Archive for June, 2020

COVID-19 Impact and Recovery Analysis – Online Education Market 2020-2024 | Growing Advantages of Online Learning to Boost Growth | Technavio -…

LONDON--(BUSINESS WIRE)--Technavio has been monitoring the online education market and it is poised to grow by USD 247.46 billion during 2020-2024, progressing at a CAGR of over 18% during the forecast period. The report offers an up-to-date analysis regarding the current market scenario, latest trends and drivers, and the overall market environment.

The global online education market will witness an upsurge due to the spread of COVID-19. The extension of containment efforts is leading to higher demand, which is driving significant revenue for market vendors. Also, the prices are expected to remain elevated in the short period due to lower production caused by shutdowns.

Technavio suggests three forecast scenarios (optimistic, probable, and pessimistic) considering the impact of COVID-19. Request for Technavio's latest reports on directly and indirectly impacted markets. Market estimates include pre- and post-COVID-19 impact on the Online Education Market Download free sample report

The market is fragmented, and the degree of fragmentation will accelerate during the forecast period. 2U Inc., Ambow Education Holding Ltd., Coursera Inc., edX Inc., iTutorGroup, LinkedIn Corp., McGraw-Hill Education Inc., Pearson Plc, Udacity Inc., and Udemy Inc. are some of the major market participants. To make the most of the opportunities, market vendors should focus more on the growth prospects in the fast-growing segments, while maintaining their positions in the slow-growing segments.

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Growing advantages of online learning have been instrumental in driving the growth of the market. However, inadequate cybersecurity measures might hamper market growth.

Technavio's custom research reports offer detailed insights on the impact of COVID-19 at an industry level, a regional level, and subsequent supply chain operations. This customized report will also help clients keep up with new product launches in direct & indirect COVID-19 related markets, upcoming vaccines and pipeline analysis, and significant developments in vendor operations and government regulations. https://www.technavio.com/report/online-education-market-industry-analysis

Online Education Market 2020-2024: Segmentation

Online Education Market is segmented as below:

To learn more about the global trends impacting the future of market research, download a free sample: https://www.technavio.com/talk-to-us?report=IRTNTR43516

Online Education Market 2020-2024: Scope

Technavio presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources. Our online education market report covers the following areas:

This study identifies the rapid penetration of Internet-enabled devices as one of the prime reasons driving the online education market growth during the next few years.

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Online Education Market 2020-2024: Key Highlights

Table of Contents:

Executive Summary

Market Landscape

Market Sizing

Five Forces Analysis

Market Segmentation by Type

Customer Landscape

Geographic Landscape

Vendor Landscape

Vendor Analysis

Appendix

About Us

Technavio is a leading global technology research and advisory company. Their research and analysis focus on emerging market trends and provides actionable insights to help businesses identify market opportunities and develop effective strategies to optimize their market positions. With over 500 specialized analysts, Technavios report library consists of more than 17,000 reports and counting, covering 800 technologies, spanning across 50 countries. Their client base consists of enterprises of all sizes, including more than 100 Fortune 500 companies. This growing client base relies on Technavios comprehensive coverage, extensive research, and actionable market insights to identify opportunities in existing and potential markets and assess their competitive positions within changing market scenarios.

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COVID-19 Impact and Recovery Analysis - Online Education Market 2020-2024 | Growing Advantages of Online Learning to Boost Growth | Technavio -...

Recognizes the value of advertising as a financial instrument – Explica

Advertising has become a financial instrument of the press, going from being an additional resource to being part of trade policy. This means that it went from being an optional resource for some brands to being an indispensable step for any company or micro-company.

What is not surprising, because with the constant technological and digital changes, more and more resources are emerging within marketing that are part of a strategy.

Among the main points to connect with customers is generating more vilos for your target audience and developing close, lasting and profitable relationships. Of course, for this you must first be clear about the strengths and weaknesses of your brands

The main thing is to be clear about the attributes required to associate the brand, in addition to a brand in relation to the life cycle and its role in the competitive position. Along with this, the definition of the offer is made, from considering the physical product, the presentation of services and the price.

The analysis of these media allows us to create value-added content, such as promoting the increase in traffic to our media and successfully integrating content with other online marketing strategies.

One option is to use the value chain as a value tool. It identifies new relevant activities in terms of strategy that generate value and cost in a specific business. These comprise five primary activities and support activities.

Distribution channels: The main thing is the product or service offered and the way it is delivered. Annex to this follows the method and tools to offer the distribution channels; (personal sales, advertising, sales promotion and advertising).

Types of intermediaries: As part of external internet marketing, we can find both online and offline media that, although handled differently, have the same objective; Get visitors to your website to become potential customers.

In the first ones, you will find all the digital work, from blogs to social networks and the website itself, while in the offlines are special events, advertising and other physical strategies.

