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Mr Bandaranaike, Prime Minister of Ceylon, said in an interview published here yesterday that he had made up his mind that British forces based on Ceylon would have to go.

Having foreign bases on our soil is not at all consistent with our sovereignty as a nation, he said in an interview with the U.S. News and World Report, a weekly magazine.

It is against my line of thinking in making Ceylon the Switzerland of Asia. Also it would make us one of the first targets if war should break out. (Britain has a navy base at Trincomalee and two R.A.F. bases on the island).

The Premier said Britain and Ceylon had not signed any agreement dealing specifically with bases unless the last Government entered into some secret agreement with the British which we dont know about yet.

BECOMING REPUBLIC

Mr Bandaranaike, said Ceylon would become a Republic but he had not yet decided whether it should leave the Commonwealth. He said a long time ago his party now in power advocated becoming a Republic and also withdrawing from the Commonwealth. Now, however, the case of India has shown that it is possible to remain within the Commonwealth without impairing ones sovereignty. There may be certain advantages in staying in, he said.

On the other hand, there may also be certain advantages in staying out. It we wanted to enter into certain regional agreements with other countries, with the U.S.A. for example, it might be easier if we were not members of another grouping like the Commonwealth. With the growth of international organizations, the practical advantages of Asian countries remaining in the Commonwealth are greatly reduced since there are other groupings we can become members of. Regional relationships are more important than the Commonwealth relationship these days. We have to look further into this whole matter of remaining in the Commonwealth.

NEUTRAL COURSE

Mr Bandaranaike said in general he agreed with the spirit of Mr Nehru in foreign policies. He described this as following a neutral course and non-alignment with any Power blocs.

He added: I think, sometimes he (Mr Nehru) has a tendency to lose sight of the intrinsically essential dynamism of communism.

In answer to a question, he said: Communism will continue to expand but the expansion will be slowed up.

Given at least 25 years without war, which I think the world needs, I think that the extremes of communism will disappear as they are doing now and the rest of the world will start moving towards the centre.

A suitable middle ground will evolve probably a type of democratic socialism.

TRADE BARRIERS

He said the most important measure to prevent such an explosion now was the elimination of trade barriers.

Then there must be increased contacts between East and West in other fields, he added. Thirdly, one must not permit oneself to be too fanatical on either side.

Certainly, if the whole world should decide that it wants communism. I am not going to stand in the way. But I dont think that is going to happen. Gradually communism will become watered down.

He said there was no danger of communist subversion in Ceylon. He thought Ceylon should exchange diplomatic missions with China, the Soviet Union and the East European countries. She had no such relations now though she trades with China.

He said he would like to make a trip around the world and would welcome a visit to Ceylon by Mr Bulganin, and Mr Khruschev, now on their way to Britain.

He said the Soviet leaders had agreed to a reasonable working formula to achieve peace when they signed Mr Nehrus statement of 6ve principles of co-existence during their visit to India last year.

Mr Bandaranaike said he would have to examine carefully the U.S.A.s recent decision to grant economic aid to Ceylon.

I am not ruling out aid from any country in the world, he added. But I must look into it carefully to see what conditions might be attached.

He said he would accept aid if it had no strings attached from the U.S.A. and from Russia and China. He would not object if Soviet technicians came to Ceylon and were paid a fee for their services on such projects as irrigation.

Read the rest here:
HT This Day: April 18, 1956 -- Ceylon To Become Republic - Hindustan Times

Weve all been following the war that is being waged in Ukraine, and it has become fashionable to refer to the devastation of the former Soviet satellite as Putins war. That is, perhaps, the most apt colloquialism, because it implies that the incursion into Ukraine is not the wish of the Russian people, but rather that of its president, who craves more power to complement his tremendous wealth.

As I watch the evening news on television and see images of wanton destruction and senseless killing of civilians, I ask myself a simple question which seems to elude a simple answer: Why?

If Russian troops could have simply marched in and claimed the territory for Russia, as they did in Crimea, in 2014, what would the ruling powers of Russia have gained? Even in that relatively bloodless coup, cost/reward calculations do not compute. As Yuval Noah Harari, Professor of History at Hebrew University of Jerusalem, points out in his brilliant 21 Lessons for the 21st Century, Tourist resorts in the Crimea and decrepit Soviet-era factories in Luhansk and Donetsk hardly balance the price of financing the war, and they certainly do not offset the costs of capital flight and international sanctions.

