Mediaboss Marketing

TORONTO--(BUSINESS WIRE)--

Sargas Capital (2FG:F),- announces development for portfolio company, Kontexto, a high growth leader in real time data collection and analysis for media organizations. Kontexto has announced that it has launched version 2.0 of publishflow(TM), a popular real time content analytics service trusted by digital media publishers around the world.

Publishflow(TM) 1.0 was released to global media brands in late 2010 and largely focuses on providing real time audience metrics and trends to web editors and content creators operating high traffic editorial websites. The version 2.0 upgrade fuses all the same valuable live audience data with live competitor, topic and social trending data to deliver the first complete real time content analytics service for digital media publishers.

After over a year working with best of breed international media brands, it became apparent that digital media publishers are seeking to move beyond just using traditional website analytics services to better understand their online editorial and monetization efforts.

The next step in order to remain relevant and competitive depends on collecting and analyzing vast amounts of off site data that can be coupled with on site data. Publishflow is built to make this happen effortlessly and cost effectively for digital media publishers.

'We are very pleased with the pace of innovation as well as the keen focus on monetizing products and services from the Kontexto development and marketing team. Innovation with revenue focus is a key factor to long-term success and credibility in this very competitive market. We look forward to Publishflow(TM) producing solid revenue streams as well as maintaining its position as market leader ', stated Sargas CEO, Jonathan Dariyanani.

About Sargas Capital:

Sargas Capital specializes in the acquisition, development and commercialization of technologies that have the potential to secure dominant market position in high growth industries. We look for technologies that are innovative, original, proprietary, scalable and that have a potential enterprise value, when commercialized, of EUR100 million or more. Sargas acquires early stage technologies and invests in their development and commercialization. We also enter into strategic partnerships to co-develop and finance game changing technologies. For more information, visit Sargas at: http://www.sargascapital.com/

About Kontexto:

Kontexto is a high growth leader in real time data collection and analysis for media organizations. Clients including Guardian Media Group, Postmedia Network, Bell Media, Abu Dhabi Media Corporation and Getty Images leverage the Kontexto platform to create business value by capturing, analyzing and visualizing large amounts of real time data. Publishflow(TM) is the company's real time content analytics service trusted by media brands around the world. It delivers live audience, competitor, topic and social media trending data to desktop and tablet devices. For more information please visit http://www.kontexto.com or http://www.publishflow.com.

Excerpt from:
Kontexto Launches Real Time Content Analytics Service for Media Brand