Internet marketing veteran and former Pepperjam CEO Kris Jones announced the official launch of his latest start-up called LSEO.com.
LSEO.com is a do-it-yourself software platform that helps small business owners increase local search engine ranking and online visibility. Jones launched LSEO.com to provide small businesses with an affordable alternative to high-priced traditional SEO agencies, as well as to create greater accountability and simplify the process of effective online marketing.
LSEO provides all users with an LSEO Score from 0 to 850 and a Grade from A to F. The scoring and grading system helps LSEO break down each of the necessary steps to improve the score and also provides small business owners with a quick and easy way to gauge how visible their business is on the web.
According to LSEO Founder Kris Jones, Creation of the LSEO Score was a key breakthrough that enabled us to build a framework around the specific steps that a small business owners must take to increase their local search ranking and online visibility.
To make the process of Local SEO highly digestible by anyone regardless of Internet marketing skillset, Jones built the LSEO Score to function similar to a FICO credit score. An LSEO Score goes up and down over time, just like a credit score. This makes sense as Google changes its algorithm or Facebook offers new features to connect with potential customers the series of steps required to increase ones LSEO Score should also change.
One of the cool features of LSEO is that it estimates search rankings and online visibility over time based on LSEO Score. The chart above demonstrates that with a little bit of work over time or a lot of work in short bursts any local business has the ability to increase search engine ranking and online visibility.
The real meat and potatoes of LSEO is not its scoring algorithm as much as it is the backend personal dashboard (configured based on your LSEO Score) that walks small business owners through the specific steps they need to take to improve their local SEO and online visibility.
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Pepperjam Founder Launches Local SEO Software LSEO.com by @johnrampton