Mediaboss Marketing

Portland, Oregon (PRWEB) April 25, 2014

Todays technology-centric business environment requires financial planners to retool their internet and social media strategies by focusing on credibility, relationships, and opportunities, according to Sheri Fitts, ShoeFitts Marketing president and celebrated global speaker.

Nearly every person, business, and product or service is now Googled and researched online before people make buying decisions, says Fitts. We search the web for consumer-to-business purposes, and increasingly, for business-to-business decisions.

Face-to-face relationship-building remains critically important for many professionals, such as financial planners, however personal contact must now be augmented with enhanced online tools and specific business development plans that recognize this form of marketing.

Fitts will explain the necessity for this strategy and implementation ideas at her upcoming presentation, Networking 2.0: Build Credibility, Develop Relationships and Create Opportunities. She is speaking on the second day of the 2014 Financial Planning Association (FPA) NorCal Conference on May 27th and 28th in San Francisco.

The session illustrates the impact the web is having on financial planners, why it matters, and how to build a strong digital footprint, says Fitts. Her presentation will also cover the key opportunities with LinkedIn, Twitter, and Facebook, while also explaining the best ways to create and curate content.

Financial planners need practical ways to use internet and social media tools that complement their current networking, sales, and marketing efforts, adds Fitts. This presentation provides clear instructions, action items, and resources to launch an effective networking 2.0 strategy.

About Sheri Fitts and ShoeFitts Marketing Sheri Fitts is a celebrated global speaker and presents keynote addresses, breakout sessions, webinars, and daylong boot camps. She engages audiences by sharing stories of her own experiences and experiments, successes and learning moments, as well as a sweeping range of marketing and social media strategy-based topics, weaving humor and sincerity into her delivery.

ShoeFitts Marketing is a Portland, Oregon-based company specializing in marketing strategy and social media development for the retirement plan industry. The companys approach is simple: use the right tool for the right job. ShoeFitts knows how to work within the parameters of the regulated environment from decades of experience working in the financial services marketplace. The company has galvanized industry marketing and social media efforts by developing a cache of premium products and customized training sessions, and using progressive strategies to provide fresh opportunities for clients to establish standout roles in their industry.

For more information, please visit ShoeFitts.com. Like ShoeFitts Marketing on Facebook at facebook.com/ShoeFitts and follow on Twitter @missfitts and on LinkedIn at linkedin/sherifitts.

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Marketing Strategies for Financial Planners Must Encompass Relevant Internet and Social Media Solutions

(PRWEB) April 24, 2014

topseos.in has released the April 2014 edition of the rankings of best social media marketing agencies in India. Online marketing agencies are placed through a process of analysis to benchmark and compare them to competitors in the industry. The independent research team analyzes market and industry trends in order to remain aware of the most significant developments which affect the performance of competing agencies. Businesses access the rankings online at topseos.in in order to find online marketing agencies which have been evaluated by an independent third party with years of experience within the industry.

To view the recommendations of the top social media marketing companies in India click here.

The primary objective of topseos.in is to assist businesses in finding the best social media marketing companies to meet their specific needs. The ratings offer buyers of these services with a listing of companies which provide the best services based on the opinion of an independent third party with years of experience in research and analysis. The ratings are updated on a monthly basis as a result of the rigorous evaluation process, client referrals, and industry research.

ABOUT topseos.in

topseos.in is a well-known independent authority on search vendors in India. The primary ambition of topseos.in is to identify and release those individuals or services offering the top internet marketing solutions all over the world. A specialized team of researchers examine thousands of applicants each month who are seeking to be ranked as a top internet marketing product or service by the independent authority.

Those interested in being evaluated can visit:

http://topseos.news-prs.com/in/apply-for-rankings

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10 Top Social Media Marketing Services in India Released by topseos.in for April 2014

New York and San Francisco (PRWEB) April 24, 2014

Unified, provider of award-winning marketing cloud technology, today announced that it has extended its cross-channel social marketing leadership with the addition of self-service and managed service support for LinkedIns powerful Sponsored Updates. Unifieds brand and agency customer base can now extend their social marketing efforts to reach LinkedIns 300 million professional members using the Unified Social Operating Platform (SOP). Unified has been named a member of LinkedIns exclusive Certified Sponsored Updates Partner program and now supports social marketing across Facebook, Twitter, and LinkedIn.

