Outspoken Liberal cabinet minister Iona Campagnolo earned a reputation for getting things done – The Globe and Mail
Open this photo in gallery:
Iona Campagnolo waves to a group of chanting protesters prior to the Speech from the Throne at the B.C. Legislature in Victoria on Feb. 13, 2007.Deddeda Stemler/The Canadian Press
With her inexhaustible energy, captivating presence and scrappy demeanour, Iona Campagnolo cut a vivacious swath through Canadas often staid political landscape. A freewheeling cabinet minister in the administration of Pierre Elliott Trudeau and perhaps the most headline-grabbing president the federal Liberal Party ever had, she radiated a star quality that, at its peak in the 1980s, had many promoting her as the Liberals future political leader, entreaties she rejected. During a long career that began in the isolated West Coast outport city of Prince Rupert and ended with six high-profile years as lieutenant-governor of British Columbia, she earned a reputation for getting things done in every post she held. And she was never dull.
Her outspoken, no-holds-barred style wasnt always appreciated, leading some on Parliament Hill to brand her the Lady with the Hobnailed Boots, a nickname that delighted her. But once the political dust she raised had died down, she became known, appropriately, as the Woman of Firsts. Ms. Campagnolo was Canadas first minister of fitness and amateur sport, the first female president of a major political party, the founding and first chancellor of the University of Northern British Columbia, and the first woman to serve as B.C.s viceroy.
Despite this record of achievement, however, nothing attracted more national attention than the time Liberal Prime Minister John Turner gave the striking Ms. Campagnolo, then party president, a friendly pat on the posterior while on the campaign trail in 1984. Captured on camera, it was the bum pat felt around the country. Unoffended, Ms. Campagnolo quickly returned the gesture, saying it was womano a mano, and Mr. Turner blustered afterward that it was just like slapping a guy on the back. But the damage had been done. At a time when feminism was on the rise, the highly publicized incident reinforced a perception that Mr. Turner, newly returned to politics, was out of touch. It exacerbated the Liberals cascading fortunes that led to the landslide victory by Brian Mulroney and the Progressive Conservatives.
The event was unfortunate for Ms. Campagnolo, as well. The resulting notoriety, which had nothing to do with her, was demeaning for someone who had championed feminism and blazed a trail for women in politics. It also detracted from her own extraordinary story.
A single mother with Grade 12 education and a stopgap Liberal candidate in the 1974 federal candidate, she upset the NDPs venerable Frank Howard, who had held the Skeena riding in north-west B.C. for 17 years. They thought I was from Mars, Ms. Campagnolo recalled of coming from a riding as remote from the corridors of power as any in Canada. Two years later, the rookie MP found herself in cabinet. Mr. Trudeau had taken a shine to Ms. Campagnolo for her moxie in expressing views on controversial issues that did not adhere to government policy. She was an ardent supporter of a womans right to choose, while opposing the abolition of capital punishment and a proposed gun-control measure.
Iona Campagnolo in Montreal in June, 1985. Ms. Campagnolo was Canadas first minister of fitness and amateur sport, the first female president of a major political party, the founding and first chancellor of the University of Northern British Columbia, and the first woman to serve as B.C.s viceroy.Ryan Remiorz/The Canadian Press
Her potential had also been spotted by no less than former prime minister John Diefenbaker, who noted her capabilities at a treaty signing in Saskatchewan. She was there in her initial government role as parliament secretary to the Minister of Indian Affairs. Mr. Diefenbaker told those assembled: It wont be long before shes a minister.
Though she had never even been to a hockey game, Ms. Campagnolo, who died April 4 at the age of 91, was appointed Minister of State for Fitness and Amateur Sport in the fall of 1976. It was considered a minor post, but she approached the new portfolio with characteristic gusto. Taking dead aim at the proverbial 60-year-old Swede, famously reputed to be more fit than the vast majority of Canadians, she toured the country, preaching the gospel of physical fitness, startling one citizens group, by proclaiming: I cant give you pablum. Ive come to provoke you!
She also increased government funding for amateur sport, charging sports organizations with producing elite athletes to improve Canadas performance in international competition, before professional athletes were allowed.
Calgary organizers considered her early support and government financial help key to the citys successful bid for the 1988 Winter Olympics. When Ms. Campagnolo visited a winter training camp for Canadian athletes in Cuba, a bemused Fidel Castro showed up, boasting of his own athletic prowess. Ms. Campagnolo invited him to the West Coast for a spot of salmon fishing.
