X-Factor Introduces Interactive Digital Signage and Converged Digital Media Applications Solutions for Corporate …

X-Factors C4 solution makes it easy for corporate communicators to reach internal and external audiences on their digital signs, desktops, internet portals and mobile devices. X-Factors MACC solution enables exciting and immersive consumer marketing as part of the explosive growth of Digital Out Of Home advertising.

South Hackensack, NJ (PRWEB) October 17, 2012

X-Factors exclusive C4 Corporate Communications Control Center is an easy to use software-based solution for multi-media, multi-channel and multi-dimensional internal and external corporate communications. C4 is an advanced and intuitive content creation and management system that supports emergency messaging, conventional publishing as well as interactive applications. Features and applications include:

Content creation

The C4 solution is complementary to other in-place systems, including intranet sites and Microsoft SharePoint, adding greater functionality and ease of use including the automated transformation of PowerPoint documents into desktop signs and alerts, for example. Content distributed over C4 is optimized for all end-points, whether large lobby displays, interactive kiosks including wayfinding capabilities, or mobile tablets and smart phones.

X-Factors new MACC Marketing and Advertising Control Center builds upon over five years of experience developing, implementing and managing multimedia immersive digital media networks.

MACC makes it easier than ever to participate in the rapidly growing Digital-Out-Of-Home marketing trend and enables marketers and their agency partners to:

MACC is a high-impact delivery platform integrated into the way people shop, learn and play, presented at the most appropriate moments in the most interesting venues (retail shops, stadiums, public transportation hubs, on trains and buses, at medical centers, in malls, and much more). Displays can deliver messaging that is customized by geography, time of day, specific location and more in real-time, and data collected informs the real-time grooming of campaigns to ensure the highest conversion rates and ROI.

This is an exciting time for X-Factor and our clients, said Charles Saracino, CEO We have been investing in R&D for years, and have been closely working with enterprise and agency partners to build something of great value for them as the world of communications becomes increasingly vibrant and ubiquitous. Jeff Singman, Chief Marketing & Sales Officer addedOur clients have asked us to pull together solutions that make is easy for them to participate in the benefits of reaching employees and consumers with dynamic, creative and impactful images and messages through a single web-based portal, and we are grateful to them for the valuable input they have provided along the way.

X-Factor also launched their new website today, and a number of new products.

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X-Factor Introduces Interactive Digital Signage and Converged Digital Media Applications Solutions for Corporate ...

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