Mediaboss Marketing

SEO Positive has announced the acquisition of a search engine optimisation contract with Windsor Court Care, a family owned nursing and residential home servicing the heart of Dorset.

(PRWEB UK) 31 January 2012

Windsor Court Care is a registered nursing and residential home based just a short walk outside of Bournemouth town centre. The premises provides 59 residents with first-class care in a welcoming and homely setting, accommodating guests with specific healthcare needs yet allowing occupants their own personal space and privacy at all times.

The management team at the company approached SEO Positive in late 2011 searching for an SEO agency that would help them realise their dream of becoming the first stop for nursing care in the region. Windsor Court Care was already carrying out a great deal of offline marketing yet wanted to raise their profile even further by boosting their search engine ranking positions for relevant search terms.

After the initial consultation and several informal discussions, SEO Positive was able to put together a strong, highly localised SEO strategy that appealed to the nursing home’s objectives and budget.

Dave Damhar, Senior Account Manager at SEO Positive and the SEO specialist taking charge of the client’s entire campaign, is excited to begin work with Windsor Court Care and believes that a well-executed search engine optimisation campaign will work wonders for their online presence and increase their turnover significantly.

“Windsor Court Care already has a fantastic reputation and standing within the community and is known as one of the best nursing homes in Bournemouth, so it’s only natural that they now want to expand their reach and market their services to a wider yet still largely localised audience,” Dave explains. “We will be dedicating as much time and resources to the project as possible to ensure the organisation achieves high positions within a realistic timeframe.”

SEO Positive was established in 2007 in Chelmsford, Essex with the aim of bringing effective yet affordable online marketing services to companies from all industries and backgrounds. The company offers a huge range of services including search engine optimisation, Pay Per Click account management, social media marketing and online reputation control.

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Ben Austin
SEO Positive Limited
0800 088 6000
Email Information

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SEO Positive Partners With Bournemouth Nursing & Residential Home

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PCWorld Rating

4.0 / 5 - PCWorld, Jan 30, 2012

Pros

Low impact on PC performance Strong protection against malicious software

Cons

Bottom Line

The Kaspersky security suite's on-access scans could be faster, but it’s very good at detection and blocking.

Kaspersky Internet Security 2012 ($80 for one year and three PCs as of January 25, 2012) ranked fourth in our 2012 roundup of security suites. Although it finished outside the top three, it's a solid all-around suite that will do an effective job at keeping you safe.

In our real-world malware blocking tests, Kaspersky's suite fully blocked all samples that it encountered. This result means that it should do very well in protecting you from brand-new, as-yet unknown malware. In addition, it detected 99.34 percent of known malware samples in more-traditional signature-based detection tests. On its own, that's a great showing--but believe it or not, that's merely an average result this year due to the overall strength of 2012's suites.

False positives are largely a nonissue: Kaspersky’s product misidentified only one safe file out of a pool of 250,000 files as dangerous. And the suite was effective at disinfection, detecting and disabling all sample infections on our test PC. It removed all traces of malware 60 percent of the time, performing slightly above average in that regard.

In general the Kaspersky suite has a low impact on PC performance, though it did slow our test machine a fair amount when we copied files over a network: It took 3 minutes, 34 seconds to complete this test, landing well behind the average of 3 minutes, 2 seconds.

It was faster than average, however, at scanning. It completed an on-demand scan (which runs when you manually click the 'Scan Now' button) of 4.5GB of data in 1 minute, 11 seconds--the third-best showing, and a considerably better result than the average of 1 minute, 59 seconds for the suites we looked at. It wrapped up on-access scanning (which kicks off when you open or save a file) of 4.5GB of data in 4 minutes, 40 seconds, about 8 seconds faster than average.

On the rest of our speed tests, Kaspersky finished either around average or above average as compared with its competition.

Kaspersky gave its software a face-lift in 2012, abandoning the curiously divided interface in last year's suite. While the new interface is fine, it isn't outstanding. Kaspersky uses a fairly standard multistep wizard installer that's fairly painless, but some of the other suites we looked at this year have one-click installation processes. Once the package was installed, we navigated its screens fairly easily. The main screen gives a clear indicator of your protection status, with buttons along the bottom to adjust settings for the suite's major components. Some parts still could use a redesign, though. For example, a few panels open in the main window, while others spawn new windows, which can be a little disorienting. And from a purely aesthetic perspective, I wasn't a huge fan of the teal-and-white theme--but that's picking nits.

Kaspersky Internet Security 2012 falls a little short of the absolute top competitors, mainly because of the all-around strength of this year's suites. Nevertheless, Kaspersky’s latest offering is worth a look.

Read the original:
Kaspersky Internet Security 2012 Review: Effective Antimalware Performance

PCWorld Rating

4.0 / 5 - PCWorld, Jan 30, 2012

Pros

Good malware detection and blocking Friendly interface

Cons

Lacks some common features

Bottom Line

Avast's latest security suite is effective in defending against malware, but it could stand to improve in cleanup.

Images (click to enlarge)

A solid choice for keeping you safe, Avast Internet Security 6 ($50 for one year and one PC as of January 25, 2012) finished sixth in our 2012 roundup of security suites. Although it ranked in the bottom half of our Top 10, the Avast package is easy to use, and in general it will protect your PC quite capably.

Avast's suite blocked 96.2 percent of malware in our real-world tests, which help determine how well security products can stop brand-new malware. With that result, it placed near the top of the pack; even so, the very best performers in our test group were able to stop all attacks. The Avast suite also managed to stop 99.75 percent of known malware samples, which is an excellent showing, but again, not the absolute best we've seen (our top performer detected over 99.99 percent of samples in this test). It achieved a perfect score in our false-positives test, flagging not a single safe file as being potentially malicious.

Regrettably, although the Avast software proved adept at identifying and neutralizing all infections on our test PC, it left more malware remnants behind than many of its competitors did.

System slowdowns shouldn’t be a serious issue with the Avast suite, though overall it wound up near the middle of the pack in that respect. It added barely any time to file downloads as compared to our test system without antivirus software installed. Its scan speeds were faster than the average of the products we tested: It completed our on-demand scan test (in which we scan 4.5GB of data using the manual scanner) in 1 minute, 21 seconds--one of the fastest performances we saw this year--and its on-access scanner (which runs when the user opens or saves a file) completed its check of 4.5GB in 4 minutes, 1 second, a slightly better time than average.

In my hands-on testing of Avast Internet Security, I found it generally easy to use and navigate. Its installation process was fairly straightforward, asking me to click though only three screens before it was complete, though it did require me to restart my PC. Once installed, the Avast software does an initial scan of your system. The main interface is little changed from last year's suite, which isn't necessarily a bad thing--it's clean, attractive, and easy to navigate. Along the left side are tabs that let you access settings for the suite's main features. The settings are fractured to some extent, since the software doesn't have a unified 'Settings' panel; instead, it breaks up settings by function. If you want to change the firewall settings, for instance, you have to look under the Firewall tab. Admittedly, this arrangement does make settings less intimidating to beginners.

The interface is visually appealing, with lots of graphs and charts. The look makes the suite friendlier for less advanced users, but it might be a little distracting for some people. I also found that the Avast software popped up notifications in the lower-right corner a little more often than I would have liked.

Avast Internet Security 6 isn’t the most feature-rich suite we tested this year--it lacks some common functions found elsewhere, such as parental controls--but what it does provide, along with its strong protection against malware, should suffice for most users.

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Avast Internet Security 6 Review: Good, Basic Malware Detection