Social Networking: New LinkedIn is all about you
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Posted: Sunday, April 6, 2014 6:00 am
Social Networking: New LinkedIn is all about you Emily Medvec SantaFeNewMexican.com |
Are you overlooking LinkedIn.com as a social media site to network online? If so, you have missed what 277 million users already discovered. LinkedIn is no longer the place to upload a profile, add resume content, and wait for a job offer to happen. The new LinkedIn upgrades and publishing features are rapidly transforming this social networking platform into something brand new.
Why is this shift important to your business or profession? People are like you. They like to buy or engage services from people they know, like, and trust and who can solve their problems. If you are in business or a profession today, you know your clients are now more fluent online. They are performing Google searches about your company and industry for market research and recommendations. Your clients are using their social networks on a variety of social media sites as a referral resource. They want to know who you are online and what you are doing there. In fact, how you think is more important than what you do when it comes to building relationships.
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Social Networking: New LinkedIn is all about you