In the 21st Century, limited wars seem to be tolerated by the global economy. The recognition of a global economy began to take root in the 1970s with the publication of Immanuel Wallersteins world-system analysis, which posits that there is really only one economic system, and that is capitalism. At the time, this was best exemplified by the wealthy nations, notably those of North America and Western Europe, as well as Australia and Japan.

During the past 50 years, countries like China, South Korea, Mexico, Argentina, Brazil, and a number of wealthy Middle-Eastern countries, like Dubai, have become members of the single, global economic system. The system is so pervasive that limited wars like Darfur (2003), the Libyan and Yemeni Civil Wars of 2011, or even the ISIL insurgency in Tunisia in 2015 dont disrupt the global economy.

So, the Russian take-over of Crimea, which drew very little resistance from the people of the area, many if not most of whom still maintained their allegiance to Russia, attracted little attention from the great powers of the world-wide economic system. And the fact that these limited wars had little impact on the amassed wealth of the oligarchs throughout the world may have at least some significance.

It has been documented that the wealth of the richest people in the world increased during the past decade, despite an estimated 46 limited wars in 2014, 43 in 2015, and 38 in 2016. Writing in 2018, Harari stated that Putin knew far better than anyone else that military power cannot go far in the twenty-first century, and that waging a successful war means waging a limited war.

Putins Russia is not Stalins Russia, nor is it the Russia over which Peter the Great ruled. It was greatly weakened by decades of communist ideology, the expenses of the Cold War, and a decade of being bogged down in Afghanistan, from which the United States should have learned a lesson. Since the Afghanistan debacle, Russias politico-economic reality has shifted from communism to Putinism.

Despite perceived alliances with China and North Korea, modern Russia largely stands alone, and it is ruled by the iron fist of Vladimir Putin. So far, Putin has been backed by a host of Russian oligarchs who have become fabulously wealthy in a supposedly communist society and socialist economy. What communist/socialist system would permit some people to have palaces with water-front views from which they would be able to admire their hundred-million-dollar yachts while working-class people struggle to get from paycheck to paycheck?

Russia, as the core of the former Union of Soviet Socialist Republics, reached its zenith in the mid-twentieth century when heavy industry, fueled by a centralized economic system, produced trucks, tanks, and intercontinental ballistic missiles. But today, as Harari points out, information technology and biotechnology are more important than heavy industry, but Russia excels in neither. Its current economy relies overwhelmingly on natural resources, particularly oil and natural gas. The appeal of the USSR to poorer nations was based on the theoretical appeal of communism as much as the vast reach of the Red Army. In contrast, Putinism has little to offer to Cubans, Vietnamese, or even French intellectuals.

On Aug. 6, 1945, the United States detonated the first atomic bomb above Hiroshima and, three days later, the second over Nagasaki. The use of these now-primitive nuclear weapons caused the death of between 129,000 and 226,000 people mostly civilians. The devastating effects of nuclear warfare were understood worldwide, and at a visceral level.

Other powerful nations were working on developing the same destructive capabilities during WWII, and it wasnt long before they were successful. As Harari points out, It is no coincidence that ever since Hiroshima, superpowers have never fought one another directly, instead engaging in what (for them) were low-stakes conflicts. When I was in college, the professor who taught a class in social disorganization referred to this phenomenon as mutual deterrence.

War between superpowers which had nuclear capability became counterproductive. If A were to launch nuclear weapons at B, it was a foregone conclusion that B would retaliate, ensuring the destruction of both. In the 1960s, U.S.S.R. tried an end run, building missile bases in Cuba, a hitherto technologically low-level threat to U.S. security. It was only level-headed, yet forceful response on the part of the United States that averted a tragedy.

Since then, certainly wars have been fought, but the real focus of attention has been on financial and technological development. Consider this, those countries that lost WWII Germany, Italy, and Japan have experienced both economic and technological miracles. And none of these countries has developed nuclear weapons.