Decisions in the channel: A way of dealing with professionals, a strategy based on content marketing, this by distributing efforts differently among the different assets and channels between the different assets and marketing channels.

It is at this time when content assets such as the use of blog, social networks, SEO, among other aspects, enter.

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Recognizes the value of advertising as a financial instrument - Explica

Mothers Recipe campaign shows emotions of tradition with pickles – ETBrandEquity.com

The objective of the campaign was to ease the process for the consumers and replicate the same taste with the same olden traditional recipes.FMCG brand, Mothers Recipe has launched a social media campaign - your traditions our pickles to revive the emotions of tradition. The campaign was launched with a purpose to strike a chord with its consumers amidst the pickle season. Whichever section of country one is from, pickle has always been an essential part of the earliest food memories attached to the home, be it dadi-maa ke recipe or chajje waali khushiyaan.

The insight underlines the process of making pickles at home is an annual task, where most of the family members are involved; from procuring quality fruits from the bazaar, to mixing the right masalas as per the traditional recipe or drying it on terrace daily.

The objective of the campaign was to ease the process for the consumers and replicate the same taste with the same olden traditional recipes.

Sanjana Desai, executive director, Mothers Recipe, Desai Foods, said We have launched the campaign your traditions our pickles. The idea spurted when we realised that our culinary traditions cannot be contained by the threat of a virus, why should we miss out on the taste of tradition this summer? With all our campaigns we have always believed in striking an emotional chord with our consumers and their treasured memories. "

Watch Now | The way forward mantras for post COVID world | Industry leaders like Piyush Pandey, Josy Paul, Ashish Bhasin and marketing heads from leading brands across sectors in the BE+ special video series

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Mothers Recipe campaign shows emotions of tradition with pickles - ETBrandEquity.com

LBMX Wins Best International Business Website Award with tbk Creative – Global Banking And Finance Review

LBMX Inc., a leading provider of technology solutions for buying groups and purchasing cooperatives, today announced that it has won the Best International Business Website award with their web design agency tbk Creative.

The award was received through the Web Marketing Associations 2020 Internet Advertising Competition. The Web Marketing Association (WMA) was founded in Boston in 1997 to help set a high standard for Internet marketing and corporate web development on the World Wide Web. Staffed by volunteers, this organization is made up of Internet marketing, advertising, PR and design professionals who share an interest for improving the quality of advertising, marketing and promotion used to attract visitors to corporate websites.

LBMX is honoured to win this award. We were extremely fortunate to partner with tbk Creative who provided the guidance, creativity and tenacity to make this project a success, said Greg Dinsdale, President and CEO of LBMX Inc. This award, recognizing international business websites, underscores our strategy to continue our international development while at the same time supporting Canadian R&D through the establishment of our new development office in Sault Ste. Marie.

Over the past several months, LBMX has been working with tbk Creative a London, ON based marketing agency that produces amongst the highest quality web design and digital marketing solutions in Canada, to develop and launch a new internationally appealing LBMX corporate website.

LBMX is a global company that is committed to help independent businesses thrive, said Andrew Schiestel, Principal, tbk. Their knowledge on the cooperative buying sector is deep, and manifold, with customers spanning Australia, New Zealand, Canada and the United States and more. It was fantastic to see the new LBMX website named Best International Business Website at the 2020 IAC Awards.

LBMX believes independent businesses are crucial to local communities and the economy, and buying groups provide the best economic model for the success of independent businesses. Groups and their members need access to the same technology as their corporate competitors. Since 2001, LBMX has been committed to providing unified software and services specially designed for buying groups across the globe, to simplify and automate group operations, while driving performance.

About LBMX Inc.

LBMX is the leading provider of technology solutions for buying groups and purchasing cooperatives. For two decades, their premier solutions have transformed billing and ordering, rebate programs management, real-time analytics, B2B e-commerce and product information management across building materials, HVAC, retail and grocery, industrial distribution, food equipment, and many other industries. LBMX is a global company with headquarters in London, Ontario and presence across Canada, United States, United Kingdom, Australia and New Zealand.

About tbk Creative

At approximately 35 staff, founded in 2010, and based in London, ON., tbk is a company that helps other companies successfully compete. They do this through producing some of Canadas most effective web design, branding, digital marketing and marketing software solutions. For five consecutive years (2016-2020), tbk has been named Top Web Design Provider in London by Consumer Choice Award. tbk is also the maker of the web accessibility software, AODA Online, which has serviced over 1,000 corporate users.

Media:Puja Shah

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LBMX Wins Best International Business Website Award with tbk Creative - Global Banking And Finance Review

4 Online Businesses to start after the COVID 19 – iharare.com

Online Businesses to start after the COVID 19

Winston Churchill once said do not let a good crisis go to waste, throughout history, more billionaires are made after an economic crisis, pandemics and wars than any other time in history.

