French Polynesia Motu Teta Resort ASOB Episode
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French Polynesia Motu Teta Resort ASOB Episode - Video
Business From Cancer, BioMetrics, Marketing and Social Media Trends
10:00am 10:50am - This hour brought to you by The Wedding Connection 10:10am 10:20am - Scott Petinga: 7 business lessons I learned from cancer 10:20am 10:30am - Biz Tip 10:33am...
By: ExperiencePros
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Business From Cancer, BioMetrics, Marketing and Social Media Trends - Video
If you have a thriving Facebook or Twitter site, congratulations! Your efforts in digital marketing to promote your social media assets are working. However, the crucial question is: are you using these assets properly?
One of the most productive activities you can do in your social media assets is social listeningwhich can go handy with your electronics customer relationship management (eCRM) or digital marketing programs.
Social listening is listening to online conversations to monitor possible or actual trends in order to measure the potential impact of these chatter, says Jason Cruz, Social Products Director at MRM/McCann, during recent lecture at the Certified Digital Marketer (CDM) Program.
It has three major applications which any business enterprise can use. First and foremost is to discover new content ideas for marketing campaigns. Second is to build relationships with brand fans and advocates. Third is to spot online conversations early on and manage crisis.
Its good to spot what are people are talking about, their problems, the potential trends, and what we can publish to satisfy consumers, says Cruz. Social listening can also be used to build credible and authentic relationship with brand ambassadors.
Socialmedia Today identifies eight social listening tools that you can use in your business to align with your social media strategy. Few are free, all equally effective according to your goals. These are SocialMention, SocialRest, Tweetreach, ViralHeat, DataSift, SimplyMeasured, Sysomos, and Zoomph.
Social listening is applicable at all stages of marketing campaign, says Cruz. From the start of a campaign to post-event evaluation, social listening has an important role in serving both positive and negative effects of online conversation.
Learn how to develop your social listening skills to improve brand engagement and customer relationships with The Social Media Marketing Specialist Track of the CDM Program.
Enrollment ongoing, enlist now!
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Focus on social listening
SOURCE: topseos.com
October 31, 2014 03:00 ET
NAPLES, FL--(Marketwired - October 31, 2014) - topseos.com has announced the rankings of the 100 best social media marketing firms for October 2014. Mint Social has been named the sixth best agency due to their strong performance during the topseos.com meticulous evaluation process. The ratings are released each month to assist clients of search marketing services in selecting reputable firms.
These companies are put through the topseos.com proprietary evaluation process in order to identify which companies produce the best overall solution. Companies are identified based on their performance in a benchmarking and analysis of their core services. This process consists of the use of a set of evaluation criteria, interacting with customer references, and performing various market and industry research projects.
For a more in-depth examination, the independent research team connects with client references. Clients are contacted to obtain their opinions on the solutions provided to them. This provides valuable insight into the internal processes and methodologies of the service offering the solution. In many cases clients contact topseos.com directly to voice their opinions.
The recommendations are released monthly to assist businesses in selecting a top competing social media marketing firm. Mint Social has been featured in the list due to their effective solutions. Thousands of internet marketing services are considered each month but only the truly best are considered for the recommendations.
About Mint Social
Mint Social is a social media marketing companies catering to businesses interested in improving their branding and online marketing initiatives through social media channels and content marketing strategies. Services are provided with a focus on an ROI model to help businesses see quick results. Strategies focus on creating an online community through social media in order to increase brand awareness while improving traffic to the websites of their clients.
About topseos.com
topseos.com is a well-known independent authority on online marketing services. The primary ambition of topseos.com is to determine and name those individuals or agencies providing the best online marketing solutions all over the world. A specialized team of researchers examine thousands of applicants each month who are seeking to be ranked as a top online marketing product or service by the independent authority.
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topseos.com Reveals Mint Social as the Sixth Top Social Media Marketing Company for the Month of October 2014
Palo Alto, CA (PRWEB) October 30, 2014
Jason McDonald (http://www.jasonmcdonald.org), a top Social Media expert, is proud to announce his latest social media workshop coming up at Stanford Continuing Studies on November 8th and 9th on the topic of Personal Branding. Personal branding is the art and science of defining, creating, promoting and protecting a positive brand image on the Internet for oneself or a major public figure of a corporation or non-profit organization. Jason McDonalds latest class is a two-day intensive workshop at Stanford Universitys Continuing Studies program.
Personal branding is an issue that has become more important than ever not just for job-seekers, but for anyone with a professional or technical resume. This includes Chief Executive Officers of both businesses and non-profits, explained Dr. McDonald. My upcoming course at Stanford Continuing Studies will dive into the topic of personal branding, using SEO and Social Media Marketing to help individuals improve their brand.
Personal Branding Workshop
To find out more about Jason McDonald, including his upcoming San Francisco Bay Area class in personal branding, one should visit http://www.jasonmcdonald.org/ there one will find information on SEO consulting, social media marketing, and AdWords. Interested parties in the personal branding class can message Jason for more details, or visit the Stanford Continuing Studies website directly at https://continuingstudies.stanford.edu/courses/detail/20141_WSP-248. SEO and Personal Branding
SEO is the art and science of getting to the top of Google and Bing free listings. On page SEO refers to the use of content, keywords, and HTML tag structure to communicate to search engines the priorities of ones website. Off page SEO refers to the use of links, freshness, and social mentions to confirm to Google and Bing the importance of ones site. Heretofore, most efforts in SEO have focused on companies, non-profits, goods, and services, but in todays society ones personal brand is increasingly important. Authors, for example, attempt to project a positive brand image to sell books, while CEOs often attempt to project a positive personal brand image to confirm that they and their companies are important. Even marketing managers need to pay attention to Google / Bing searches and how those personalized searches reflect on their company and employees. Indeed, the dark side of SEO is negative SEO: personal branding can be impacted by negative attacks by competitors, hostile customers, and even false accusations. In the free-for-all of todays Internet, anyone who is public needs to pay attention to both the positive and negative aspects of SEO and personal branding. Finally, the use of social media profiles like Facebook, Twitter, or LinkedIn can have a positive impact on personal branding not just on search but throughout social media.
This new workshop will explore this issues in depth in two information-packed days at Stanford University.
ABOUT JASON MCDONALD SAN FRANCISCO SOCIAL MEDIA AND SEO CONSULTANT
Dr. Jason McDonald is a recognized SEO and Social Media expert consultant in based in the San Francisco Bay Area / Silicon Valley. Dr. McDonald received his Ph.D. from the University of California in 1992, and has worked at many hi-tech start ups in the San Francisco Bay Area. In addition, Dr. McDonald is Senior Editor at eg3.com, a web portal and email service covering hi-tech embedded systems on the Internet, founded in 1994. Recently, Dr. McDonald has begun teaching marketing, market research and Internet marketing at Bay Area institutions such as AcademyX and DeVry University.
Dr. McDonald can be found on the Internet at http://www.jasonmcdonald.org, a website focused on search engine marketing, SEO, and other Internet marketing issues with in-depth free information on SEO, Page Tags, Google Analytics, Metrics, Link building, Free SEO Tools and more. He can also be contacted by telephone at +1-415-655-1071 or email, jasonmcdonald.blog@gmail.com.
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Personal Branding Workshop at Stanford Continuing Studies, Announced by Jason McDonald