Archive for the ‘Social Marketing’ Category

Strutta to Deliver Social Promotions to ExactTarget Customers

VANCOUVER, BC and INDIANAPOLIS, IN--(Marketwire - Oct 17, 2012) - Strutta Media Inc., a leader in social media marketing and promotions, announced today a new integration with global interactive marketing provider ExactTarget, making Strutta's tools for building social media contests and sweepstakes available within the ExactTarget SocialPages application.

ExactTarget SocialPages clients will have the ability to create, launch and manage Strutta-powered Facebook apps directly from within the SocialPages interface, enabling marketers to leverage information from their Strutta-powered promotions within ExactTarget to power more relevant cross-channel campaigns.

"The true power of consumer engagement is realized when you are able to connect your social efforts with other communications channels such as email and mobile," said Strutta CEO Ben Pickering. "This is a vision we are pursuing with our own platform as well as through key partners such as ExactTarget."

The product integration is being launched at ExactTarget Connections '12, where Strutta will be participating as a sponsor and presenting insight into running successful Facebook promotions.

"We chose to work with Strutta because of their team and their technology," said Margaret Francis, vice president of social products at ExactTarget. "We feel confident in offering Strutta through SocialPages that our clients are getting a great tool for building branded promotions on Facebook."

This partnership marks another significant validation of the Strutta platform as the best-in-class solution for enterprise clients looking to build and engage their audience through social promotions. Strutta partnered earlier this year with The Meltwater Group to add Strutta's social media suite to the Meltwater Buzz product lineup, and Strutta is aggressively establishing itself as the partner of choice for complementary marketing solutions providers.

About Strutta Strutta's industry leading technology connects brands with their target consumers through powerful social promotions. Its do-it-yourself tools allow brands and agencies to easily create and manage interactive contests and sweepstakes, coupled with a rich set of social analytics. Strutta has powered award-winning campaigns for top international agencies, Fortune 500 companies and small businesses. Clients include Crate & Barrel, Hilton Hotels, Disney, and airbnb. Strutta is a privately held company headquartered in Vancouver, BC, and is a Facebook Preferred Marketing Developer. For more information, visit http://strutta.com.

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Strutta to Deliver Social Promotions to ExactTarget Customers

Dentist Social Media Marketing Program Offered by Social Media Management Firm Maximize Social Media LLC

Social media management firm Maximize Social Media LLC announced its social media marketing program today for dentists, providing marketing support for Dentist practices nationwide. The firm will offer complete management of top social media platforms such as Facebook, Pinterest, and Twitter.

Los Angeles, CA (PRWEB) October 17, 2012

Dental practices have a huge opportunity to tap into a pool of new patients using social media. Sites like Facebook enable dentists to attract target demographics in their local area, and connect with them in ways that traditional advertising doesnt offer. Additionally, social media provides a platform for happy patients to spread the word about the practice with all of their friends and family, said Craig Collins, Sr. Vice President of Maximize Social Media LLC.

Maximize will also optimize the Google Plus Local listing for local businesses to achieve Google page one ranking. This enables businesses like dentist practices to gain visibility in front of potential clients that are actively searching Google for the services in their local area.

Maximize Social Media provides full social media management services in over 50 different verticals. The agency will fully integrate all aspects of social media for businesses that will find it more affordable to outsource the management rather than hire additional staff. Maximize provides both ad management, which will allow the businesses to target specific demographics, as well as daily engagement by a dedicated social media manager.

Dental practices as well as their advertising agencies are invited to contact Maximize Social Media for a no obligation consultation at:

http://maximizesocialmedia.com/strategysession

About Maximize Social Media LLC

Maximize Social Media (http://maximizesocialmedia.com) is a leading provider of social media management services for clients in over 50 different verticals. With offices in Florida and Los Angeles, Maximize provides social media consulting and Facebook advertising management for clients in English speaking countries such as the US, Canada, and Australia. The company also features social media management outsourcing for busy social media mangers looking for additional assistance on a white label basis.

Chris McLaughlin, CEO Maximize Social Media LLC (866) 825-1357 Email Information

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Dentist Social Media Marketing Program Offered by Social Media Management Firm Maximize Social Media LLC

PQ Media Releases Third Quarter uberVU Leading Social Brand Report, World’s Top 100 Brands Earn 38.0 Billion Social …

STAMFORD, Conn.--(BUSINESS WIRE)--

Total earned social media impressions for the worlds largest consumer brands reached 38.0 billion in Q3 2012, according to data released today by PQ Media, a leader in emerging media research and analytics, and uberVU, a leading social marketing platform for real-time end-to-end social media audience measurement. This first quarterly uberVU Leading Social Brand Report provides comprehensive measurement of social media audiences for the Top 100 brands by product category, mentions, impressions, gender, sentiment and region of origin.