While concerns about the United States getting sucked into a hot war in Ukraine cannot be dismissed out of hand, it is hoped that the effect of nuclear mutual deterrence will hold. However, the fear in this third decade of the 21st century should be of cyberwarfare. Within milliseconds, such a conflict could be brought to California, or Illinois, or New York, shutting down airports, wreaking havoc on power grids, disrupting computer databases.

If such an attack were to be coordinated among an axis of potential enemies, like Russia, North Korea, and China, the effects would be so swift that cyber mutual deterrence might not be possible. And the war would be won not by destroying the enemy, but by disabling it.

While I sympathize with the people of Ukraine and I support our economic and materiel contributions, I hope that our leaders will avoid any breach of diplomacy that could draw us into either nuclear or cyber war, regardless of what combination of allies or enemies might develop. And I hope that Putin keeps it in mind that, while he has a militia with cyber competency, so do we. But the U.S. also has a huge civilian force of computer experts; that element is woefully lacking under Putinism.

Jim Glynn is Professor Emeritus of Sociology. He may be contacted at j_glynn@att.net.

Read this article:
Opinion: Will Putinism lead to cyberwar? - The Madera Tribune

Success always leaves tracks. If you study the most successful people in your industry, you can become successful too. Thats the power of learning.

If you are looking for the top online marketing gurus, this list post is a treat for you where Im going to include few of the top Internet marketing gurus whom you can follow.

Whether you know it or not, the quickest way to become the top player in your industry is to learn from the experts. You need to figure out everything from what they read, how they work and analyze how did they become experts starting from scratch.

Thats why I came up with this post idea to help you find out the top 15 online marketing gurus you can learn from. Are you ready? Lets find out the list now.

Theres no introduction needed for an online marketing guru like Seth Godin.

Hes not only the renowned blogger and marketer but he is also the author of several most popular marketing books like Linchpin, All marketers are liars, Purple Cow, Tribes etc.

He wrote more than 18 books on marketing and most of them had gone viral in the marketing field and they have been translated into more than 35 languages. He also got featured in all the major publishing sites like Forbes, New York Times, Huffington Post etc.

His blog Seth Godin is one of the most popular marketing blogs read by millions of readers worldwide. He is known for writing short articles that are not more than 300 to 500 words but they often get thousands of retweets and shares across all social media networks within days.

Follow Seth Godin on Twitter

He is the most senior online marketing guru one can follow. He is also a Silicon Valley marketing executive who was originally an Apple employee in 1984 (when it launched).

Hes also the author of The art of the start, The art of social media and few other most popular marketing books.

Kawasaki holds a BA from Stanford University and an MBA from UCLA as well as an honorary doctorate from Babson College. He is also the brand ambassador for Mercedes Benz in USA.

His writings mainly targeted at executives, marketers and people who are passionate about making money online by building their online influence.

Follow Guy Kawasaki on Twitter

Neil Patel is a full-time blogger, entrepreneur, angel investor and SEO expert. He is also the founder of million dollar online business Crazy Egg and Quick Sprout.

He recently launched his personal blog NeilPatel.com and started sharing all the tips on how can one bring 100,000 visitors every single month.

All his writings focused on internet marketing, SEO and building your online brand.

Although he is just 30 years old but he has already built two online multi-million dollar businesses, he also offers blog consulting from his major blog Quick Sprout which gets millions of visits every year.

Follow Neil Patel on Twitter

Brian Clark went from a solo blogger to the one who has built a multi million dollar online business. I know its not at all an easy job to repeat what he did.

He is the real copywriter who can write content that sells itself. He originally started copyblogger back in 2006 and built his audience from the scratch.

He had taken blogging to a whole new level by teaching people how to create content that builds loyal readers who are eager to buy stuff.

His first online course was Teaching Sells, he used his existing Copyblogger readers to teach what he learnt over years about marketing and copywriting to build profitable blogs.

It was a huge hit and since then he launched few more online courses and then the famous Studiopress company that builds and develops Genesis framework and its child themes to make your WordPress themes incredible.

Follow Brian Clark (copyblogger) on Twitter

Read: SEO Copywriting: An Ultimate Guide for Beginners

Darren Rowse is a full-time blogger, public speaker, blog consultant and founder of several blogs and blog networks including b5media, ProBlogger and digital-photography-school.com.

He started blogging when blogging was just a word. He started making thousands of dollarrs from the first year when he first launched his blog Problogger.com back in 2002.

