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TOKYO, Sept. 10, 2012 /PRNewswire-iReach/ -- Humans face some huge global environmental challenges these days, including climate change, resource depletion, habitat loss, and declining water supplies, to name just a few. The list is long and just seems to get longer. These crucial issues often don't get the attention they need given how important they are, and I've often wondered why and what we can do about it. Green social networking with groups like GreenITers could be part of the solution.

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Efforts by environmental groups to stir responses to problems often boil down to fear and facts. Neither of these tends to mobilize the intended response. Trying to stir a response by making people afraid tends to do the opposite- driving them away. And bombarding people with facts often fails to stir a response because facts seldom engage positive emotions that we do respond to. Facts alone don't usually make us get up off the sofa and take positive action, but our feelings do.

There are clear strategies we can use though to mobilize a greater response to environmental challenges, tapping into our human nature to work with it rather than against it. One of these is tap into our human need to be social, and another is our human need to have purpose in our lives that is greater than merely existing. We want to do things that matter and we want to do it together. Green social networking helps us to meet both of these needs.

Humans are inherently social animals, having evolved this way over millions of years. We not only enjoy each other's company, but we have a deep need to connect socially with others. When we connect with others helping to solve environmental challenges, part of being social means that we want to do it too. When it comes to environmental action, there is a great power in numbers.

GreenITers is a green social network that helps connect people engaged in taking environmental action, helping them to share ideas, help each other, and accomplish more. The group has grown rapidly, with membership spanning the globe, recently passing 10,000 members altogether. "We are getting stronger in India and China but recently in a member count, we were surprised to see that the U.S actually leads the pack with over 3,000 members," said GreenITers founder Flavio Souza, from Brazil originally and currently living in Tokyo. Souza is starting small, connecting with individuals, but has some big dreams in mind about having a positive impact on our world.

"In general, people are joining now to learn and be coached by other eco-minded fellows, so that has been the main contribution of GreenITers, to connect those minds, in the middle run I sincerely hope that our community may serve to motivate others to expand their green knowledge for making the environmental movement go main street" said Souza. "There is a huge unconscious demand for a change in behavior for a greener path but many people are new to the subject so they are looking out for a community to learn how to make the switch to a greener way of life."

GreenITers has sub-groups focused on specific challenges and opportunities, for those who are excited about renewable energy, recycling, climate change, green building, or other areas. Signing up is free, and it could be one more step toward building a better planet.

When I look at what GreenITers is doing, I changed my mind about one thing though. I don't think they are simply a green social network. They are building a community of people engaged in important work together. There's a big difference between the two, and as they grow and tackle more challenges together, the difference will only grow.

Joe Sato, Fullcircle Innovations, 03-3505-5565, media@fullcircle.co.jp

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Green Social Networking May Save the Human Species...

ScienceDaily (Sep. 10, 2012) Time spent on social networking sites comes at the expense of other activities -- including physical activity, new research by the University of Ulster has revealed.

That is one of the findings of a study presented at the annual conference of the British Psychological Society's Division of Health Psychology in Liverpool at the weekend.

Around 350 students at the University of Ulster completed an online survey -measuring social networking activity and levels of physical activity.

The research was carried out by Masters degree student Emer O'Leary, under the supervision of psychologists, Dr Wendy Cousins and Dr Tadhg Macintyre at the University of Ulster.

The results showed that the vast majority of students used social networking sites like Facebook and Twitter spend an average of one hour a day online. In the physical activity questionnaire, just over half the students were classified as; 'moderately active' and a third were 'high activity', with a minority (12.7 per cent) falling into the 'low physical activity' group. A quarter of the respondents said they took part in team sports.

When the results were analysed, researchers found that the amount of time spent on social network websites was negatively correlated with the respondents' level of physical activity in the previous week. Facebook fans were also less likely to take part in team sports, but this effect was less pronounced.

