Mediaboss Marketing

Social media agency Maximize Social Media LLC announced its social media marketing program today for chiropractors, providing marketing support for Chiropractor practices nationwide. The firm will offer complete management of top social media platforms such as Facebook, Pinterest, and Twitter.

Los Angeles, CA (PRWEB) October 22, 2012

Chiropractor practices have an excellent opportunity to tap into a pool of new patients using social media. Sites like Facebook enable chiropractors to attract target demographics in their local area, and connect with them in ways that traditional advertising doesnt allow. Additionally, social media provides a platform for happy patients to spread the word about the practice with all of their friends and family, said Craig Collins, Sr. Vice President of Maximize Social Media LLC.

Maximize will also optimize the Google Plus Local listing for local businesses to achieve Google page one ranking. This enables businesses like chiropractor practices to gain visibility in front of potential clients that are actively searching Google for the services in their local area.

Maximize Social Media provides full social media management services in over 50 different verticals. The agency will fully integrate all aspects of social media for businesses that will find it more affordable to outsource the management rather than hire additional staff. Maximize provides both ad management, which will allow the businesses to target specific demographics, as well as daily engagement by a dedicated social media manager.

Chiropractor practices as well as their advertising agencies are invited to contact Maximize Social Media for a no obligation consultation at:

http://maximizesocialmedia.com/strategysession

About Maximize Social Media LLC

Maximize Social Media (http://maximizesocialmedia.com) is a leading provider of social media management services for clients in over 50 different verticals. With offices in Florida and Los Angeles, Maximize provides social media consulting and Facebook advertising management for clients in English speaking countries such as the US, Canada, and Australia. The company also features social media management outsourcing for busy social media mangers looking for additional assistance on a white label basis.

Chris McLaughlin, CEO Maximize Social Media LLC (866) 825-1357 Email Information

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Chiropractor Social Media Marketing Program Offered by Social Media Agency Maximize Social Media LLC

A new article posted on IDA blog TheWealthyDentist.com shares survey results about how dentists are using social media in their dental marketing, and offers tips to improve results.

(PRWEB) October 27, 2012

The article also points out that dental websites are now required tools for successful marketing, and that social networking has now become so common place that it's becoming a requirement, too. The common stumbling block that dentists and other small businesses face is that there are so many social networking sites to choose from, and selecting the best online social venue is a confusing process.

In addition to knowing which social channels will connect with the most prospective new patients, dentists also find it challenging to come up with content that is effective for lead generation. The TWD article offers suggestions that span a range of topics from posting about personal interests and involvement in community activities, to promoting specials for dental services.

"Consumer behavior has changed dramatically over the past few years, especially with the growth of social networking sites like Facebook," explains Jim Du Molin, dental marketing guru, Editor in Chief of The Wealthy Dentist, and founder of Internet Dental Alliance, Inc. "Almost everyone seems to have a Facebook account to keep in touch with friends and family. Since dentists can have a Facebook page for their practice that connects with their main dental website, that's a good place to start."

The post reminds dentists that many other small business owners also find it challenging to implement social media plans that actually result in generating new leads its a sign of the times. However, it can be approached in a way similar to other marketing campaigns by planning, testing and making adjustments to find the methods that work best for each individual business owner.

"Social networking is not a magic button that automatically produces new patients," adds Du Molin. "It's another available online marketing tool that takes some experimentation to find what works best for your practice."

About TheWealthyDentist.com

Jim Du Molin, Editor in Chief of TheWealthyDentist.com, has been publishing dental marketing tips, and helping dentists improve their dental practice management, marketing and profits since 1985. He helps dentists improve their business skills and manage their practices more effectively. As founder of sister company Internet Dental Alliance, Inc. (IDA), Jim helps dentists attract more new patients that fit with their clinical skills to maximize cash flow. IDA is North America's largest provider of websites for dentists and online dental marketing plans. Its New Patient Marketing Machine packages include dental directory listings, and customizable dental websites with automatic Facebook page integration and interactive mobile applications.

