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Some of the best coronation-themed creatives from across the world

by exchange4media Staff Published - May 8, 2023 9:06 AM | 3 min read

The wait is finally over for the Royal Family fans all over the world as the Prince of Wales is now officially crowned King Charles. Millions of eyes watched the coronation on television across the world to witness the historic moment as the King of the United Kingdom and the 14 other Commonwealth realms took on the mantle from his late mother Queen Elizabeth, who passed in September 2022.

Joining in on the special occasion were brands from across the world who congratulated the new King as he fulfils his destiny as the ruler of the UK. Here are some of the best coronation moment marketing posts from brands globally.

AldiCame to visit Buckingham Palace but apparently everyones busy today #KingKevin pic.twitter.com/rYAkpZ0hI5

German grocery brand Aldi crowned its mascot, Kevin the Carrot as King Kevin for the occasion. The company also released its coronation-themed plushies ahead of the coronation.

Amul

The reigning king of moment marketing in India Amul came up with a befitting creative for the occasion. However, the comments on the post critiqued the dairy co-op for honouring the " former colonizers of India."

Costa

British coffeehouse chain Costa released a special creative for the occasion.

Heinz

Condiments brand Heinz has marked the occasion with "Heinz Tomato Kingchup." The brand has introduced the Heinz Coronation bundle full of tea towels, mugs, etc.

KitKat

Confectionary brand KitKat has tipped its hat to the new King of England by thanking him for the "extra break", referring to the national holiday for the coronation.

Marmite

Condiments brand Marmite has raised a literal "toast" to the king by collaborating with artist Nathan Wyburn to create a King Charles-inspired Marmite art.

Guinness

Beer company Guinness launched a creative for the Coronation ceremony titled "Good Things Come to Those Who Wait," alluding to King Charles' long-awaited fate of taking over the British Throne. The creative features a tall glass of Guinness beer with the beer foam fashioned as a crown.

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King Charles' coronation: How brands welcomed UK's new monarch - Exchange4Media