Mediaboss Marketing

DUBLIN, April 23, 2020 /PRNewswire/ -- The "Customer Relationship Management (CRM) Software: Global Markets" report has been added to ResearchAndMarkets.com's offering.

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This report analyzes global market trends, with historical data from 2018, 2019, and projections of compound annual growth rates (CAGRs) for a five-year forecast through 2024.

The market for CRM software has demonstrated continued growth over the last decade and is expected to grow manifold over the next decade. The primary objective of CRM is to cater to customers better, increase customer retention and improve sales revenue. Previously, CRM has been majorly adopted by large enterprises only, but nowadays due to the advent of many pay-per-use SaaS (Software-as-a-Service), CRMs have democratized their implementation in small businesses globally as well.

There is a correspondence between the sales performance of any company and CRM adoption rates. According to a Sales Operations Optimization Study by Miller Heiman Group, companies with CRM adoption rates of 75% have poorer sales teams' performance. It manifests in a lower win rate of forecast sales opportunities and a lower quota attainment rate as compared to sales organizations with a higher CRM adoption rate. Thus, hands-on training on custom-built CRM functionality is necessary to ensure all-around CRM adoption and ultimately to improve sales revenue.

The key drivers responsible for the growth of the CRM market includes factors like demand for improvement in customer experience, better customer retention and acquisition, lead management, the voice of the customer, and field management. The CRM market comprises a wide range of supplier bases ranging from regional to global vendors who are offering solutions specific to business requirements. CRM platforms are able to seamlessly operate across various business functions such as sales, marketing, customer support, and various channels including mobile and social media.

Report Coverage

This report provides an in-depth analysis of the CRM software market and its segments, including solutions, applications, end-users, and regions. The solutions considered in this report are divided into two parts namely, software and services. The services are again divided into three main types: consulting, implementation, and training and support. The report discusses the different applications of CRM software to derive specific market estimations. The types of applications include sales, marketing, eCommerce, and customer services and support.

In terms of deployment, two main types of deployment, on-premises, and cloud CRM, are considered. The CRM software adoption is segregated on the basis of organizational size as well. The end-user segment comprises BFSI, healthcare, retail, IT and telecom, higher education, manufacturing, nonprofit, government, and others (such as energy and utility, media and entertainment, travel and hospitality, and agriculture). The region-level study includes North America, Europe, Asia-Pacific, Middle East, and Africa, and Latin America.

The report includes:

Key Topics Covered

Chapter 1 Introduction

Chapter 2 Summary and Highlights

Chapter 3 Market Overview

Chapter 4 Market Breakdown by Solution

Chapter 5 Market Breakdown by Application

Story continues

Chapter 6 Market Breakdown by Deployment Mode

Chapter 7 Market Breakdown by Organization Size

Chapter 8 Market Breakdown by End User

Chapter 9 Market Breakdown by Region

Chapter 10 Competitive Analysis

Chapter 11 Company Profiles

For more information about this report visit https://www.researchandmarkets.com/r/h3s9er

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CRM Software Industry Assessment 2020 Featuring Detailed Company Profiles of Adobe, Hubspot, Microsoft, Pegasystems, Verint Systems, Zoho, and More -...