Mediaboss Marketing

Take Mini-Marketing Lessons with Googles New Primer App 2.0 In 2014, Google launched a new mobile application called Google Primer. This new app offers mini-marketing lessons aimed at helping users get up to speed on Google-specific subject including, search engine marketing, advertising, content marketing, and public relations. The short, interactive lessons are aimed specifically at startups and their busy schedules. According to the apps website, Primer will teach you valuable marketing skills in 5 minutes or less by offering jargon free lessons to make it easier for those who are new to marketing. The app currently offers lessons in different categories: content marketing, PR and media, and search advertising. Users will also be able to store their progress in their profile. This app was useful before, but more-so now because Google just re-released it with new content and anupdated interface. It is a great place to learn some basics so that you can make more educated decisions regardingyour marketing. Whether you are planning on getting better at doing your own marketing or getting help from a professional marketing agency, Google Primer can't hurt to take a look at! The Benefits of a Professional Agency The benefits of hiring a full service marketing agency are numerous and will give your business access to experts in the many different layers of marketing. With Epic Marketing, you get more than just marketing expertise. With our cutting edge solutions, shared experiences, and access to innovative marketing technology, we can help your business thrive. The marketing field is constantly changing and marketers know how to master the new rules. We help you bridge the gap and provide a team of diverse people with the knowledge and experience. In addition, your company will benefit from an outside perspective. By utilizing a professional agency, you gain flexibility and a second set of eyes. Whether its strategizing, copywriting, or designing, you can rely on our skills to find the right marketing approach for your business. Call Today for a Free Business Consultation Interested in learning more? Contact us today at 801.657.4383 for a free consultation. Our marketing experts will help your business reach its full potential.September 25, 2015

When thinking of a popular brand logo, you may think of the McDonalds M or the Apple icon. Although logos help unify a brand across all media platforms, companies are catering towards a more international audience by removing their typography and leaving just their logo mark. Corporate logos are continuously evolving to become simpler and flatter in order to appeal to the masses. One major corporation that has abandoned typography and labels is Coca Cola. The soda giant has scrapped the iconic cursive letter from select batches of its products, leaving only the white ribbon and a specified message, Labels are for cans not people. Although the logo may be gone, its still easy to identify the can as Coke due to their global brand awareness. Their new minimalist design is aimed at drawing attention to worldwide prejudice by removing labels. We all have different cultural backgrounds and experiences that can affect our perception. Cokes global campaign invites people of all cultures to banish stereotypes and preconceptions.

Local SEO has seen some big changes in the past year. On August 6th, many internet users andSEO experts began to notice that the usual 7-pack that shows up in the search results for local businesses were replaced with 3-packs in the desktop search results. Because mobile searches continue to surpass desktop searches and the 3-pack fits flawlessly on the screen for mobile users, Google decided to change their desktop search results to look more similar to the mobile search results. Google also removed:

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