Dr Cousins said: "Time is a finite resource, so time spent in social networking must come at the expense of other activities. Our study suggests that physical activity may be one of those activities.

"Our findings are intriguing, but we have not conclusively demonstrated that social networking causes lower levels of physical activity. We will need to carry out more research to see if it really is a case of Facebook makes you fat rather than Twitter makes you fitter."

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10-09-2012 03:29 After facing ire on arresting cartoonist Aseem Trivedi, Mumbai police is ready to give his custody. He was remanded to police custody on Sunday on charges of sedition over a series of cartoons. Mumbai police took u-turn reportedly after Maharashtra home minister RR Patil said there is no need to keep Aseem in police custody. Trivedi was arrested on Saturday for displaying allegedly insulting caricatures of Parliament, Constitution and the national emblem at Anna Hazare's protest last December and for posting them on a social networking site. "If telling the truth makes me a traitor then I am one, I haven't done anything wrong, bail is against my ethics." Trivedi said. For more log on to

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Won't apply for bail: Aseem Trivedi - NewsX - Video

CUPERTINO, Calif., Sept. 10, 2012 /PRNewswire/ -- Trend Micro Incorporated (TYO: 4704;TSE:4704), a global leader in cloud security and the fight against cybercrime, today released Trend Micro Titanium Internet Security 2013, a new family of security software that promises to consumers "Protection Made Easy" combining state-of-the-art protection from cyber threats for your device, your important files and data, your privacy and your family.

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The new five-product family includes Titanium Antivirus+, Titanium Internet Security, Titanium Maximum Security, Titanium Premium Security and Titanium Internet Security for Mac.

Social Networking Security

"Consumers spend most of their time doing one of three things on the Internet checking email, surfing the Web and using social networks to keep up with family and friends," said Carol Carpenter, general manager and senior vice president of Trend Micro. "It is time that security companies start keeping up with consumers, protecting them where they are at risk. I'm proud that Trend Micro is the first to offer powerful and easy to use social networking security to our customers."

Technology enables people to keep up with friends, family and colleagues around the world via social networks. Unfortunately, there is a dark side to social networking. Billions of people are socializing on websites, creating a large pool of potential victims that attract cybercriminals. Click-jacking, fake applications and social engineering are just some of the tactics used in order to deliver malware. In Trend Micro's Annual Consumer Security survey conducted of a 1,000 computer users, 20 percent of consumers reported that while on a social networking site, they clicked a link that posted things to their wall that they didn't want shared, and 18 percent reported clicking on a link that resulted in computer problems.

Titanium Internet Security is the answer to social networking safety. By identifying potentially malicious links, all products within the Titanium family protect users while on Facebook, Twitter, Google+, LinkedIn, MySpace and Pinterest. How does Titanium do this? When Titanium identifies a bad link, it will let the consumer share this information with friends, so users can help keep friends safe online too.

The security survey also found that while 65 percent of respondents were concerned about someone accessing their personal information on social networking sites without their knowledge, 35 percent infrequently or never check their privacy setting, and nearly half don't change their privacy settings more frequently than every six months. It was also found that most respondents (more than 60 percent) share information on social networking sites that could lead to security breaches, like their birth date, hometown, pet names and more.

Titanium's new Facebook Privacy Scanner for Windows provides an extra layer of protection for personal information that is the only one of its kind in the industry. With a single click, users can easily monitor their Facebook page settings and control access to personal and private information. Titanium Internet Security products identify which settings may lead to privacy concerns, making it easy for consumers to be in the driver's seat and stay on top of settings as they change.

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Trend Micro Pioneers Social Networking Protection For Consumers

07-09-2012 22:33 Several drivers had to be pulled from their vehicles around Phoenix by fire crews.The National Weather Service issued flash flood warnings Friday for parts of Maricopa County, which includes Phoenix. Video silent from source. (Sept. 7)

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Raw Video: High Water Rescue in Arizona - Video