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Happy Veterans Day 2014
Dedicated to all of the United States Armed Forces - Thank you for protecting the rights and privileges that we, as Americans, have. If not for you, we would not know the true meaning of freedom....
By: Holley Jacobs Internet Marketing
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Happy Veterans Day 2014 - Video
Phoenix, Arizona (PRWEB) November 11, 2014
Phoenix-based Internet marketing agency Vertical Measures (http://www.verticalmeasures.com) has hired digital marketing veteran Dana Kajtezovic as Senior Vice President, Operations. Dana will be responsible for building, implementing, and optimizing top-quality processes across the company. She started the new role this week, and reports to Chris Bird, President of Vertical Measures.
We are stoked that Dana is bringing her operational talents to Vertical Measures, said Chris Bird, President. Every day, our agency strives to improve our quality of work, as it relates to client experiences and internal processes. Dana will play a big part in ensuring that our customers are getting high quality work that exceeds expectations.
Vertical Measures provides leading-edge digital strategies for nationally-recognized brands, enterprise firms, and small-to-medium-sized business all across the United States. Using digital strategies like content marketing, SEO, PPC advertising, and social media, Vertical Measures helps businesses drive more traffic, leads and revenue from their websites.
Dana comes to Vertical Measures with a strong background in content marketing management, client/project management and web development expertise. Most recently, she led the project management team at McMURRY/TMG, helping monitor project plans and budgets, along with resource management and development. She was responsible for company-wide system implementations, workflows, and process improvements for a fast paced agency style environment.
Prior to joining McMURRY/TMG, Dana managed creative services for FetchBack, an online ad retargeting company, where she was responsible for leading the creative team and providing project management for online advertising campaigns for clients including Bath & Body Works, NFL, and Jimmy Johns. In addition to FetchBack, Dana has worked at Zenman Productions, an Interactive agency based in Denver, CO.
Im thrilled to join the Vertical Measures team, said Dana. The agency has had its highest growth in 2014 since its inception, and its well-positioned to move ahead in 2015, with the right application of processes that benefit the agency and its clients. Im excited to get a chance to work alongside smart industry pros like Chris Bird and CEO Arnie Kuenn, whose digital marketing knowledge helps bring new clients to Vertical Measures.
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BACKGROUND Vertical Measures provides search, social, and content marketing services in order to drive more traffic, more leads, and more business through our clients websites. Specializing in content marketing and SEO, the company employs individuals skilled in marketing, social media, and web design. It serves clients ranging from local businesses to major universities, as well as agencies. For more information, please visit Vertical Measures: http://www.verticalmeasures.com/
Contact: Quinn Whissen, Marketing Manager, Vertical Measures T: 602-314-3460
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Top Operations Pro Joins Vertical Measures to Lead Agency Processes for Greater Client Successes
Eye Deal Facebook Marketing
Facebook Marketing | Social Marketing | Email Marketing | Eye Deal Marketer Eye Deal Facebook Marketing or Social Marketing tips to help get the new internet marketer started off right on their...
By: The Eye Deal Marketer
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Eye Deal Facebook Marketing - Video
Beltsville, MD (PRWEB) November 10, 2014
OutMarket, a provider of marketing automation software and services, today released How to Use Social Data to Personalize Your Marketing, a guide that advises marketers on how to gather pertinent data about their audience and use it in their integrated marketing strategy to convert prospects into buyers.
Contextual marketing encompasses mobile, real-time marketing and native marketing. It also includes terms like agile marketing, permission-based marketing and behavioral marketing. In the big picture, contextual marketing brings data and tactics together to provide personalized and relevant messages to people across channels and timeframes.
While contextual marketing can be accomplished manually, many marketers choose to use marketing automation software. Such software houses data and tactics in a single location, decreasing time and costs while increasing personalization, efficiency and measurable results.
With the explosion of prospect and customer data available today, theres no wonder why marketers are drowning in data, said OutMarket CEO You Mon Tsang. But data is nothing without intelligent insight and action. Once marketers gather pertinent data and derive insights, they can tailor their strategies to make every marketing touchpoint count in the complicated sales funnel.
Actionable takeaways from the guide include:
The How to Use Social Data to Personalize Your Marketing guide is available for free here: https://www.outmarket.com/resources/white-papers/
About OutMarket OutMarket provides marketing automation software and services for marketing teams to drive quantifiable results. The OutMarket platform integrates email marketing, landing pages, social media management, press outreach, and robust analytics in a simple but comprehensive cloud-based solution that helps customers outmarket the competition and grow their business.
Thousands of customers use OutMarket (formerly known as Vocus Marketing Suite) to get the most out of their marketing efforts. For more information, visit https://www.outmarket.com or call 844-OUTMARKET.
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OutMarket Releases How to Use Social Data to Personalize Your Marketing Guide
Who is doing digital marketing right? With so many brands embracing social media, knowing who's doing it well can be a challenge. Sam Bailey of Constant Contact looks at some of the best social brands out there.
Constant Contact is a supporter of our small business competition The Pitch 2014. Find out who won this year's contest and register your interest for 2015 here.
When youre setting up your own social media profiles you can be stumped for engaging content to post. With so many businesses now on social media you might find it difficult to recognise those that do it really well and then to take some inspiration from the things that they are doing.
Ive picked my favourite brands on the three big social media networks, Facebook, Twitter and LinkedIn. Check them out, and think about the ways you can apply some of the things they do to your business.
Innocent Drinks is far and away my favourite brand on Facebook. Ive written about them before but its worth taking a look at their Facebook Page for business lessons..
For a start, they have a fantastic tone of voice. You only have to read a post to know its from Innocent (you dont even need to check any of the branding). They have a great light hearted tone, and they arent afraid to indulge in a pun or two all of which fits fantastically well with their brand and story.
Whether its a visual post like the one above, talking about their Gorilla Marketing or one of their short punchy #dadjokes that they share on Fridays, Innocent is all about fun. And for a network based around the ideas of friends, sharing and likes, that is perfect.
Tip to take away: Dont be afraid to have some fun with your Facebook followers. The majority of people use Facebook to stay in touch with friends and family. Light hearted humour can really help cut through the noise. But make sure the humour fits with your companys tone of voice.
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Three brands to look to for social media marketing inspiration