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WASHINGTON Big Bird is endangered. Jim Lehrer lost control. And Mitt Romney crushed President Barack Obama.

Those were the judgments rendered across Twitter and Facebook Wednesday during the first debate of the 2012 presidential contest. While millions turned on their televisions to watch the 90-minute showdown, a smaller but highly engaged subset took to social networks to discuss and score the debate as it unspooled in real time.

Until recently, debate watchers would have waited through the entire broadcast to hear analysis and reaction from a small cadre of television pundits. Social media has democratized the commentary, giving voice to a far wider range of participants who can shape the narrative long before the candidates reach their closing statements.

"People still use old media to watch the debates, but they use social networks and other new media to have influence, voice opinions and be involved," said Scott Talan, an assistant professor of communication at American University who studies social media and politics. "Old media is not dead; it's growing. But now we have more people involved and engaged because of digital means."

The political conversation plays out across a range of social platforms, especially on the industry giant Facebook and on Twitter, the social networking hub where opinions are shared through 140-character comments known as tweets. Reflecting the changing times, many television analysts now monitor Twitter and Facebook feeds and use information gleaned from those platforms to inform their punditry.

Twitter announced shortly after Wednesday's debate that it had been the most tweeted event in U.S. political history, topping this year's Republican and Democratic National Conventions.

With 11.1 million comments, Wednesday's debate was the fourth most tweeted telecast of any kind, coming in just behind the most recent Grammy awards, MTV's Video Music Awards and the Super Bowl, according to William Powers, director of the Crowdwire, an election project of the social analytics firm Bluefin Labs. The project found 55 percent of the social comments about the debate were made by women, 45 percent by men.

Unlike the wider viewing audience, debate watchers who comment on social media "are politically engaged in the strongest possible way," Powers said. But, he added, "it's a bit of a hothouse population. It does skew younger, and I'm not sure how much middle America is represented."

Twitter scored Romney the debate's clear winner according to Peoplebrowsr, a web analytics firm. The group found 47,141 tweets mentioning Romney and "win or winner" compared to just 29,677 mentioning Obama and "win or winner."

Romney was also the top tweet in battleground states including Florida, Ohio, Nevada and Colorado, Peoplebrowsr found.

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Romney's 'Big Bird' debate comment stirs social media; Jim Lehrer, out of control?

BURNABY, British Columbia--(BUSINESS WIRE)--

Viscount Systems Inc. (VSYS) a high technology supplier of IT-focused solutions for physical security under its Freedom product line, announced today that the company has filed a series of patents for securing facilities and tracking users through the use of mobile, handheld devices such as phones or PDAs. The patents deal with the ability to use mobile devices to communicate with a door reader, rather than using traditional ID/access cards. The company previewed the technology at the recent ASIS security conference in Philadelphia and received excellent feedback including media coverage.

Security InfoWatch, a leading security industry magazine publisher, began their review of new technology at ASIS by stating, When you think of what might be the greatest access control innovations from the show floor at ASIS this year, your first thought was probably a neat way to open doors with an iphone Viscount used a mobile phone to open a door using only a QR (Quick Response) code. The code is mounted above the door, and the user need only scan the QR code to be granted access.

With Freedom we have already demonstrated our ability to dramatically improve ROI by eliminating the control panel component of systems, noted Stephen Pineau, President and CEO of Viscount. With Freedom Mobile we can now also eliminate the cost of RFID readers and cards to further improve ROI. The patents we have filed and the technology we are developing represents a tremendous opportunity for Viscount to deliver solutions as low cost Cloud applications based on a recurring revenue model that are normally delivered as electronic hardware.

Mr. Pineau continued, In addition to securing doors we have filed wide reaching patents covering mobile security applications that we have encountered in the past, but that for reasons relating to cost, end-users were hesitant to proceed. For example, large retail chains and restaurants have been looking for ways to track deliveries and contractors such as garbage and snow removal but the cost of wiring dedicated RFID systems is prohibitive. Other users have requested ways to locate staff without using expensive RFID muster stations in the event of emergencies and evacuations. Finally, there are large corporate and financial clients who are looking to secure shared printer networks for compliance reasons. With Freedom Mobile we now have a solution to these applications where there is basically no cost to deploy the technology. The solutions simply require a nominal monthly recurring revenue Cloud fee with no upfront capital cost. We believe there is great potential with this approach.

About Viscount Systems

Viscount Systems Inc., designs unified software platforms for building security and emergency planning. Recent awards include SIA Convergence Solution of the Year 2011 and Platinum Award for Emergency Response and Gold Award for Access Control at GOVSEC 2011. Additional information on Viscount's products may be obtained on-line at http://www.viscount.com.

Safe Harbor Statement

This press release does not constitute an offer to sell or the solicitation of any offer to buy any securities of Viscount Systems Inc., nor shall there be any sale of any such security in any state in which such offer, solicitation or sale would be unlawful prior to the registration or qualification under the securities laws of any such state.

Forward looking statements: This press release and other statements by Viscount Systems Inc. may contain forward-looking statements within the meaning of the Private Securities Litigation Reform Act with respect to the outlook for earnings and revenues, other future financial or business performance, strategies and expectations. Forward-looking statements are typically identified by words or phrases such as "believe," "expect," "estimate," "position," "assume," "potential," "outlook," "continue," "remain," "maintain," and similar expressions, or future or conditional verbs such as "will," "would," "should," "could," or similar expressions.

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Viscount Files Patents for Mobile Security and Access Control

WASHINGTON (AP) Big Bird is endangered. Jim Lehrer lost control. And Mitt Romney crushed President Barack Obama.

