Mediaboss Marketing

Austin, TX (PRWEB) October 23, 2014

In 2015, Internet marketing is expected to account for 25% of overall marketing revenue. Here, Shweiki Media teams up with Alicia Lawrence of WebpageFX to present a must-see webinar exploring the potential outlets for online marketing in the upcoming year.

Before a company sets out to promote their services, they must first consider the following:

-What are the growth goals of the company in 2015?

-Is the company planning on expanding to new markets in the coming year?

-What tactics worked well this last year and what needs improvement?

-Are there any new initiatives or offline projects that could also utilize online services?

-Has a proper SWOT Analysis been performed to assess the internal and external conditions of the company?

Digital Marketing Tactics

1. With E-Commerce Sites, Utilize the Following:

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Internet Marketing Tactics To Invest In For 2015: Shweiki Media Printing Company Presents a Must-Watch Webinar

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Mark Pribish, Special for The Republic 6 p.m. MST October 23, 2014

While social media has created no-cost marketing opportunities, it also has created risks, including identity theft and data breach.(Photo: Merchantsinfo.com)

Businesses rejoice in their ability to promote directly and for free to customers and prospects using social media.

While social media has created no-cost marketing opportunities, it also has created risks, including identity theft and data breach.

Are you paying enough attention to the risks and costs? I hope so!

Think about it. Social-media sites ask registered users to provide as much personal and business information as possible. Some of the largest social media sites such as Facebook, Twitter and LinkedIn already have experienced data-breach events.

And now online perpetrators are using social media to create more opportunities than ever to steal identities and commit fraud.

Positive opportunities created by social media include the ability to increase business and consumer connections along with increasing your brand through sites such as LinkedIn, Facebook, Twitter and YouTube.

Some of the negative risks include the creation of permanent records and reputational damage to your brand in the event of a data-breach event.

Businesses need to identify social media's intellectual property theft and data breach risks and plan and prevent accordingly. In particular, I encourage you to pay close attention to my top five risks to small business related to social media.

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Identity-theft risks come as businesses use social media for marketing