Archive for the ‘Webmaster’ Category

Google Webmaster Tools Finally Adds User Administration

One of the most sought after features in Google Webmaster Tools was to easily give third-party people access to your Google Webmaster Tools account without giving over your own username and password and without giving them full control of your site.

Google has finally satisfied this request by adding user administration to Google Webmaster Tools.

Now, site owners, who are defined as an owner if they go through the verification process in Google Webmaster Tools, can add access for others without making them go through the verification process. The access granted is either owner, full or restricted access.

You can add users either on the overview page where it says manage site and then by clicking on Add or remove users or under the site configuration section where it says user administration.

Those with restricted access will see this label when accessing the tool:

For more details on the access rights based on permission, see this help document.

Related Topics: Google: Webmaster Central | Top News

Read more:
Google Webmaster Tools Finally Adds User Administration

Google: Correlation Does Not Imply Causation In Search Rankings

Kaspar Szymanski, a Googler responsible for Webmaster Communication and spam prevention, said in a Google+ post that "correlation does not imply causation."

Something many have said before, but heck, it can't hurt to say again. It comes off a lot stronger anyway when a Googler who sees the details of a specific situation says it himself.

Kaspar said:

He is clearly hinting that someone in the forums blamed a ranking drop to a header tag change when in reality, Google emailed the webmaster via the Webmaster Tools message center the real reason. If he just checked there, he would not have felt his H2 change caused such a serious ranking drop because it did not.

Often it is hard for SEOs to realize that Correlation Does Not Imply Causation but they need to. Too many variables in search to simply pinpoint one change as the deciding factor in many cases.

Forum discussion at Google+.

Image credit to ShutterStock for SEO graphic.

Continue reading here:
Google: Correlation Does Not Imply Causation In Search Rankings

Google Sent Over 700,000 Messages Via Webmaster Tools In Past Two Months

At SMX West last week Tiffany Oberoi from Google shared that Google has sent over 700,000 messages to webmasters via Google Webmaster Tools in January and February 2012. That is more than the total number of messages Google sent in 2011 and almost more than what Google has sent since launching Google Webmaster Tools message center.

Google told us, this number includes both manual and automated messages but does not include messages such as malware notifications, responses to generic reconsideration requests, or generic responses to the more feedback form.

As you can see from the chart below, Google has seriously stepped up the one-on-one communication with webmasters with this tool. If they keep this rate up, Google will send almost 5 million messages to individual webmasters over the course of 2012. I guess Google figured out a way to scale these messages.

I do not know the rate of manual versus automated messages that make up the 700,000 figure.

Tiffany from Google presented this chart at the Ask The Search Engines session at SMX West last week.

Related Topics: Google: Webmaster Central

See more here:
Google Sent Over 700,000 Messages Via Webmaster Tools In Past Two Months

The Webmaster of Partisan Spectacle: Conservative Blogger Andrew Breitbart Dies at 43

Brendan McDermid / Reuters

Conservative journalist Andrew Breitbart speaks at a news conference prior to Representative Anthony Weiner in New York on June 6, 2011

Andrew Breitbarts last big appearance in Washington took place a few weeks ago, outside a Marriott hotel where conservative activists had gathered. Protesters from the local Occupy movement were laying siege in the parking lot, and Breitbart started to scream at them. Behave yourself, he began, before moving on to more incendiary language. You are freaks and animals Stop raping the people, you freaks. You filthy freaks. You filthy, filthy, filthy raping, murdering freaks.

No one else joined in. But Breitbart wasnt really looking to lead a counterprotest. He was trying to seize the spotlight, and he did it quite well. More outrageous, noisy and defiant than anyone around him, he was impossible to ignore. But now his showmanship has come to an end. Breitbart, 43, died on March 1 in California of natural causes, according to his website, Big Government.

(MORE: Occupy the Regulatory Open Comment Period!)

Eras of national tumult are particularly good at creating characters like Breitbart. He was not the first to find fame and fortune by recasting politics as a verbal blood sport. Commentators like Ann Coulter, Rush Limbaugh and Bill Maher had been making a mint calling people names for years before him. But Breitbart was the first to do it so successfully with the Internet as his primary medium, and with original, sometimes misleading muckraking as his primary technique. And in that, he leaves behind a generation of would-be ideological warriors and partisans who will follow in his footsteps.

WhatBreitbart did wasnt only journalism. It also wasnt only entertainment. And it wasnt only combat. In his furious rants and explosive exposs, he pushed the bounds of what could be considered advocacy for a new information age. His foes were not just wrong. They were the lowest life form I have ever seen. He was not just speaking truth to power. He was trying to obliterate entire power structures.

Breitbarts drive kept him in the headlines. He passed around explicit photos that had been taken by former Democratic Representative Anthony Weiner, though Breitbart says he never intended them to be published. He publicized a hidden-camera sting on the long troubled community organization ACORN that showed, at minimum, poor judgment by low-level staff and eventually contributed to the groups demise. He released part of a speech given by Shirley Sherrod, a Department of Agriculture employee who was fired as a result of the misleadingly edited footage, only to be invited back to the agency once the full text of her speech was publicized.

(PHOTOS:Occupy Protesters March on Manhattan)

I love fighting back, he wrote in a new conclusion to his book Righteous Indignation, which his website has posted as an ad hoc epitaph. I love finding allies, and famously I enjoy making enemies. He put it to TIME another way in 2010: The second I realized I liked being hated more than I liked being liked thats when the game began. With such a clear self-assessment, he was hard to hate.

Read this article:
The Webmaster of Partisan Spectacle: Conservative Blogger Andrew Breitbart Dies at 43

PHOTO CALL: Broadway's Streetcar Named Desire , With Blair Underwood and Nicole Ari Parker, Meets the Press