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Internet marketing system | $700 in a week without really touching my online business – Video


Internet marketing system | $700 in a week without really touching my online business
http://goo.gl/Wu1kRj Internet marketing system Having an internet marketing system is no different than having an offline marketing system. This internet marketing system has allowed me...

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Internet marketing system | $700 in a week without really touching my online business - Video

The School of Internet Marketing Discusses Dealing with Google Penalties

Jersey City, New Jersey (PRWEB) April 23, 2014

Jonathan Goodman, president of Halyard Consulting and Professor at The School of Internet Marketing, discussed what to do when Google penalizes a website for unnatural links in his weekly podcast. He also talked about Google's move away from guest blogging and the direction where content marketing is moving.

Goodman began his podcast discussing how Matt Cutts has been answering questions and providing insight into what Google thinks of guest blogging for over a year. He then went on to discuss why websites get penalized for unnatural links and how they should handle it. His main advice was not to panic but to deal with it as quickly as possible. He told of his own experience and how he resolved the issue.

"When you're dealing with a 500-lb gorilla in the room, you sometimes have to bend what you want your site to be to what they want it to be." Jonathan Goodman

Goodman explained the problem that Google has with guest blogging, which is often the fact that the content is low quality with the only goal to get links back to the client's website. Today, the advice is just not to guest blog at all. In fact, Goodman went on to say that he believes that content marketing is moving towards video and social media. Businesses that want to remain competitive need to begin focusing on those aspects of marketing now.

To listen to the podcast, please visit: http://www.spreaker.com/user/jonathangoodman/recovering-from-unnatural-link-penalty.

About The School of Internet Marketing

The School of Internet Marketing allows business owners to take control of their web presence in order to develop new leads and customers for just $47 per month. The School works to empower business owners with the understanding that a little education can go a long way. It offers a variety of 100% web-based courses for small business owners wanting to learn how to market their business online. Visit http://www.theschoolofinternetmarketing.com to learn more.

About Jonathan Goodman

Jonathan Goodman is a professor at The School of Internet Marketing and the President of Halyard Consulting. He started his career over 20 years ago at the dawn of the Internet age producing websites for Fortune 500 companies. He holds an MBA, an MS, and a BFA. Halyard Consulting is an Internet marketing firm, exclusively focused on WordPress development and search optimization. Jonathan is also the author of the well-received book The World of Internet Marketing and has a weekly podcast by the same name.

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The School of Internet Marketing Discusses Dealing with Google Penalties

Urgent Care 2.0 Releases "The 10 Commandments Of Internet Marketing For Urgent Care" (Part 7 and 8)

Oklahoma City, OK (PRWEB) April 23, 2014

7th Commandment of Internet Marketing for Urgent Care, Thou Shalt Not Use iPhones To Create Company Videos! Video Marketing

This commandment focuses on Video Marketing.

The number 2 search engine in the world is YouTube. The only search engine to beat YouTube is Google. That speaks volumes about the type of content people in general like to see. Video is the most captivating of all content types. Here are some facts to help support the recommendation that video marketing is a great option for Urgent Care.

1. Video content gets the most engagement on Social Media When building brand and/or awareness of a product or service having a video about it on Facebook, Twitter and other social networking sites will be much more impactful than a paragraph or image. A good rule of thumb is to keep the video under 3 minutes though. The engagement numbers drop significantly for longer videos.

2. Brand connection is stronger with video engagement When a potential client learns about a company and what they have to offer through a video they are more inclined to feel a connection to that company which can be a valuable way to create separation from the competition.

3. Videos impress an audience Having company videos is one way to attract by excellence. When a company can wield technology in an inspiring way it creates an attraction. Having a video is also a sign of success. Company videos have the reputation a being expensive. If a company has the funds to pay for a company video the potential client feels as though the company is stable and secure. Just as an FYI, if the company video was recorded using an iPhone this point may not be valid and could actually backfire and make the potential client think the company is a joke that cant afford a professional video. Its best to hire a specialist for video marketing. Video is a major part of corporate identity and it needs to be done at the best quality.

4. Google search Google will highlight several types of content on the first page of search results for a key phrase. One of those areas are videos from YouTube. (Google owns YouTube) If theres a video that has been optimized for a phrase such as The Flu it has a chance to pull up on the first page of results. This is a great way of using Video Marketing to get additional traffic and exposure on the internet.

8th Commandment of Internet Marketing for Urgent Care, Thou Shalt Not Use Abuse Thy Neighbors Inbox! Email Marketing

This commandment focuses on Email Marketing.