Professionals are a key segment of the audience that our advocacy efforts need to reach, and LinkedIn is an important platform for our content marketing, said Alex Tourk, Managing Director, sf.citi. Unifieds Social Operating Platform allows us to manage and measure the impressive awareness and conversion results weve seen from LinkedIns Sponsored Updates.

Sponsored Updates are promoted content that brands publish to the LinkedIn feed. They can be targeted to LinkedIn members based on publicly available information like job function, industry, geography or seniority at a company. Sponsored Updates provide several options for engagement, as members can click, like, comment, share, or follow a company directly from the update. Unified customers can now, create, manage, and measure the results of Sponsored Updates campaigns at scale. In addition to self-service tools, campaigns leveraging Sponsored Updates can also be managed by Unifieds Marketing Solutions managed services.

The Sponsored Updates program now extends the power of social marketing in real time to the worlds leading professional social network, said Calvin Lui, President and Chief Strategy Officer at Unified. Unified customers will now able to integrate LinkedIns rich professional targeting into cross-channel initiatives to raise awareness, shape perceptions, and drive quality leads.

In a world that moves at the speed of the feed, over 500 global brands and agencies use Unifieds real-time Social Operating Platform to measure, engage, and advertise across social media. It enables smart social marketers to run cross-channel social marketing campaigns on Facebook, Twitter, and LinkedIn simultaneously using a powerful set of tools for insights, content, and advertising.

About Unified

Unified is an award-winning marketing cloud technology company. Unified provides professional marketers with end-to-end solutions for data-driven insights, real-time social feed optimization, and programmatic advertising across all major social networks in one system of record. The cloud-based Social Operating Platform features patent-pending social ROI measurement and predictive engagement modeling. Unified serves over 500 customers, including Global 2000 enterprises and their advertising agencies, from its offices in New York, San Francisco, and Chicago. Unified is a Facebook Preferred Marketing Developer, a Twitter Ads API partner, and a LinkedIn Certified Sponsored Updates Partner. For more information, visit http://www.UnifiedSocial.com.

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LinkedIn Selects Unified for Sponsored Updates Partner Program

influence engine seo Marketing Strategies You Need to Consider 4-24-2014 +1 408-390-4876 san jose
http://www.influenceenginemarketer.com/ Pol vanRhee The Marketing Paradigm has shifted. Nearly all consumers (97%) now use online media when researching prod...

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influence engine seo Marketing Strategies You Need to Consider 4-24-2014 +1 408-390-4876 san jose - Video

(PRWEB) April 25, 2014

This week saw the launch of MarketingSignals.Com a site which offers a range of digital marketing, SEO, social media and data gathering services. Cite the changing landscape of SEO as their main reason for the re-launch of MarketingSignals.Com. Given how strict the rules have become for link building in the post-penguin era, many of the techniques used in the past can no longer be considered as safe or effective in 2014.

Managing Director of MarketingSignals.Com Gareth Hoyle said:

SEO has fundamentally changed. We can no longer game the system like we used to be able to. Google is catching up with the blatant SEO techniques that many of us previously used. The emphasis has shifted from direct anchor text on made for SEO sites towards natural links via value added content on the web."

MarketingSignals promising the same high levels of service, transparency and convenience as before, and will continue to specialise as a supplier for marketing and digital media agencies, whilst also working directly with a number of end user clients.

MarketingSignals.Com will promote a wider range of services than previously, and aim to increase the quality and reduce the risks involved in their outsourced SEO offering. Along with quality search signals like blogger outreach, onpage SEO and infographic creation, they will also start to promote services in website development, social media management, content creation, Google account management and data gathering.

Talking about the additional services offered by MarketingSignals.Com, Gareth Hoyle added:

Data is driving so much of the world we live in right now. Having access to data for search marketing purposes is invaluable. From looking at what traffic source sent you the conversion to finding the industry influencers whom you should be reaching out to, data drives success in any marketing campaign. Our new product offerings massively expand our reach. From our traditional SEO and digital agency clients to PR professionals and end users, we can provide a service that will help scale the offering for our existing and future client base."

About MarketingSignals.Com - MarketingSignals.Com offer a range of digital marketing and SEO services with transparency and convenience that have made them a trusted supplier with their agency and end-user partners across the world.

For more Information, website can be found at marketingsignals.com.

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MarketingSignals.Com Launches with a Range of Digital Marketing & SEO Services