Digital Photography School blog is where he applies all the real time blogging tips that he shares at Problogger. Most people think Darren makes most of his income from Problogger but it is not true.

His majority of the income comes from his Digital Photography School which has millions of readers and email subscribers who are eager to buy the high end DSLRs and cameras that he recommends.

Follow Darren Rowse on Twitter

Ramit is an Indian based US settled blogger who runs a financial related site called I Will Teach You To Be Reach which has millions of readers worldwide.

He is also the author of the book with the same name of his blog which also became one of the NYT best selling book.

His personal finance teachings have been covered in biggest magazines like Inc, Forbes, Fortune and few others.

He makes a lot of money by selling online products that are highly priced.

Follow Ramit Sethi on Twitter

Pat Flynn launched his blog Smart Passive Income back in 2008 and he has quickly made it profitable even though his blogging niche marketing is extremely crowded.

Few years ago, he worked a 9 to 5 job at an architecture firm. He set himself apart from the competition by genuinely sharing all his income reports and how he used to earn.

He still shares his income reports on his blog (which is currently 100,000+ dollars each month) and because of this transparency, his readers love him and buy stuff from him.

He mainly makes money by promoting affiliate products that he trusts. He also write detailed and genuine product reviews so he makes more money by educating his readers about his affiliate products.

He is extremely active in social media sites like Facebook and twitter where he frequently engages with his audience by asking questions, by sharing his personal stories and getting to know their problems and frustrations. Unlike most marketers, he shares all his monetization strategies on how to build and grow an online business.

If you are searching for a true online marketing guru, make sure to check out Pat Flynns blog and be sure to subscribe to him so you can learn a lot from him about marketing.

Follow Pat Flynn on Twitter

Gary Vaynerchuk is the chairman of VaynerX which is a media and communications holding company. Garys current net worth is over $160 million dollars.

Gary is also a well-known online personality, a public speaker, a 5-time New York Times bestselling author, and an angel investor who invested early in companies like Facebook, Twitter, Uber, and more.

If youre looking for solid advice on leadership, social media, and self-awareness, you must check out Garys blog.

Follow Gary Vaynerchuk on Twitter

Read: Gary Vaynerchuk Net Worth: 10 Lessons to Learn from Gary

Jay Baer is an American marketing consultant, widely known marketing blogger, public speaker and the author of the New York Times bestselling book called Youtility.

He mostly talks about conversion marketing on his blog to help his audience to convert their website traffic into sales.

If you are into marketing and looking for great ways to convert your site visitors, his blog is a must visit.

He also talks about content marketing strategies you can follow to use your blogs content to build your online audience from the scratch.

So if you are looking for the true online marketing gurus, you should checkout Jay Baer.

Follow Jay Baer on Twitter

Ryan Deiss is one of the top digital marketing gurus and the founder and CEO of DigitalMarketer.

His website DigitalMarketer provides all the necessary tools and training and it is used by over 125,000 marketers worldwide.

Their websites tools and training is also used by noteworthy companies like Uber, Shopify, Infusionsoft, and many more.

If youre looking for actionable marketing tips and strategies to grow your business online, you should check out the DigitalMarketer blog.

Follow Ryan Deiss on Twitter

Jon Morrow is the founder of Boost Blog Traffic blog which was launched in 2013 and quickly became one of the biggest blogs that make a million dollars every year.

Jon was also one of the associate editors to the most popular internet marketing blog Copyblogger who helped it grew to a multi-million dollar online business.

He frequently launches the most premium online courses which cost more than $1000 to $10K and makes a lot of money from his blog. He is also a great copywriter who knows how to sell with his writings.

He mainly writes about blogging, marketing, SEO and making money online with your writing. If you are interested in making money online by freelance writing, make sure to check out his blog and you will find awesome content that can help you grow your freelance business.

Follow Jon Morrow on Twitter

Rand Fishkin is often referred to as the SEO guru and hes the founder and former CEO of the popular SEO software Moz.

Rand is currently the founder of a fantastic market research tool called SparkToro. It helps you discover any audiences sources of influence such as who they follow, visit, read, and much more.

Rand is also the author of the best-selling book Lost and Founder: A Painfully Honest Field Guide to the Startup World that talks about the startup world and entrepreneurship.

