Mediaboss Marketing

BURLINGTON, Mass. Attunity Ltd. (NASDAQ CM: ATTU), a leading provider of information availability software solutions, announced today that Attunity Maestro, its new Big Data management and distribution platform, will be demonstrated live for the first time at the National Association of Broadcasters (NAB) show 2014 in Las Vegas this week, from April 7-10. The new and innovative solution is designed to manage and accelerate the movement of large media files and Big Data content across worldwide data centers and the cloud - with ease and efficiency. The Company will demonstrate Attunity Maestro's capabilities live in Attunity's NAB booth #SL14808, located in the South Lower Level of the Las Vegas Convention Center.

With the announcement of Attunity Maestro's official launch on April 2, media companies and content professionals alike will now be empowered with automation and control to overcome the complex process of composing, conducting and monitoring data flow across their entire global enterprise. Common uses in the media industry include 'middle-mile' content distribution, data consolidation for central analytics, production code deployment, and datacenter migrations.

"Media companies and other content-driven organizations today are tasked with the daily challenge of designing and managing what are often complex processes for the distribution of large files," explained Lawrence Schwartz, Vice President of Marketing for Attunity. "The investment of time in these tasks places a huge burden on IT. Attunity Maestro is built from the ground up to alleviate the IT burden inherent in these processes and empower organizations with a self-service model. Companies no longer have to build these processes from scratch, and can focus IT resources on customer-facing services instead. Thanks to its simple point-and-click interface, all it takes is a few steps to set the solution's automated distribution process in motion across a global enterprise. It's a true industry stand out."

To learn more:

-- Visit the Attunity booth #SL14808 at the NAB show -- Read the blogs -- Download the data sheet

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About the NAB Event NAB Show is the world's largest electronic media show covering filmed entertainment and the development, management and delivery of content across all mediums. With more than 93,000 attendees from 156 countries and 1,550+ Exhibitors, NAB Show is the ultimate marketplace for digital media and entertainment. From creation to consumption, across multiple platforms and countless nationalities, NAB Show is home to the solutions that transcend traditional broadcasting and embrace content delivery to new devices in new ways.

About Attunity

Attunity is a leading provider of information availability software solutions that enable access, management, sharing and distribution of data, including Big Data, across heterogeneous enterprise platforms, organizations, and the cloud. Our software solutions include data replication, data management, change data capture (CDC), data connectivity, enterprise file replication (EFR), managed-file-transfer (MFT), and cloud data delivery. Using Attunity's software solutions, our customers enjoy significant business benefits by enabling real-time access and availability of data and fileswhere and when needed, across the maze of heterogeneous systems making up today's IT environment.

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Media Management/Deployment Platform is designed for Big Data.