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Apple has won a new US patent on a social networking concept, says AppleInsider. Titled Apparatus and method for efficiently managing data in a social networking service, it mainly deals with a way of handling "friend" connections in a network. This includes the use of three databases: one for friends, one for out-of-network users, and a write-ahead log for detecting and solving any issues.

Friends are associated with a destination signaling identifier (DSID) or their handle. For two people to achieve the friend state, though, one of them has to send a friend request, and the other has to accept. Separating Apple's idea from some other social networks are "spammer" and "stalker" meters. Each time a person sends a friend request, their spam count rises by one, until a limit is reached and no more requests can be sent out. The stalker meter goes up by one each time a friend request is denied, and after a certain point, additional attempts to friend someone will be blocked. The subject of the friend requests can preempt this by choosing to ignore them.

The write-ahead log generator tracks and manages various interactions on a network, including ones not already mentioned, such as merging two handles. A key can be generated for each transaction, and later used to resolve any potential database conflicts.

Apple's idea could be implemented using an API, and integrated into both mobile and desktop platforms. A patent application was first submitted in 2010; it was likely connected to that year's debut of Ping, an iTunes-based social network. The network ultimately flopped, something typically blamed on its restricted platform reach and a lack of Facebook hooks.

by MacNN Staff

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Apple wins US patent on social networking concept

Apple has been granted a patent today (via AppleInsider) in an area where it hasnt had tremendous success: social networking. But the system described in the patent isnt specific to Apples own social services, and instead describes software that could be integrated into iOS and made accessible to other apps and services as an API to help regulate and maintain a common friendservice database.

On the one hand, Apples patent describes a way to reconcile data from various apps around friends and friend requests, updating existing contacts and merging entries as necessary to make sure that data from all social apps is used to keep records as up-to-date as possible. Already, we see something like this at work as the iOS Contacts app can plug into and draw information from Facebook and iOS, but this patent covers much broader use which could be made available on an app-by-app basis via an API.

The other, perhaps more important feature here is an anti-spam recognition engine that can automatically flag users who are virtually stalking others, by pelting them with numerous friend requests. Apples patent describes a way to assign users both a spammer and stalker count depending on their actions. The spammer count is upped every time a user sends out a friend request or similar attempt to connect, while the stalker count increases every time one of those requests is rejected. Hit a certain pre-determined threshold in either, and that users requests will be ignored entirely by the other party.

Social networks already employ anti-spam measures in their own products, but Apples is interesting because it would be made accessible to outside developers via API, as described in the patent. An anti-spammer and stalker database that covers iOS and its third-party developers as a whole would be a powerful tool, and potentially a big help in curbing unwanted connection attempts, which is in turn better for overall engagement.

Apple isnt likely to go all-out on a social networking product of its own: it seems to have accepted that the best way to make the iOS platform social is through third-party service integration. But tools like the one described in this patent could help others who are doing social on the platform maximize their own products.

April 1, 1976

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Started by Steve Jobs, Steve Wozniak, and Ronald Wayne, Apple has expanded from computers to consumer electronics over the last 30 years, officially changing their name from Apple Computer, Inc. to Apple, Inc. in January 2007. Among the key offerings from Apples product line are: Pro line laptops (MacBook Pro) and desktops (Mac Pro), consumer line laptops (MacBook Air) and desktops (iMac), servers (Xserve), Apple TV, the Mac OS X and Mac OS X Server operating systems, the iPod, the...

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Apple Patents ‘Friend Or Foe' Identification System For Social Networking Apps And Services

Hater is a new app, unveiled at the 2013 SXSW conference, that encourages users to share theirgrievancesrather than post about all their favorite things.

On the Hater app, users don't press the like-button for their friend's posts and pictures, they hate them instead, banding together and bonding over the frustrations of everyday life, such as bad weather, traffic delays or the rising trend of the duck face.

- Holly Dietrich, project manager for the Hater app

Like Instagram, users have a feed where they can share text-based "rants," upload or take pictures and tag their friends or followers. Others can can share in the misery, contributing their own pain points and bonding over the mutual dislikes. The most hated items are bubble up to the top of the popular lists, providing a real-time feed about things people hate.

Despite being a social network entirely dedicated to hate, Hater isn't worried about cyber bullying. "Online bullying occurs on every social network, regardless of the theme of each app," said Holly Dietrich, project manager for the Hater app. "Hater has methods for reporting any inappropriate posts, and we think the app can actually have positive results from all the hate."

Dietrich explained that great things can happen when people band together and hate the negative things in the world, such as cancer and war. Despite the app's negative bend, the team has lofty dreams, giving people a place to vent their hatred in order to bring about positive change in the world. And maybe they'll reduce the number of Crocs wearers while they're at it.

Hater just hit the iOS App Store today, just in time for the Interactive portion of SXSW. While the company did express that they're hoping to expand to other platforms, there are currently no official plans to evolve beyond Apple's ecosystem. A move which many Android users would 'hate' if they had the chance.

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Hating social networking just got easier with Hater

Sect of the Horned God - New Social Networking Site for Satanists
http://sectofthehornedgod.wall.fm/

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What Will Social Media Look Like in 2020?
The end of social networking and the rise of the social CEO? "Social, Inc." author Bob Zukis discusses his predictions on what the future holds for social me...

By: WSJDigitalNetwork

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What Will Social Media Look Like in 2020? - Video