Mediaboss Marketing

Social media can play an important role in your business. It can bring you new business and remind returning customers of what you do. Social media is free to use, and you can use it to expand your business in just a few minutes a day. When you set up your social media profile, include your business contact information and a link to the company website in the About section or description area. Your social media profiles should complement your website, not replace it.

What social media can do for you

Social media provides the opportunity to reach millions of people at the click of a button: customers, prospective customers and potential investors. It is free marketing and free public relations. If you leverage social media tools correctly, you can spread awareness of your business and increase sales. You can also use social media to educate your customers about your products or for research. If youre choosing between two ad designs, for example, you can put both on Facebook and ask your customers which they like best.

Picking a platform

A lot of social media sites are out there Twitter, Facebook, Instagram and Pinterest, to name a few and they change in popularity regularly. In two years, one may not be popular anymore. You probably dont need a business presence on all these sites. Choose one or two that you think will benefit your business most. For example, if youre a fashion designer, an image-driven site such as Pinterest or Instagram might be most helpful to you.

You can do it

Social media upkeep does not require a five-hour marathon. Set aside a few minutes a day to post content and respond to customers. Vary the times. No one likes a social media friend who hops on, posts 18 things and disappears for a week. Think of it as a conversation with an employee; you might chat a little in the morning, pass each other in the hall and then accompany each other to your cars. Monitor the site regularly and make time to respond to any customer complaints or comments.

What to post

You can do plenty of things on social media: share news about your business, post photos of new products, share stories, post surveys and run contests. The best social media strategy includes a mix. Focus on benefiting your customers. That might mean posting links to other websites so that people can learn about your product, or it might mean posting a funny video that does not promote your product but thats related to your industry, just to make people smile.

Leveraging resources

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Importance of integrating social media, small business

Ask8.com Social Marketing, Video marketing, Local marketing, web design
Web design that is unique and with a flair. Ask8.com provide a full host of online and offline business services. social marketing consulting, retail busines...

By: Turnkey BizGeek

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Ask8.com Social Marketing, Video marketing, Local marketing, web design - Video

Boynton Beach, Florida (PRWEB) December 29, 2014

Propel Marketing & Design, Inc., a Boynton Beach-based Marketing Agency, is presenting a new on demand workshop titled: Social Media Strategy Made Simple for Small Businesses.

This class is designed for small businesses and entrepreneurs interested in creating an easy to execute social media strategy for their organization.

Details about the workshop can be found online at http://propelyourcompany.com/demand-workshop-social-media-strategy-made-simple-small-businesses/.

Topics covered at this workshop include:

During this on demand workshop, Propel Marketing & Design will highlight some of the core elements to creating a social media plan that truly works for all types of organization. This program is ideal for any business that is just getting started with social media or currently running an active campaign.

About Propel Marketing & Design, Inc. Propel Marketing & Design, Inc. is a full-service internet marketing agency, located in Boynton Beach, Florida, that specializes in SEO (Search Engine Optimization), social media, website design, email campaigns, search engine marketing, public relations, graphic design, and marketing workshops. Propel works with clients to create effective and unique marketing strategies to help raise their online profile and support their business objectives. For more information, please visit http://www.propelyourcompany.com.

Contact: Propel Marketing & Design, Inc. (800) 943-2346 533 E. Ocean Ave. Suite #2 Boynton Beach, Florida 33435

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Propel Marketing & Design, Inc. Presents a New on Demand Workshop: Social Media Strategy Made Simple for Small ...

London, UK (PRWEB) December 29, 2014

WAYN, one of the largest social travel networks, has recently partnered with performance-based Internet Marketing Company Clickdealer, which specializes in Cost-Per-Action campaigns. Both companies are experts in providing customers with cost-effective, high quality services setting the new standard in their respective industries. Not only do they provide a wide range of new opportunities for their own clients, but also synergistic strategies were implemented to improve performance for those businesses that cooperate with Clickdealer and WAYN for advertising and promotion of products. The partnership solidified as ClickDealer pursued a new strategy to grow its potential to compete with large-scale players in the travel industry. WAYN from their part, needed to provide its clients with a better means of targeting along with improved efficiency.

The partnership of these two enterprises is on reciprocal terms and provides ample opportunities for mutual growth. For WAYN, the synergy means better conditions and exclusive win-win cooperation with favourable terms. The company gets access to Clickdealers latest marketing technologies and unified platform designed to optimize media-buying algorithms and maximize revenue. For ClickDealer, it is an opportunity to enter the market with minimum risks having partnered with one of the largest travel networks with vast experience in the industry. Both companies believe that the benefits of their combined resources, both technical and data based, will lead to improved efficiencies and higher ROI.

WAYN has partnered with ClickDealer to provide a more comprehensive set of capabilities to our clients in the travel sector. Their unique technology and expertise enable us to target influential travel audience and provide our clients with new channels to increase their return on investment. - Pete Ward, CEO at WAYN

About ClickDealer:

ClickDealer is a global performance-based Internet Marketing company specializing in Cost-Per-Action campaigns, delivering high quality and cost effective marketing solutions for advertisers and publishers. Advertisers rely on ClickDealers array of media channels with high-quality, targeted traffic allowing for cost-effective solutions for reaching the right audience. Publishers rely on ClickDealer to provide a wide variety of offers including real exclusives all backed by the latest technology to ensure maximum profitability.

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Internet Marketing Company Clickdealer Allied With Social Travel Network WAYN

I'm fed up of selfies. I'm fed up of belfies, humble brags and endless hashtags - and I hope you are too. As the year draws to an end, I find myself reflecting on social media fatigue, a year when nothing was too sublime, or indeed, ridiculous, enough to not warrant some form of digital outing.

Throughout 2014 we saw some admirable stabs at new networks. Ello, which gained enormous traction marketing itself as the anti-Facebook thanks to snarky rival Twitter, before sinking without a trace - free from adverts, and, it turns out, staying power.

The message is clear; we expect, and deserve, our networks to behave more responsibly with our personal information. Should inappropriate or private material be posted on them, we want faster response times, or more stringent checks to ensure such content never makes it onto people's timelines in the first place.

The ways in which we're using social media also changed. I've previously written about how Facebook was the single network to see a drop in active usage among its 16-24 year-olds users, while continuing to attract an average growth of around 90 million users each month. This is mainly because we're choosing to merely lurk on others' profiles, rather than actively engage by posting pictures and writing comments. A third of UK and US users even claimed to be bored by Facebook.

What this effectively boils down to is greater connectivity to each other = good, oversharing = bad. We prefer keeping in passive touch with each other, over aggressive engagement through baby pictures and endless LAD Bible shares.

Image-heavy sites Tumblr, Pinterest and Instagram were the fastest-growing social networks, according to GlobalWebIndexs research, indicating another move away from text-based interaction and a sharper focus on stalking.

Businesses were also scrambling to try and harness the power of social media to spread their own messages, with varying degrees of success. Over the past year, brands have saturated platforms from Facebook to Twitter to Instagram, by way of covert 'sponsored' advertorial-style posts.

This cynical mix of business in pleasure domains is another of the year's presiding themes. Alan Sugar's selection of Australian Mark Wright as his latest Apprentice spoke volumes about the confidence enterprise is placing in digital marketing - or, essentially the slightly soulless task of climbing the slippery pole of Google's search results. Plough money into SEO, and you too can compete with the giants.

So in 2015, I wish for greater social responsibility from our networks, and also for the brands to give us back our networks and leave us in peace. But I have a feeling that's not going to happen. There's no need to break the internet, just stop using it to break irrelevant news.

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Social media in 2014: unsafe and boring?