City Approves Use of Neighborhood Social Networking Site
Nextdoor.com Funnels Info from Neighbors, City Hall Directly toResidents
Joining its Goleta and Ventura neighbors, the City of Santa Barbara last Tuesday became part of Nextdoor.com a neighborhood-specific social networking site after the city council approved staffs ability to post pertinent city information on thesite.
Nextdoor, which is free and found in many other communities across the country, is more secure than other social networking sites in that it requires members to prove they actually live in the neighborhood they sign up to join. It can be a resource not only for neighbors but also for thecity.
Frankly, there are very limited options for the city to communicate directly with neighborhoods, so we discussed this particular tool helping us provide one route, said Nina Johnson, assistant to City Administrator Jim Armstrong. The city, Johnson said, will use the site to keep neighborhoods abreast of construction projects, upcoming events, and what to do in anemergency.
After seeing Goletas February launch of the site, Johnson said that the City of Santa Barbara thought it would be a good idea. We thought it was a great tool, she said, especially for people who like to use socialmedia.
Johnson said that in the three days since its launch, Santa Barbaras Nextdoor has had 415 members join across 32 neighborhoods, some of which including Hitchcock, the upper Eastside, and San Roque are more active than others but growing by theday.
Councilmember Cathy Murillo, although initially concerned that neighborhood monitors could use their position to advance their own interests a worry Murillo said was assuaged when she found out neighborhoods can have multiple leaders and problems can be reported to the programs customer service department lauded the sitessecurity.
Everyone has to say who they are, she said, mentioning the sites identity-verification system. People are held to a little bit of a higher standard. Murillo also said that the citys ability to now funnel relevant information to specific areas will be helpful. Theyll be able to talk directly to that neighborhood, she said. Therell be an electronic communication venue, and I think itll begreat.
San Roque resident and community activist Mari Mender is really liking Nextdoor so far. After doing some research on the site homework, she said, no pun intended Mender joined and has since seen benefitsaplenty.
In addition to using the site to coordinate her already-close-knit neighborhoods regular block parties, Mender was finally been able to meet one of her neighbors an 80-year-old woman who lives diagonally across from her. Now, after connecting with the woman on Nextdoor, Mender said, everybody has gathered around her to see if she needsanything.
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City Approves Use of Neighborhood Social Networking Site