Tonic Worldwide bags digital creative mandate of LOral Paris – Exchange4Media
The account will be handled out of the agencys Mumbai office
by exchange4media Staff Published - May 4, 2023 2:55 PM | 2 min read
Following a competitive multi-agency pitch, Tonic Worldwide, a digital-first creative agency, has won the digital creative mandate for LOral Paris.
Tonic Worldwide has come on board as the digital partner for the brand with a mission of growing the business through optimising consumer journeys across various e-tailer platforms.
Committed to quality, to scientific excellence and to disruptive innovation, LOral Paris is proud to be the worlds #1 beauty brand that is synonymous to accessible luxury and moves the world.
Speaking on the new win, Chetan Asher, Co-Founder & CEO, Tonic Worldwide, says, We are excited to partner with LOral Paris in its vision to reach relevant audiences for this category. Being a very specialised category, it needs a deep understanding of the consumer need gaps to nudge them with the right communication within various stages of their online journey. Our specialist arm GIPSI, will play an important role along with our ecommerce expertise in realising this vision.
Speaking about this new collaboration, Divya Reddy Shah, General Manager, LOral Paris, said, We are delighted to welcome Tonic to the LOral Paris family. With science, and innovation at the core, we at LOral Paris, strive to create a difference in the Indian beauty market with our differentiated products which are backed by science. We are ecstatic to join hands with Tonic to drive our digital strategies and executions and accelerate the beauty revolution in India!
The account will be handled out of the agencys Mumbai office.
Read more news about (marketing news, latest marketing news,internet marketing,marketing India, digital marketing India, media marketing India, advertising news)
Tags Loreal paris Tonic worldwide Internet advertising Internet advertising India Marketing Internet Marketing Marketing campaign Marketing ad internet Internet ad internet news marketing advertising India marketing India
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Tonic Worldwide bags digital creative mandate of LOral Paris - Exchange4Media
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