Dazzled by her looks, stylish wardrobe and refreshing candour, male reporters couldnt stop objectifying and writing about her. The unfortunate fact has been that she is a good-looking woman in a glamour-starved House of Commons, one columnist reflected.
Her meteoric rise came crashing down in 1979, when Ms. Campagnolo lost Skeena to the NDPs Jim Fulton and the Liberals lost power, nationally. She returned to politics three years later with a bold run for presidency of the Liberal Party, pledging to reform the party by bringing its affairs out of smoke-filled back rooms and into the open.
Touring virtually every riding in the country, Ms. Campagnolo became one of the best-known political figures in Canada. But she couldnt stem the tide of public opinion running against the Liberals, who had recaptured government in 1980. After Mr. Trudeau resigned, Ms. Campagnolo presided over a raucous leadership convention, famously declaring candidate Jean Chrtien first in our hearts, before announcing John Turner as the winner.
Iona Victoria Hardy was born in Vancouver on Oct. 18, 1932, but spent her childhood on Galiano Island in the Straight of Georgia, where her ancestors first settled in 1882. Her father, Kenneth Hardy, was a maintenance foreman at North Pacific Cannery on the Skeena River. He returned south to his family when the fishing season ended. Her mother, Rosamond, inspired Iona at an early age to forge her own path, regardless of what was expected from women in those conservative times.
After a few years, the family moved up north to the string of fish canneries outside Prince Rupert known as Cannery Row. Ionas playmates were Indigenous and Japanese-Canadian children, whose parents worked in the canneries. The experience implanted in her a strong sense of anti-racism and respect for Indigenous rights she maintained throughout her life.
As a young teenager, Iona began working summers in the canneries, earning 42 cents an hour gutting fish. After the family moved into Prince Rupert, she quickly immersed herself in community activities. As a high-schooler, she fundraised for the Red Cross, standing outside the local movie theatre and imploring patrons to donate. She was secretary of the Haida chapter of the charitable organization IODE, senior class president and an eager participant in a junior citizens program that allowed students to learn the workings of city hall.
Ms. Campagnolo returned to the public eye in 2001 as B.C.s lieutenant-governor, putting her personal stamp on yet another public position.RICHARD LAM/The Canadian Press
Also passionate about theatre, she became a driving force behind the Prince Rupert Little Theatre, designing costumes for most of their productions and winning a best actress award in British Columbias yearly one-act play festival.
Her poise and good looks did not go unnoticed. She modelled swimsuits, and was chosen as high school prom queen, Miss Prince Rupert and the citys contestant for the crown of Miss PNE at the annual Pacific National Exhibition in Vancouver. A few months shy of her 20th birthday, she married local fisherman Louis Campagnolo. The couple had two children. They drifted apart and eventually divorced as Ms. Campagnolo became increasingly embroiled in politics.
In 1967, she spearheaded a group of women known as the Marching Mothers who confronted union picket lines with fierce protests during a bitter, complicated strike by the United Fishermen and Allied Workers Union. The women preferred a local union over the UFAWU and denounced its Communist Party-affiliated leadership. In his memoir, union president Homer Stevens said he had never seen such looks of hatred in all his years in the labour movement. In the end, the UFAWU was decertified at the local fishermens co-op.
Ms. Campagnolo was first elected as a school trustee in Prince Rupert in 1966. She spent the next six years as chair of the school board. In 1972, she won a seat on city council for the first time, and two years later found herself in Ottawa as MP for Skeena.
Before that, she had been working as a broadcaster on the citys private radio station, CHTK, hosting a popular current affairs show, selling ads and devising station promotions. In 1973, she was recognized as B.C. Broadcaster of the Year. The same year, before her foray into federal politics, her ongoing community activism resulted in her appointment as a member of the Order of Canada for wide-ranging services in organizing, promoting and conducting community projects in Prince Rupert.
Ms. Campagnolos surprise election victory in 1974 did not come without a cost. The grind of commuting 10,000 kilometres virtually every weekend to go home to Prince Rupert then back to Ottawa and her punishing work habits had friends concerned. Yet nothing seemed to slow her down, not even three broken ribs and a cracked vertebra, suffered when her car flipped over three times after hitting an icy patch on a dark mountain road in 1975. She kept her speaking engagement the next day. Forced by the accident to curtail her jogging, she took up weightlifting, wowing reporters by bench-pressing 85 kilograms.
She acknowledged she could play it tough when she had to, once confessing admiration for the fight-prone hockey player Tiger Williams. He plays hockey like I play politics.