According to the Q3 2012 uberVU Leading Social Brand Report earned social media impressions grew by double digits in both August and September. Global social media mentions split identically 55% male and 45% female in each month of the quarter, while averaging 42% from the U.S. and 58% from Rest-of-World for the period.

uberVU Top 100 Q3 2012

Social Media Brand IMPs

Region

US

Source: PQ Media, uberVU

Note: Data based on full July 2012, August 2012 and September 2012 periods

Thirty Major Brands Dominate with 31.8 Billion Impressions and 84% Share-of-Voice

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PQ Media Releases Third Quarter uberVU Leading Social Brand Report, World’s Top 100 Brands Earn 38.0 Billion Social ...

iSnap Social Users Share 500,000 Photos, Resulting in 100 Million Online Impressions

SACRAMENTO, Calif.--(BUSINESS WIRE)--

iSnap Social, the creator of the Social Photo Station and accompanying suite of social media marketing tools, has shared its 500,000th photo and reached 100 million online impressions. The iSnap Social Photo Station lets users snap a photo at a venue, event or business and instantly upload it to social networks such as Facebook, Foursquare and Twitter. iSnap Social users recently shared their 500,000th photo, resulting in over 100 million total online impressions.

iSnap Social installed its first photo station in December 2010. By February 2011, users had already uploaded 10,000 photos, resulting in over one million online impressions. This rate of adoption is fantastic but not surprising explains iSnap Social CEO and Co-Founder Alexander Lowe. Photos are meant to be shared and iSnap Social makes sharing fun and easy for our users. We've anticipated this level of growth since installing our first photo station, but reaching 100 million online impressions is still an epic achievement for our brands and customers."

iSnap Social offers users an enjoyable way to take high quality photos, branded with the featured companys graphic overlays, and share them with friends instantly. Brands get a unique tactic to engage with customers, add fans and followers and gain insightful user data. The iSnap Social cloud-based platform tracks metrics along the way, gathering usage statistics, conversions, time and demographic information. All data is viewable and exportable in real time from the secure iSnap Social cloud website.

iSnap Social was founded in 2010 by Alexander Lowe, an entrepreneur with a proven track record of developing smart technologies. His last project, Webraiser, was acquired in 2006 by Flextronics International. Alexander conceptualized iSnap Social on a napkin in 2010.

About iSnap Social:

iSnap Social is the creator of the social photo station and accompanying suite of social marketing tools. iSnap Social products enable brands to create more authentic connections with customers through photo sharing. iSnap photos are liked, commented on and shared broadly across multiple social networks. By making branded photo sharing easy and fun, iSnap builds a brands social media presence quickly and efficiently while providing an exciting free amenity to customers. For more information, please visit http://www.isnapsocial.com.

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iSnap Social Users Share 500,000 Photos, Resulting in 100 Million Online Impressions

Grant Marketing Appoints New Social Media Strategist

Grant Marketing adds social media marketing to their already extensive line of marketing services

Boston, MA (PRWEB) October 17, 2012

Armed with her BS in business management and concentrations in Marketing and Entrepreneurship, Ms. Kassim not only has the skill set but has the drive which is imperative in creating and implementing a flawless integrated marketing campaign. According to Mr. Bob Grant, President of Grant Marketing, Anushka has seamlessly integrated into our team and has already contributed greatly even in her short time; our clients will find her pleasing to work with and will benefit from her marketing savvy and social media expertise.

About Grant Marketing

Grant Marketing is a brand development and integrated marketing advertising agency specializing in business-to-business communication and services for manufacturing, technology, distribution and business service companies. Based in Boston Grant Marketing is able to leverage its many years of experience to help its clients in growing their businesses. Grant Marketing is able to do this by going through a proprietary brand development process, integrated marketing, and advertising campaigns shaped by thorough research and analysis of both the business and the marketplace.

Grant Marketing is located at 800 Boylston St. Prudential Tower, 16th Floor, Boston, MA, 02199. For more information please visit http://www.grantmarketing.com.

Bob Grant Grant Marketing (857) 453-6744 Email Information

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Grant Marketing Appoints New Social Media Strategist