Those were the judgments rendered across Twitter and Facebook Wednesday during the first debate of the 2012 presidential contest. While millions turned on their televisions to watch the 90-minute showdown, a smaller but highly engaged subset took to social networks to discuss and score the debate as it unspooled in real time.

Until recently, debate watchers would have waited through the entire broadcast to hear analysis and reaction from a small cadre of television pundits. Social media has democratized the commentary, giving voice to a far wider range of participants who can shape the narrative long before the candidates reach their closing statements.

"People still use old media to watch the debates, but they use social networks and other new media to have influence, voice opinions and be involved," said Scott Talan, an assistant professor of communication at American University who studies social media and politics. "Old media is not dead; it's growing. But now we have more people involved and engaged because of digital means."

The political conversation plays out across a range of social platforms, especially on the industry giant Facebook and on Twitter, the social networking hub where opinions are shared through 140-character comments known as tweets. Reflecting the changing times, many television analysts now monitor Twitter and Facebook feeds and use information gleaned from those platforms to inform their punditry.

Twitter announced shortly after Wednesday's debate that it had been the most tweeted event in U.S. political history, topping this year's Republican and Democratic National Conventions.

With 11.1 million comments, Wednesday's debate was the fourth most-tweeted telecast of any kind, coming in just behind the most recent Grammy awards, MTV's Video Music Awards and the Super Bowl, according to William Powers, director of The Crowdwire, an election project of Bluefin Labs, a social analytics firm. It was far higher than the previous political record holder: the third night of the Democratic National Convention in September, which drew 2.5 million comments.

A significant spike in social media commentary came from women, The Crowdwire found. Some 55 percent of comments about the debate were made by women, compared to just 39 percent during the Republican primary debates.

Unlike the wider viewing audience, debate watchers who comment on social media "are politically engaged in the strongest possible way," Powers said. But, he added, "it's a bit of a hothouse population. It does skew younger, and I'm not sure how much middle America is represented."

Twitter scored Romney the debate's clear winner according to Peoplebrowsr, a Web analytics firm. The group found 47,141 tweets mentioning Romney and "win or winner" compared to just 29,677 mentioning Obama and "win or winner."

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Social media renders rapid judgment on debate

Social media consulting firm Maximize Social Media LLC announced its pest control local business listing optimization service today, providing support to pest control businesses nationwide. The firm will offer Google Plus Local services to optimize the business listing for high value keywords on Google.

Los Angeles, CA (PRWEB) October 03, 2012

The convergence of social and search has provided a new lead generating opportunity for local business, such as pest control companies. By optimizing their Google Plus Local business listings, pest control businesses can show up on page one of Google where the majority of their customers initiate their search, said Craig Collins, Sr. Vice President of Maximize Social Media LLC.

The firm will optimize the Google Plus Local listing for the high value keywords that consumers are searching most on Google when looking for pest control companies. The strategies utilized by Maximize to gain top search engine rankings for the listing involve more than 100 ongoing operations each month that include citation building, RSS feeds and submissions, and directory listings.

Maximize Social Media provides complete local business listing optimization services for businesses in English speaking countries around the world. The agency will fully integrate all aspects of Google Plus Local for businesses that will find it more affordable to outsource rather than hire additional staff. Additionally, the agency provides complete social media management for Facebook, Pinterest, Twitter, and LinkedIn.

Pest control companies as well as their advertising agencies are invited to contact Maximize Social Media for a no obligation consultation at:

http://Maximizelocalsearch.com

About Maximize Social Media LLC

Maximize Social Media (http://maximizesocialmedia.com) is a leading provider of local business optimization and social media management services for clients in over 50 different verticals. With offices in Florida and Los Angeles, Maximize provides local business consulting and social media management for clients in English speaking countries such as the US, Canada, and Australia. The company also features social media management outsourcing for busy social media mangers looking for additional assistance on a white label basis.

Chris McLaughlin, CEO Maximize Social Media LLC (866) 825-1357 Email Information

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Pest Control Local Business Listing Optimization Service Offered by Social Media Consulting Firm Maximize Social Media ...

There will be an interesting speaker at Liberty Media's (Nasdaq: LMCA) annual investor meeting next week.

Mel Karmazin -- Sirius XM Radio's (Nasdaq: SIRI) opinionated CEO -- will be a presenter at the Oct. 10 powwow.

The move makes sense at first. Liberty Media is nearing majority control of the satellite radio provider. It's simply a matter of time before John Malone's eclectic media conglomerate bumps its stake in the satellite radio provider above 50%, a move that will likely result in a shareholder spinoff. If Liberty Media wants to get its investors excited about the appendage, having Karmazin sell them on Sirius XM's potential is smart. If Karmazin doesn't want to see Sirius XM's stock take a hit after the spinoff, it's in his best interest to encourage Liberty Media investors to hold on to their eventual shares.

Karmazin speaking at the meeting makes sense for both sides. However, weren't the two factions in a war of words just last month?

Karmazin started things up recently.

"My instincts today are that Liberty does not need me at the company," he said at an investor conference three weeks ago, pointing out that he has historically been expensive to keep.

Karmazin's current deal as Sirius XM's CEO ends this year, and there has been no public chatter as to where things stand in terms of negotiating an extension.

"It's very clear to me that if I were Liberty, I would sit there and say, 'I'm not sure we need Mel.'"

Liberty Media CEO Greg Maffei seemed to agree a week later.

"The business will not fail without Mel," Maffei said at a different investor conference. "Graves are full of replaceable people."

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Sirius XM and Liberty Media Play Nice