His blog SparkToro mostly talks about digital marketing, products, startups, hiring, and more.

Follow Rand Fishkin on Twitter

Timothy Ferriss is an entrepreneur, angel investor, author, and podcaster who blogs at Tim.blog.

He also has been listed as one of Fast Companys Most Innovative Business People and one of Fortunes 40 under 40.

Hes the author of five #1 New York Times bestsellers, including the popular book The 4-Hour Workweek where he teaches how to work less, escape your 9 to 5 job to work remotely, get more things done and live a happy life anywhere in the world.

He also hosts the #1 business podcast called The Tim Ferriss Show and it is the first business-interview podcast to cross 100 million downloads.

On his blog, he conducts a ton of interviews with experts from various industries such as investing, marketing, chess, pro sports, etc.

Follow Tim Ferriss on Twitter

Neal Schaffer is the author of The Age of Influence which teaches business owners how to create and implement an effective marketing plan to succeed.

Neal has also been featured on Forbes Top 50 Social Media Power Influencers two years in a row.

Hes also a speaker and social media strategist who helped dozens of companies succeed online.

Neal is also the CEO of the social media agency PDCA Social that helps business owners with content creation, social media management, and so on.

If you want to learn how to use the power of social media to build a thriving business online, you should definitely check out this blog.

Follow Neal Schaffer on Twitter

Yaro Starak is one of the top Internet marketing gurus who blogs at Yaro.blog (previously Entrepreneurs-Journey.com).

It is one of the best marketing blogs that talks about entrepreneurship and online marketing.

He is also the author of the Blog Profits Blueprint which is downloaded by more than 150,000 people worldwide and it teaches you how to make a profit from blogging by working only 2 hours per day.

If you want to learn how to start a blog from scratch, build an audience and make money by selling your own products, you should definitely check out Yaros blog.

Follow Yaro Starak on Twitter

Quick note: Well, Im NOT certainly a guru but Ive been in the blogging industry since 2005.

There are very few marketing gurus on this list whore actively blogging for more than 16 years like me so I assume I can include my name somewhere here in the list.

Anil Agarwal is the founder of BloggersPassion and he also runs several other websites such as HostingMonks and MakeBlogging.

Anil Agarwal is one of the professional bloggers from India who makes a living from blogging. In 2018, Anil quit his full-time job as an SEO professional to become a full-time blogger.

He mostly covers in-depth articles around profitable blogging, affiliate marketing, and search engine optimization on his primary blog BloggersPassion which is ready by thousands of people worldwide.

If you want to learn how to build a money-making blog from scratch as a beginner, you must check out his blog.

Follow Anil Agarwal on Twitter

More Online Marketing Related Resources:

Who is the marketing guru?

Seth Godin, the renowned blogger, marketer, and author of more than 18 books that gone viral in the arena of marketing.

Who is the top Internet marketing guru?

I have already shared the top online marketing gurus, if I had to choose one, I would say Neil Patel.

Who are the best digital marketing experts in India?

For me its Sorav Jain, Deepak Kanakaruju, and Harsh Agrawal.

See the rest here:
Top 15 Online Marketing Gurus to Follow to Succeed in 2022

Internet marketing is the fastest growing and most exciting branch of marketing today. as the world becomes ever more connected, keeping up with developments and trends is vital for marketers trying to reach new audiences who are more discerning, fragmented and cynical than ever. technology and software are changing at such a high rate that it seems almost impossible to keep up with trends. Products and services are evolving and adapting to the online sphere. the web is constantly shifting, growing and changing everything is fleeting.How do savvy internet marketers cope with all this? they harness the power of the web and its myriad tools for their own needs. they find unique and personal ways to interact with customers online. they plan, organise, implement and measure complex internet-wide strategies seamlessly. most importantly, they never stop learning, growing and adapting themselves

Internet marketing is the fastest growing and most exciting branch of marketing today. as the world becomes ever more connected, keeping up with developments and trends is vital for marketers trying to reach new audiences who are more discerning, fragmented and cynical than ever. technology and software are changing at such a high rate that it seems almost impossible to keep up with trends. Products and services are evolving and adapting to the online sphere. the web is constantly shifting, growing and changing everything is fleeting.How do savvy internet marketers cope with all this? they harness the power of the web and its myriad tools for their own needs. they find unique and personal ways to interact with customers online. they plan, organise, implement and measure complex internet-wide strategies seamlessly. most importantly, they never stop learning, growing and adapting themselves

Read the original here:
Internet Marketing - Alex Trengove - Google Books

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Internet marketing is like digging a gold mine. 97% people focus on 99% dirt and keep complaining. 3% people focus on 1% gold and keep it collecting.

