Archive for the ‘SEO Training’ Category

PBHG Asking Public For Gift Card Donations To Help Those In Need – 943thepoint.com

Aiding your mental health has never been more important than now.

And that is why a Jersey Shore non-profit is working tirelessly to ensure everyone has the resources they need to get through this pandemic.

According to a press release, the Preferred Behavioral Health Group (PBHG) works to, "provide mental health and substance abuse education, prevention, support and treatment," and they are asking for the public's help.

They are working tirelessly to provide services and to keep everyone connected but a lot of people are struggling and PBHG just doesn't have the funds to help everyone on their own.

We are currently living amidst very challenging times, said Mary Pat Angelini, PBHG Chief Executive Officer. People struggling with mental illness and substance use issues are faced with even greater challenges.

That is why they are asking those who can spare the funds to donate gift cards so those struggling with mental health issues or substance abuse can afford food, clothes and other basic household items.

Gift cards for Walmart, Amazon, Shop-Rite and Grub Hub are strongly suggested because they can meet a lot of the immediate needs of PBHG's patients.

Donations of any food, gasoline or gift cards to other essential retail stores are also much-needed items.

The donated gift cards will support:

Electronic gift cards should be sent to Judy Daniels at JDaniels@preferredbehavioral.org.

If you are mailing your gift cards, please mail them to:

Preferred Behavioral Health Group700 Airport RoadLakewood, NJ 08701

I know we are all struggling right now. But just imagine having to go through this pandemic while battling through an addiction or not having the mental health resources you need.

Any and all donations make a difference. Remember that and thank you in advance.

For any other information or for questions, please contact Judy Daniels at (732) 367-4700 Ext. 2240 or send an email to JDaniels@preferredbehavioral.org.

And remember. If you think YOU need help, please do not hesitate to reach out for help.

Here are the phone numbers:

Stay safe and stay healthy everyone. And thank you too PBHG for all that you do to help others.

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6 Free Martech Courses That Will Help Sharpen Your Skillset – CMSWire

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The digital marketing landscape is evolving at a rapid pace, and it can be challenging for marketers to keep up. Luckily, there are many reputable companies that offer online courses so that marketers can expand their knowledge. And in the wake of the coronavirus pandemic, many MarTech companies are even offering their learning material for free. It's important, especially in this work environment, stated Tom Brodbeck, SEO Specialist at Fishers, I.N.-based Found Search Marketing, to continue to learn new skillsets.

Only those marketers that put in the effort to continuously learn can avoid falling behind as digital marketing becomes more technological and data-driven than ever before. Being a well-rounded marketer, he continued, lets you think more broadly about problems your client may face rather than the one or two areas you specialize in.

Thats why weve put together a list of the best free martech resources digital marketers should consider in 2020.

The Google Analytics Academy is a set of free courses by Google. Marketers can learn Google Analytics from the basics through to advanced use of the platform. Theres also more in-depth courses on specific features and mini-courses on other related topics. After going through the courses, marketers have the option to test their knowledge and get certified.

Along with training for Google Analytics, there are also courses for using Google Data Studio and Google Tag Manager. These tools go beyond the reporting and tracking capabilities of the core Google Analytics product offering so that marketing teams can better leverage data insights to formulate marketing strategies.

Marketo has a number of free courses related to email marketing as well as courses for using Marketo Engage specifically. These courses cover topics like personalized email strategies, cross-channel marketing, lead management, and data analytics. Marketers and sales teams can develop crucial skills for leveraging email to generate qualified leads and improve conversions.

HubSpot Academy offers free courses on nearly every area of digital marketing. This includes its own certifications in inbound sales, social media marketing, email marketing, content marketing, and more. There is also training for HubSpots Marketing Hub, Sales Hub, and Service Hub SaaS solutions.

Along with its training in the major areas of digital marketing, HubSpot Academy offers courses on more interesting niche topics. These include contextual marketing to tailor websites to specific individuals and frictionless sales to improve the efficiency of sales processes. There is an enormous variety of courses available, even for marketers that arent interested in using HubSpots products themselves.

Skillshop is a set of free online training programs for Googles suite of professional tools and solutions. Most of these products are invaluable for marketers, such as Google Ads, Google Ad Manager, Google Marketing Platform, and other tools related to paid advertising on the Google search engine.

For Google Ads, in particular, Skillshop has free certification courses for display ads, search ad campaigns, ad campaign optimization, Youtube ads, and Google Shopping ads. Thats not to mention more specific courses for YouTube, local search, and other non-marketing related topics like the Android ecosystem.

Yet another free Google resource is the Digital Garage. This is a massive repository of free courses on a wide range of topics and industries, including digital marketing. Most of the marketing-related courses are focused on the basics, with a free certification program available called the fundamentals of digital marketing.

There are also beginner courses available that marketers may want to take to understand relevant topics outside of digital marketing, such as machine learning, artificial intelligence, online business security, storytelling, and more. For those companies suddenly working remote, courses like digital well-being, team building, and the fundamentals of everyday leadership may be of interest as well.

Due to the coronavirus pandemic, Moz Academy will be free through the end of May. There are courses available from the fundamentals to more advanced topics related to search engine optimization. Marketers can learn everything from keyword research and backlinking strategies to on-page and off-page SEO optimization tactics. There is also training for Mozs SEO products Moz Pro and Moz Local as well.