When her political career was over, Ms. Campagnolo wasted little time tacking in different directions. She resumed broadcasting for a time with the CBC, fundraised, consulted and travelled abroad for Third World development agencies such as CUSO and CIDA, and, during her six years as the first chancellor of University of Northern British Columbia, she played a formative role establishing the fledgling school. Mr. Trudeaus historic Dear Iona letter to Ms. Campagnolo as Liberal Party president announcing his resignation, is now in the UNBC archives.
Ms. Campagnolo returned to the public eye in 2001 as B.C.s lieutenant-governor, putting her personal stamp on yet another public position. She visited every nook of the province, from tea in tiny Vavenby to glittering banquets in Vancouver. She maintained her strong support and respect for Indigenous people, and did not shy from expressing her views. In a passionate speech on International Womens Day in 2003, she denounced the rollback of womens rights by the Taliban in Afghanistan, and decried the lack of women in political leadership. Determine for yourself the dimension of a civilization making decisions day after day affecting the lives of women for their children all around the world, without womens participation, all done in the name of sweetest democracy!
She was promoted to officer of the Order of Canada in 2008.
In 2014, Ms. Campagnolo broke her neck in a horrendous fall at her home on Vancouver Island, leaving her a partial quadriplegic, physically confined to a wheelchair. She adapted beautifully, said her daughter Jennifer Campagnolo, as she did with so much that happened in her life.
Ms. Campagnolo was predeceased by her brother Harold; sister, Marion; and ex-husband. She leaves her brother John; daughters, Giana (Jan) Logan and Jennifer Campagnolo; three grandchildren and three great-grandchildren.
You can find more obituaries from The Globe and Mail here.
To submit a memory about someone we have recently profiled on the Obituaries page, e-mail us at obit@globeandmail.com.
- Opinion: With Pablo Rodriguezs resignation, Quebec Liberals have one last chance to reboot before the next election - The Globe and Mail - December 21st, 2025 [December 21st, 2025]
- Hanes: Losing Rodriguez may be a blessing in disguise for the Quebec Liberals - Montreal Gazette - December 21st, 2025 [December 21st, 2025]
- Total Sh*t: Liberals and Conservatives Yawn Together Over Trumps Pointless Primetime Speech - Yahoo - December 21st, 2025 [December 21st, 2025]
- Why liberals should embrace the demise of the liberal international order - The London School of Economics and Political Science - December 21st, 2025 [December 21st, 2025]
- Never Mind: Liberals Increasingly Walking Back From Apocalyptic Predictions Over Climate Change - The New York Sun - December 21st, 2025 [December 21st, 2025]
- Andrew Hastie revealed conservative Liberals true immigration agenda in the aftermath of the Bondi terror attack - The Guardian - December 21st, 2025 [December 21st, 2025]
- Amal Clooney blasted as a mouthpiece for Hollywood liberals and kangaroo court the ICC by critics - New York Post - December 21st, 2025 [December 21st, 2025]
- MP Michael Ma addresses move from Conservatives to Liberals - The Globe and Mail - December 21st, 2025 [December 21st, 2025]
- NP View: Liberals look to criminalize faith, while allowing hate to fester - National Post - December 7th, 2025 [December 7th, 2025]
- Idaho governor reveals hilariously insulting nickname for West Coast liberals fleeing to his deep red state - Daily Mail - December 7th, 2025 [December 7th, 2025]
- Grattan on Friday: could the Liberals make a fight of industrial relations without courting disaster? - The Conversation - December 7th, 2025 [December 7th, 2025]
- 'Expert panel' told Liberals to ban certain models of the SKS rifle in nearly year-old report - Yahoo News Canada - December 7th, 2025 [December 7th, 2025]
- Quebec Liberals expel member from caucus because she is under ethics investigation - MSN - December 7th, 2025 [December 7th, 2025]
- Liberals at risk in Quebec, appeasing Alberta with solution that failed before: Guilbeault - CBC - December 7th, 2025 [December 7th, 2025]
- Legault government set to ban vote-buying in wake of allegations against Quebec Liberals - CBC - December 7th, 2025 [December 7th, 2025]
- Opinion: Liberals nervously await the effects of Steven Guilbeaults resignation on the partys Quebec fortunes - The Globe and Mail - December 7th, 2025 [December 7th, 2025]