Julie Frey Internet Dental Alliance 888-476-4886 Email Information

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Top Dental Marketing Resource & IDA Blog TheWealthyDentist.com Shares New Survey Results About How Dentists Use Social ...

Social media consulting firm Maximize Social Media LLC announced its social media marketing program today for veterinarians, providing marketing support for Veterinarian practices nationwide. The firm will offer complete management of top social media platforms such as Facebook, Pinterest, and Twitter.

Los Angeles, CA (PRWEB) October 26, 2012

Veterinarians have a tremendous opportunity to generate new business and cultivate relationships with existing customers on social media. People love talking about their pets, and sites like Facebook are the perfect platform for veterinarians to connect with pet owners, said Craig Collins, Sr. Vice President of Maximize Social Media LLC.

Maximize will also optimize the Google Plus Local listing for local businesses to achieve Google page one ranking. This enables businesses like veterinarian practices to gain visibility in front of potential clients that are actively searching Google for the services in their local area.

Maximize Social Media provides full social media management services in over 50 different verticals. The agency will fully integrate all aspects of social media for businesses that will find it more affordable to outsource the management rather than hire additional staff. Maximize provides both ad management, which will allow the businesses to target specific demographics, as well as daily engagement by a dedicated social media manager.

Veterinarian practices as well as their advertising agencies are invited to contact Maximize Social Media for a no obligation consultation at:

http://maximizesocialmedia.com/strategysession

About Maximize Social Media LLC

Maximize Social Media (http://maximizesocialmedia.com) is a leading provider of social media management services for clients in over 50 different verticals. With offices in Florida and Los Angeles, Maximize provides social media consulting and Facebook advertising management for clients in English speaking countries such as the US, Canada, and Australia. The company also features social media management outsourcing for busy social media mangers looking for additional assistance on a white label basis.

Chris McLaughlin, CEO Maximize Social Media LLC (866) 825-1357 Email Information

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Veterinarian Social Media Marketing Program Offered by Social Media Consulting Firm Maximize Social Media LLC

If you had a way to do all kinds of searches at once, you could turn up signs of people interested in a solution or a product category, people looking for help and people upset with something related to your business and much more. To get there, you need analytics -- and not just one kind, but several.

You might be tempted to consider social marketing just another idea in an endless stream of things dreamed up by the software industry -- and pundits like me -- to generate more business. Well, you'd be right about some of that, but I'd like to argue that the idea is more than hype and is, in fact, in sync with the times.

Conceptually, marketing and sales have not changed for a very long time. It's all about finding someone with a problem to solve and budget for the purpose. It doesn't matter if the situation is business to business or business to an end consumer, it's all about finding a need and filling it. I can agree with that, but at the same time I know that if this is as far as you take it, you'll starve.

Look at what's going on in the marketplace.

Things are getting incrementally better nearly four years after the bottom fell out of the economy, but CFOs still watch budgets like hawks. Demand is still squishy everywhere and the gross domestic product of the U.S. -- and the whole planet for that matter -- hasn't grown in five years.

Moreover, new product category introduction is low, and this is very important. When a category is new, everyone -- at least in theory -- needs it and sales people do great business. Marketers' jobs are streamlined, too. They need to focus on building brands and communicating the basic features and benefits of what they have. Products are also relatively simple. They typically come in one flavor and function as general purpose cousins of what they will eventually become as the market grows and differentiation sets in.

If you take an objective look at most of the marketplace today that's about where we are. Established markets are already crammed with products that may not be the latest and greatest, but they work, and customers need compelling reasons for buying what's newest.

You might say, "what about products like the iPhone or the iPad?" Every time Apple comes out with a new version, the market goes wild and buys the new product even though the old ones still do their jobs. That's all true, but the phone industry has a different cadence run by the planned obsolescence embedded in the service contract.

After two years, you get a new phone and a new contract. If you don't, you stay on your old plan paying the same rate. Effectively, you pay the same rate to use a new phone or to stay with the old one, so it's no surprise that iPhones sell briskly and no surprise that the company sells an increasing record number of new phones with each introduction. Every two years there are more old iPhones than ever and more people ready to change. But this is a digression.

