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One of the things I love most about Pubcon Las Vegas is gathering information about new tools. From sponsors in the Expo area to speakers and following the Twitter stream every year I uncover a few gems. This year most of the tools I heard about were focused on Content Marketing and Keyword Research.
This tool works a lot like a recent SEO staple, UberSuggest.org,when it comes toscraping search suggest terms. However, this tool takes a different route and scrapes Google, Bing, YouTube, and App Store (for mobile app queries). First presented at Pubcon by Arnie Kuehn, the tool can help you quickly find long tail queries on these platforms that might fit your content strategy by breaking them down into a very aesthetically pleasing format.
While KeywordTool.io beats out UberSuggest.org on the number of platforms it scrapes, it misses out on the various sub-categories of search engines. The tool doesnt allow you to see search suggestions for News, Images, Shopping, Maps, or Videos on Google or Bing.
Cost: Free API: None Website: Keywordtool.io
Grepwords is the only keyword tool that allows for regular expression look-ups and comes with an API. Itboasts 180,000,000 keywords from over 30 countries. This tool was first mentioned during the Penalty-Free Link Building session.
Because Grepwords allows for regular expression lookups, you can find complex phrases like questions, zip code, and area code keywords. Russ Jones (speaker and tool creator) uses the tool to aid in his broken link building tactic.
Cost: $15 $50 / month API: Yes Website: Grepwords.com
KWFinder.com was also first mentioned during the Penalty Free Link Building session. This is one fully featured free keyword tool. The tool bills itself as a way to find long tail keywords with low competition in the SERPs. To use the tool type in any query and start scanning for low completion keywords. The lower the number under the SEO column the lower the tool believes the SEO competition is. To help guide your eyes the column is color coded as well; Green = low competition, Yellow-Brown = moderate competition, and Red = high competition.
The right hand side of each query also shows a plethora of data at first glance. On top is a graph from Google Trends and below that are the first 10 results including metrics like: page rank, trust flow, citation flow, Facebook likes, Twitter mentions, and Google+ mentions.
Cost: Free API: No Website: KWFinder.com
Excerpt from:
8 Tools I Discovered At #Pubcon 2014 by @youngbloodjoe
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