According to the International Monetary Fund, the global economy is more likely to suffer the biggest blow after the COVID 19 than any other time in history since the great depression.

According to the World Bank World, the trade will contract by 23%, throughout history events such as Economic Depressions, Pandemics and Wars have changed the trajectory of governments, economics, and Business.

The Black Death in the 1300s broke the long-ingrained feudal system and replaced it with a modern long contract, SARZ pandemic of 2002 to 2004 catalyzed the meteoric growth of small companies such as Alibaba and helped it to establish itself at the forefront of retail in Asia.

This growth was Feud by underlying anxiety around travelling and human contact, similar to what we see today with COVID 19, the financial crisis of 2008 also produced its disruptive side effects.

Air BNB and Uber shot up in the popularity across the west as the crisis forced people to share assets in the form of spare rooms and car rides to cover for the deficit.

With the COVID 19 crisis, we are already witnessing an early shift in the way people conduct business and the way consumers buy goods, Remote working is now been promoted and consumers now resort to online shopping to avoid crowded shopping malls.

Some of these changes are direct, short term responses to this crisis and will revert to regular ways once the pandemic is over and contained.

However, some of these shifts will continue in creating a long disruption that will reshape business for decades to come.

While it is more important to focus in getting out of the health risk posed by the outbreak, it is of prior importance to keep your eyes on what lies ahead after this pandemic, because this global pandemic will reshape the way we conduct business for decades to come.

Here are 5 online businesses and opportunities that are likely to succeed after the COVID19 pandemic

Digital Marketing

Millions of Companies across the globe have been hit hard by this epidemic, especially in the tourism, travel and hospitality industry, most of this companies have lost millions of dollars due to a lack of business and because of such, they have dug too deep into their reserves and are now in a serious final crisis. When the Epidemic ends and business resumes, it is quite obvious that this company would be forced to operate under strict budgets and just like any other company in a final crisis the first department to suffer huge budget cuts, is the marketing department, many organizations will now resort to more affordable marketing strategies such as digital marketing.

Digital marketing is the use of the Internet, mobile devices, social media, search engines, and other channels to reach consumers. Digital marketing is on the rise and includes search result ads, email ads, and promoted tweets anything that incorporates marketing with customer feedback or a two-way interaction between the company and customer.Internet marketing differs from digital marketing. Internet marketing is advertising that is solely on the Internet, whereas digital marketing can take place through mobile devices, on a subway platform, in a video game, or via a smartphone app. You dont need to have a degree in marketing for you to become a Digital Marketer, it is a skill you can teach yourself online, and there are millions of YouTube tutorials that can assist you.

Online Education

Just like any other Pandemic in the history of man, the COVID 19 epidemic will soon come to an end, scientist are working tirelessly to come up with a cure and they are on the brink of a breakthrough, but the issue of social distancing and avoiding public gathering amongst millions of people across the globe is something that will not go away anytime soon or even in many decades to come, hence such a scenario will create opportunities for online education business since many will do their best to avoid public lectures, online training and businesses will boom post-COVID-19 and businesses that position in this space will benefit immensely

Online Collaboration Tools

For many years Multinational companies across the globe have been spending millions of dollars organizing conferences and meetings for their employees all over the world to be in one place for important general meetings and sometimes during product design, they have often incurred huge travel expenses hotel bills, but due to the COVID 19 crisis that imposed travel bans all over the world they were forced to resort to Remote working, this was an unlikely situation and something unforeseen, but the adoption of remote working methods with the use of online collaboration tools such as skype, google hangouts have resulted in huge final savings for many companies, therefore it is quite obvious that many companies even after the pandemic they will resort to such platforms hence creating business opportunities for software developers that design and improve online collaboration tools

Electronic Commerce

SARZpandemic of 2002 to 2004 catalyzed the meteoric growth of small companies such as Alibaba and helped it to establish itself at the forefront of retail in Asia.

This growth was Feud by underlying anxiety around travelling and human contact, similar to what we see today with COVID 19, After the Pandemic the way people shop and the way we do business will change and there will be no turning back, the world witnessed millions of people dying because of this epidemic.

The worlds population is in constant fear, and these might be the case for many years to come, around the globe many people now resort to online shopping, hence creating business opportunities for Dropshiping, online Retail stores, so if you looking for a business opportunity that is more likely to succeed after Covid19 is over, you should start researching on selling online, you do not need huge amounts of capital to start, and theyre now many platforms that will enable you to start an online store, such as Shopify. Follow the link below to see a step by step guideline on how to start a Shopify store.

https://www.shopify.co.za/blog/start-online-store

READ:How To Become A Successful Affiliate Marketer In South Africa

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4 Online Businesses to start after the COVID 19 - iharare.com