While its not free, Moz Academy does offer a certification program for SEO professionals. This training focuses on using the Moz toolset to find and target competitive search engine results pages (SERPs) as well as leveraging SEO within a broader digital marketing strategy. Moz is a leading authority for SEO, so marketers that want to build credibility should consider taking advantage of their courses while theyre available for free.

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6 Free Martech Courses That Will Help Sharpen Your Skillset - CMSWire

Launching an ecommerce business could be your next big move. Here is some helpful advice. – The Next Web

TLDR: This 11-course bundle of practical WordPress and WooCommerce knowledge can prime any new digital business for success.

Amid all the concern and darkness in a world fighting its way through a global pandemic, its important not to lose sight of some of the silver linings to be found in our collective new normal. With businesses closed and social distancing in effect, the world has finally complied with a request weve all uttered at some point.

Through the years, youve likely wanted this crazy planet to occasionally just slow down for a minute. Wellweve slowed. And while youve got this momentary pause to consider and reflect, maybe it could soon be time to launch the new online business youve been mulling over.

When youre ready to get started, the training available in The Build Your Own Business with WordPress and WooCommerce Bundle, now $39.99 from TNW Deals, might just help make the difference between that business success or failure.

Even if youve never built your own website before, courses like WordPress for Beginners, How to Make a Professional WordPress Website and WordPress Essentials Quick Start will get you started on the right path. Meanwhile, training in How to Make a Money-Making WordPress Website and How to Start a Profitable WordPress Blog can help you learn how to monetize those efforts.

Of course, the true engine for selling in WordPress is WooCommerce, the plug-in that sustains over 90 percent of all digital storefronts on the platform. Another handful of courses in this package deal directly in using WooCommerce as you learn how to set up shopping carts, create payment systems and stock your online store.

With those bases covered, additional training here will help optimize your efforts, including creating effective sales funnels with Elementor as well as how you can create text and even video content around your products to help build online interest and generate customers.

Finally, the SEO 2020: The Complete WordPress SEO Blueprint course attacks the single biggest obstacle to online success. The training explains how to find just the right keywords and other effective tactics to help make your site the no. 1 result in Google searches, the most important path to online success for any web business.

For $39.99, the 11-course package (usually priced at $2,200) can ensure youre in the best possible position to launch your new business.

Prices are subject to change.

Read next: Disney+ hits 50 million subscribers in just 5 months, giving traders hope

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Launching an ecommerce business could be your next big move. Here is some helpful advice. - The Next Web

Boston Market Has Closed Two Of Their Jersey Shore Locations – 943thepoint.com

Remember when we told you that is it SUPER important to support our local Jersey Shore businesses?

This is why.

The Boston Market stores in Howell and Middletown have now closed.

The large chain did reveal that it was nearly impossible to sustain these locations on take-out and delivery orders alone.

"Thank you for your support and patronage," read the signs posted at both locations. "It has been a privilege and honor to serve you. Unfortunately, this Boston Market restaurant is closing on April 3, 2020."

Leadership of Howell and Middletown Boston Market locations are encouraging residents to visit the Boston Market on Route 35 in Shrewsbury and on Route 37 in Toms River so these establishments do not suffer the same fate.

Continue to buy from local Jersey Shore businesses so we don't have more closures!

Take a look at the original article at APP.com.

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Working From Home Is A Pain In The Neck, Literally – wjimam.com

This has been my first full week of working from home. And just like you, I'm in front of my laptop a lot. In addition to my own stuff (Facebook, YouTube, etc), I am now doing a fair amount of my work, doing my on-air shows, making commercials, AND FOR THE LOVE OF GOD A BAZILLION VIDEO CONFERENCE CALLS (no disrespect Zoom and Microsoft Teams but I hate you lol).

And then the other day it happened. I went to turn my head and there was as soreness. Right in the back of my neck. I went to massage it and bam! Sharp shooting pain.

Working from home helps us flatten the curve and the fight against Covid-19. If you're not careful, your prolonged use of your computer, your screen placement, and your head and neck positioning could cause you some real pain. And this is true for you (us...I'm included) gamers as well. And people staring at their phones for long periods of time.

The average human head weighs almost 12 pounds (5.4 kilograms) the equivalent of a bowling ball! When your neck is bent to 45 degrees, your head exerts nearly 50 pounds (23 kilograms) of force on your neck. In addition to straining joints and muscles in your neck and shoulders, the pressure affects your breathing and mood. (Mayo Clinic)

Some quick and easy tips?

Raise or lower the monitor or your chair so your eyes are level with the top of the screen. If you wear bifocals, you may need to lower the monitor another 1 to 2 inches.

Raise or lower your chair so that you're not sitting straight up at a 90-degree angle, but rather with a slightly reclined posture of 100 to 110 degrees.

Set a timer and get up every 30 minutes.(Mayo Clinic)

I found some videos that will help you to take a look at your workspace, maybe raise the position of your monitor, some neck exercises, and more. Stay home, stay safe, and take care of yourself.

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Working From Home Is A Pain In The Neck, Literally - wjimam.com