In today's markets, where there is no forced obsolescence, we need other reasons to buy new, and there are smaller numbers of new buyers entering the markets for the first time. Smart vendors have realized that this means taking a different approach to sales and marketing. Rather than the selling-to-anyone strategy of early markets, smart vendors today recognize that they have to model who their customers are as well as model the sales cycle. For many this means using social tools, but it also requires a different set of techniques with the tools themselves.

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Social Marketing: Right Idea for the Times

BURLINGTON, MA--(Marketwire - Oct 22, 2012) - Today, Awareness Inc. released its latest feature, Social Books, a customizable interface for creating reports based on brand and competitor social activity, which can be easily and securely shared with stakeholders and clients.With the increasing complexity of social marketing data, brands and agencies are looking for ways to simplify the reporting of social program status and insights to get these reports into the hands of decision-makers who are not necessarily involved in day-to-day social marketing activities.

Awareness' new Social Books functionality allows marketers to construct customized, brandable 'books' of reports utilizing data and insights gleaned from the Awareness Social Marketing Hub layered with their own descriptive text, to tell key stakeholders the story of the social marketing programs they're running.

"What we've found in talking with our clients is that there is an audience that doesn't manage day-to-day social media activities but yet is interested in the key takeaways and analysis of social marketing programs in a flexible, on-demand form," said Mike Lewis, Vice President of Sales and Marketing at Awareness. "Marketers and social media teams have access to powerful tools, but the CMOs, the CEOs, and the clients often don't have the time to spend in these tools to draw conclusions and make informed decisions. What brands need is a way to easily distill the takeaways from often massive data sets into easily digestible summaries which can be securely shared on an ongoing basis. Social Books give marketers a powerful set of tools to inform strategic business decisions by easily summarizing and explaining how marketing efforts and campaigns are progressing."

Rebecca Wettemann, Vice President of Research at Nucleus Research, adds, "Social marketing remains a challenge for most brands and agencies in large part due to the lack of integrated reporting on social marketing activity and social ROI. Moving forward, usability will be a key element of Social ROI, an area in which Awareness excels. Through the launch of Social Books, Awareness is enabling brands and agencies to collect and easily share insights they need to both decision-makers and marketing professionals in a secure, flexible and customizable way."

Social Books are now available as a standard feature of the Awareness Social Marketing Hub platform and allow marketers to not only share what they learn in the Hub with external audiences but also provide a convenient dashboard for their most critical reports.

Awareness' Social Books features:

"With the launch of Social Books, we've addressed a real need in the market," said Brian Zanghi, CEO of Awareness, Inc. "We've made it incredibly easy to utilize the social media data from the Hub to tell a compelling story and get that story into the hands of your most important audiences: key stakeholders and clients. With Social Books, we're enabling the flow of information and insight to organizational decision makers, and providing agencies with a powerful tool to deliver consistent, easy-to-generate reports underpinned with their own observations and insights to their clients."

About Awareness, Inc. With a unique combination of technology, experience and thoughtful support, Awareness enables smart marketers to efficiently and effectively generate ROI from 100% trackable social media interactions. It is the leading provider of OnDemand Social Marketing Automation Software designed specifically to address all key aspects of social media marketing -- from demand generation to customer acquisition and social customer engagement. The Awareness Social Marketing Hub, the company's flagship social marketing software, is the only solution available that ties Social Prospecting, Social Scoring and Social Profile Database into one solution resulting in a detailed social marketing ROI. Awareness works with some of the world's leading brands and marketing agencies including MLB, Comcast, Likeable Media, Raidious, American Cancer Society, Tiger Woods Foundation, The Carlsberg Group, Mindjumpers, Nuance, Demandware, Trend Micro, and Computer Associates. Backed by NorthBridge Venture Partners, Awareness is headquartered in Burlington, Massachusetts.

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Awareness Inc. Releases Shareable Reporting, Delivering Social Marketing Insights to Key Audiences