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Articles Social Media October 1, 2015 Paul Chaney

If you thought all social networking activity took place on Facebook, Twitter, LinkedIn, or Google Plus, think again. There is a preponderance of niche social...Read More

Facebook just rolled out a new design for Pages, on both desktop and mobile. Ive heard whispers that changes were forthcoming, but seen little discussion...Read More

Etsy is an online marketplace for entrepreneurs who sell handmade or vintage items. Since Etsysfounding in 2005, the number of active sellers has increased to...Read More

According to the Oxford Dictionary, spam, at least within the context of email marketing, is defined as Irrelevant or inappropriate messages sent on the Internet...Read More

TripAdvisor now offers a free servicecalled Review Expressthat letshotel and B&B owners who havetheir business listed on the sitesendreview request emails for up to 1,000...Read More

Infographics are popular because they are highly shareable and convey statistics in a visually pleasing and easy to understand manner. But can a local business...Read More

Google announced in early 2015 that it would begin using mobile-friendly websites as a search engine ranking factor. As a result, many businesses realized that...Read More

Mobile live streaming apps Meerkat and Periscope came on the scene in early 2014, quickly growing in popularity. If youre unfamiliar with the concept of live...Read More

Google AdWords Express is a stripped-down, simplified version of Google AdWords. In Googles words, AdWords Express is an advertising option for businesses that want to get...Read More

Beacons, a new technology designed to drive customer loyalty and in-store sales, is growing in popularity among larger retailers. But is it something smaller retailers...Read More

Yelp is possibly the most restrictive of all the business directories and review sites when it comes to asking for customer reviews. Basically, asking is...Read More

HTTPS is an Internet protocol that makes your website secure by providing an encrypted signal between the site and the user. Typically, we have always thought...Read More

Google Analytics Goals represent a completed activity, called a conversion, which measures how well your site accomplishes your business objectives. Properly-configured goals allow Google Analytics...Read More

The use of video should be in every local business owners marketing toolbox. A previous article, 11 Online Video Creation Tools for Small Business Use, covered...Read More

Stock photos are an excellent resource for businesses that cannot afford custom photography, but many people fall victim to some common pitfalls related to their...Read More

More people than ever before rely on their mobile devices to send and receive email. In fact, a State of Marketing survey in 2015 revealed...Read More

Google has made significant changes in the last few years concerning how it ranks websites for businesses that have multiple locationsand now frowns upon many...Read More

Podcasts have been steadily gaining in popularity since their introduction in 2005. Current technology makes creating podcasts incredibly easy, and with anywhere from 90,000-150,000 podcasts,...Read More

In a world where Google is the new Yellow Pages and local search is growing by leaps and bounds, getting positive customer reviews is vital....Read More

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