Sanja Budin, Owner, smartbizprofits.com

Marketing is carried out with the intent of reaching out to a maximum number of people in exchange of minimum cost. When Internet was still in its formative years, marketing people used to depend on traditional media such as television, radio, handbills, billboards, newspapers, and magazines.

Today, the Internet is premium source for promoting your business. There has been a rapid rise in the number of internet users since last few years. Thus Internet is the lucrative place to promote the business.

As defined by the American Marketing Association, marketing is the activity, set of institutions and processes for creating, communicating, delivering, and exchanging offers that have value for customers, clients, partners, and society at large.

Marketing changes the perspective of a person. There are two approaches of marketing

Online marketing is advertising and marketing the products or services of a business over Internet.

Online marketing relies upon websites or emails to reach to the users and it is combined with e-commerce to facilitate the business transactions. In online marketing, you can promote the products and services via websites, blogs, email, social media, forums, and mobile Apps.

Online marketing is also termed as Internet marketing, Web marketing, or simply, OLM.

The goal of traditional marketing and online marketing are same To attract and drive visitors of advertise to buy the product thereby increasing the business profit. Let us see the difference between two approaches now

Online marketing is widely practiced strategy of advertising or promoting sales and name of the business. Wise use of the online marketing strategies can take the business to unprecedented levels of success.

Online marketing has various components as shown in the illustration below

Here in this tutorial, we will provide an insight into each of these components one by one in detail.

Business organizations need to set clear objectives and strong market understanding. To research the market, you can

Review your website traffic.

Review the Ad conversion rates.

Review the queries asked by your existing customers.

Identify the customers pain points that they post on various platforms such as yahoo answers, blogs, social media, and other sites.

Anticipate and compile a list of Frequently Asked Questions (FAQs) with their clear answers and align them to customers pain points.

Include the fact sheet about product if required.

Choosing a correct and relevant set of keywords can help design a crisp and persuasive advertise for online marketing. Before accessing any keyword research tool, ask yourself

Mapping the right keywords around the users pain points in a hierarchical manner makes an effective website. You need to categorize the keywords in a thematic order and then link the respective articles to the keywords. This makes the website easy maintain.

The ultimate goal of analytics is to identify actionable insights on monthly basis which can help to make favorable changes to the website gradually. This in turn ultimately leads to strong profits in long term.

It is placing crisp, simple, and tempting Ads on the websites to attract the viewers attention and developing viewers interest in the product or service.

It is creating awareness about the business and promoting it on smart phones that people carry with them inseparably.

It is the activity of optimizing web pages or complete website in order to make them search engine friendly, thus getting higher position in the search results. It contributes to overall rankings of the keywords through influencing factors such as appropriate titles, meta descriptions, website speed, links, etc.

It includes creating profiles of your brand on social media platforms such as Google Plus, LinkedIn, Pinterest, Twitter, Facebook, etc. It assures that you remain connected to the existing or potential customers, build awareness about the products and services, create interest in and desire to buy your product, and interact with the customers on their own terms and convenience.

You can interact with the customers to answer their queries using automatic responders and enhance the customer experience with your website.

You can offer the options such as signing-in to subscribe to your newsletter. You can make the emails catchy and crisp, so that they dont make recipients annoyed. Also, you can use selected best words in the subject line to boost the open rate.

It includes creation and sharing of media and publishing the content in order to acquire and retain customers.

Blogs are web pages created by an individual or a group of individuals. They are updated on a regular basis. You can write blogs for business promotion.

Banners are long strips of cloth with a slogan or design. They are carried for demonstration, procession, or hung in a public place. There are internet banners in parallel to tangible banners for advertising.

They are nothing but message boards of online discussion websites, where people posts messages and engage into conversation.

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See the rest here:
Online Marketing Introduction - Tutorialspoint