- Opinion: Liberals should get real with Canadians: Pharmacare, for now, is dead - The Globe and Mail - December 7th, 2025 [December 7th, 2025]
- Critics warn of Liberals' 'ever-expanding' anti-hate bill over religious exemption and terrorism proposals - National Post - December 7th, 2025 [December 7th, 2025]
- NP View: Liberals look to criminalize faith, while allowing hate to fester - Yahoo News Canada - December 7th, 2025 [December 7th, 2025]
- A reply to the New Statesman: Britains middle-class liberals are ready for nothing - Revolutionary Communist Party - November 26th, 2025 [November 26th, 2025]
- Melanon: Quebec Liberals the talk of the town for the wrong reasons - Montreal Gazette - November 26th, 2025 [November 26th, 2025]
- Marriage and Parenting Are Now Partisan Issues, With Liberals Falling Behind - Focus on the Family - November 26th, 2025 [November 26th, 2025]
- The Sloane effect: Why we cant stop watching the Liberals - The Sydney Morning Herald - November 26th, 2025 [November 26th, 2025]
- Liberals are playing silly games with the military again: Full Comment podcast - National Post - November 26th, 2025 [November 26th, 2025]
- Melanon: Quebec Liberals the talk of the town for the wrong reasons - Yahoo News Canada - November 26th, 2025 [November 26th, 2025]
- After poring over documents, Wakeham says N.L. deficit likely higher than previously reported by Liberals - CBC - November 26th, 2025 [November 26th, 2025]
- Bosnias liberals are enabling a far-right fascist to get closer to power - thecanary.co - November 26th, 2025 [November 26th, 2025]
- Conservatives say Liberals are padding youth job numbers with half-summer positions - Western Standard - November 26th, 2025 [November 26th, 2025]
- MR. RIGHT: How To Politely Nuke The Liberals At Your Thanksgiving Dinner - dailycaller.com - November 23rd, 2025 [November 23rd, 2025]
- Newsroom edition: can the Liberals survive an existential crisis? Full Story podcast - The Guardian - November 23rd, 2025 [November 23rd, 2025]
- Liberals to target international students and skilled migrants in proposed cuts to immigration - The Guardian - November 23rd, 2025 [November 23rd, 2025]
- Carneys Liberals win budget vote and avoid election in Canada - AP News - November 23rd, 2025 [November 23rd, 2025]
- Liberal Party MP - at least I think hes an MP, its hard to keep track of people this irrelevant - is upset because I wont kneel before the new... - November 23rd, 2025 [November 23rd, 2025]
- Mark Speakman stands down as leader of NSW Liberals with Kellie Sloane expected to replace him - The Guardian - November 23rd, 2025 [November 23rd, 2025]
- Liberals hoped their border bill would quickly pass. Now they're aiming for next year - CBC - November 23rd, 2025 [November 23rd, 2025]
- How MAGA Hijacked Patriotismand What Liberals, and America, Lost - LA Progressive - November 23rd, 2025 [November 23rd, 2025]
- After ousting from Quebec Liberals, Rizqy's former chief of staff fires back with lawyer's letter - Montreal Gazette - November 23rd, 2025 [November 23rd, 2025]
- Chris Selley: Here's to the MP who's not afraid to denounce the Liberals' 'national school lunch' program - National Post - November 23rd, 2025 [November 23rd, 2025]
- Conservative MP says Liberals 'buried' policy change over cost of care for veterans - CBC - November 23rd, 2025 [November 23rd, 2025]
- Liberals in two big states are realigning themselves to the centre - abc.net.au - November 23rd, 2025 [November 23rd, 2025]
- Most Canadians say Liberals falling short, but still approve of Carney: poll - National Post - November 10th, 2025 [November 10th, 2025]
- The most conservative Supreme Court justices will likely join the liberals against Trump's tariffs, analyst says - Fortune - November 10th, 2025 [November 10th, 2025]
- 'Kiss goodbye': Insider tells PVO the real reason why some Liberals are melting down over climate plan - Daily Mail - November 10th, 2025 [November 10th, 2025]
- Canada's Carney welcomes ex-Conservative MP Chris d'Entremont to the Liberals - BBC - November 10th, 2025 [November 10th, 2025]
- Australia news live: Jay Weatherill named next high commissioner to UK; former radio host to lead ACT Liberals after leader and deputy step down - The... - November 10th, 2025 [November 10th, 2025]
- Russian liberals are no friends of Israel - The Times of Israel - November 10th, 2025 [November 10th, 2025]
- View from The Hill: fractured Liberals drown net zero and themselves in a torrent of verbiage - The Conversation - November 10th, 2025 [November 10th, 2025]
- Geoff Russ: The Liberals need to get serious on cutting regulatory crud - MSN - November 10th, 2025 [November 10th, 2025]