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Urgent Care 2.0 Releases "The 10 Commandments Of Internet Marketing For Urgent Care" (Part 7 and 8)

Boosting your business with social media

It is no longer possible to completely ignore the effect social media is having on the business world. Social media has become an important part of any businesss marketing strategy, especially for small businesses. Social media can be very effective, but you need to know the best way to utilise it.

Know your audience

Before heading out into the waters of social media, you will want to first plan your social marketing strategy. Knowing your target audience is especially important. Know everything that you can about them- what and how they think, their interests, lifestyles, and where they live, among others. Knowing more about your potential customers makes the steps that follow much easier.

Use multiple sites

Finding the right social media platform can be overwhelming. The best way to address the issue is to simply sign up for as many as you feel like you can handle. Facebook may be the most popular social network, but that is no guarantee it is the best outlet for finding your target audience. Branch out and try different social networks to account for maximum outreach. That means using networks like Twitter, LinkedIn, Instagram, Pinterest, Google+, YouTube, and many others. A diverse social media approach will help you find which outlets get you the biggest response.

Use a social media manager

If using that many different sites seems like too much of a workload, the best thing to do is to use a social media manager. Sites like Ping.fm and HootSuite allow you to manage all your social media accounts from one site. That makes managing multiple accounts much easier. Try out free social media managers first, and if you like the experience, try upgrading to one that costs money and comes with more features and tools.

Post visual content

Content will largely dictate the type of following you have on social media. One of the most effective content strategies is to include visuals. Platforms like Instagram and Pinterest have exploded social media in popularity recently. Pictures are an easy way to grab peoples attention and get the needed views. This extends to videos and infographics as well.

Engage with your followers

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Boosting your business with social media

Pixe Social, the Leading Mobile Photo Booth-Based Social Marketing Solution to Be Showcased in Booth 6679 at the NRA …

Columbia, MD (PRWEB) April 23, 2014

Pixe LLC announces it will be exhibiting Pixe Social, a revolutionary photo booth-based social marketing solution, in booth 6679 at the National Restaurant Association Show 2014 in Chicago, IL during 17-20 May 2014. Pixe is returning to NRA for the second time in a row after reaching thousands of food service professionals during and after the 2013 NRA Show.

Pixe is a major official sponsor at the NRA Show 2014 and is providing the official mobile-based photo booth solution at this premier event for the food service industry. In an exclusive promotion at this premier event, a free trial of Pixe Social will be offered to the first fifty businesses to sign up in Pixes booth on the show floor.

Backed by cutting-edge technology and innovative marketing features, Pixe Social is deeply integrated with Facebook and Twitter in real-time. Each photo shared from the Pixe-powered photo booth prominently displays the brands logos, and is posted with the brands own hashtags. Pixe Social is much more than a software solution. The technology is backed by comprehensive product and marketing support.

The food service industry can capitalize on the Pixe Social software to engage with their customers during, as well as after, their dining experience. Businesses record glowing guest testimonials that express deep emotional connections with your products and share photos through social media with current fans and potential customers. The revolutionary Pixe Social software allows brands to transform a single dining experience into a valued relationship with a lifelong customer.

Recently leveraged by a number of leading food service industry providers and events, including Brads Raw Foods, Cracker Barrel Country Store, Catersource Conference & Expo, and the Southwest Foodservice Expo, Pixe Social received rave reviews after extending the brands reach to thousands of consumers online and increasing the brands online visibility to over 3-4 times!

"We are so happy that we discovered Pixe Social, and have been using it for our biggest trade shows and events for the past year. The photo booth is always a huge hit with our fans and everyone always comments on how interactive and well-designed it is! We love how easy it is to customize, and the enthusiasm and assistance of the Pixe Social team has been absolutely invaluable," said the manager of Communications & Social Media for Brads Raw Foods.

Pixe Social is also partnering with the National Restaurant Association to provide the Official NRA Show Pixe Social Photo Booth solution to engage with over 62,000 food service experts during the event.

About Pixe Pixe LLC is a Maryland-based start-up providing simple social promotional solutions that take the challenge out of social media marketing by converting audiences into brand ambassadors. Launched in April 2013, Pixes flagship social marketing solution - Pixe Social - helps boost the social presence of a number of leading brands and events.

About NRA NRA Show brings the industry together for four days that shape an entire year to follow. Experience 2,000+ exhibitors, 62,000 foodservice professionals, 80+ education sessions, celebrity chefs, special events and more. Beyond that is a mix of serendipitous happenings and lucrative coincidences that can and will happen when an entire industry gets together.

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Pixe Social, the Leading Mobile Photo Booth-Based Social Marketing Solution to Be Showcased in Booth 6679 at the NRA ...