- The next steps the Liberals must take to restore Canadas fiscal stability - The Globe and Mail - November 10th, 2025 [November 10th, 2025]
- Liberals live to see another day after second confidence vote on budget - National Post - November 10th, 2025 [November 10th, 2025]
- Geoff Russ: The Liberals need to get serious on cutting regulatory crud - National Post - November 10th, 2025 [November 10th, 2025]
- Bloc, NDP vote with Liberals in first of three confidence budget votes - National Post - November 10th, 2025 [November 10th, 2025]
- View from The Hill: Could the return of Josh Frydenberg help the Liberals fortunes? - The Conversation - November 10th, 2025 [November 10th, 2025]
- Liberals live to see another day after second confidence vote on budget - Yahoo News Canada - November 10th, 2025 [November 10th, 2025]
- Letters: NDP pull Liberals fat out of the fire again - Edmonton Sun - November 10th, 2025 [November 10th, 2025]
- 'It's time to leave shit behind': Mark Parton's plan to lead unified Liberals to government - Region Canberra - November 10th, 2025 [November 10th, 2025]
- Liberals clear first confidence vote on federal budget - AM 800 CKLW - November 10th, 2025 [November 10th, 2025]
- George Santos tells Tucker Carlson prison was not a good time: Theres a lot of liberals - New York Post - November 3rd, 2025 [November 3rd, 2025]
- Globe editorial: The Carney Liberals arrive at a fiscal fork in the road - The Globe and Mail - November 3rd, 2025 [November 3rd, 2025]
- Why liberals, people of color and LGBTQ Americans say they're buying guns - NPR - November 3rd, 2025 [November 3rd, 2025]
- How can the minority Liberals get the votes to pass their budget through Parliament? - CBC - November 3rd, 2025 [November 3rd, 2025]
- Lorne Gunter: Liberals likely to survive federal budget but honeymoon period won't last forever - Yahoo News Canada - November 3rd, 2025 [November 3rd, 2025]
- Liberals face a choice between net zero or the Coalition - The Nightly - November 3rd, 2025 [November 3rd, 2025]
- First results show neck-and-neck finish between liberals and far right in Dutch general election - Euronews.com - November 3rd, 2025 [November 3rd, 2025]
- Australia politics live: Ley says Coalition will come together as two mature parties to develop energy policy once Liberals position settled - The... - November 3rd, 2025 [November 3rd, 2025]
- The Liberals are set to unveil their new budget. Send in your questions for our experts - The Globe and Mail - November 3rd, 2025 [November 3rd, 2025]
- Liberals prepare for budget, Quebec municipal elections, Fighting fungal disease in bats, and more - CBC - November 3rd, 2025 [November 3rd, 2025]
- Lorne Gunter: Liberals likely to survive federal budget but honeymoon period won't last forever - Edmonton Journal - November 3rd, 2025 [November 3rd, 2025]
- Opinion: With their long-awaited budget, Liberals must answer the question: What do we want Canada to be about? - The Globe and Mail - November 3rd, 2025 [November 3rd, 2025]
- Liberals accused of cheapening citizenship with new bill - Western Standard - November 3rd, 2025 [November 3rd, 2025]
- Black Republican Shreds Gavin Newsom Over Code-Switching Accent: White Liberals Are the Most Racist - Yahoo - October 28th, 2025 [October 28th, 2025]
- Mark Ruttes Dutch liberals were dominant for years. Now the party is bleeding support. - politico.eu - October 28th, 2025 [October 28th, 2025]
- Elizabeth Lee and Peter Cain suspended from Canberra Liberals party room - Australian Broadcasting Corporation - October 28th, 2025 [October 28th, 2025]
- Conservatives press Liberals on cost of living as reports show food bank use soaring - SteinbachOnline - October 28th, 2025 [October 28th, 2025]
- Liberals, NDP bid to undo Harper-era rule on citizenship for Lost Canadians - The Globe and Mail - October 28th, 2025 [October 28th, 2025]
- Liberals Rion Rhoades to be Inducted in NJCAA Hall of Fame - KSCB News - October 28th, 2025 [October 28th, 2025]
- Trump sends bulldozers in to level a useless wing of the White House - and rich liberals lose their minds, writes TANYA GOLD - Daily Mail - October 26th, 2025 [October 26th, 2025]
- Letters: Liberals should match their actions to their beliefs - The Morning Call - October 26th, 2025 [October 26th, 2025]
- LETTER: Liberals can't seem to find the truth - yoursun.com - October 26th, 2025 [October 26th, 2025]
- TRUDEAU LIBERALS OPENED DOOR TO MEXICAN CARTELS WITH VISA REMOVAL CARNEY MUST REVERSE DAMAGE, NOW - The Bureau | Sam Cooper - October 24th, 2025 [October 24th, 2025]