Archive for the ‘Social Marketing’ Category

Global Social Media Integration Market All inclusive Survey and Outlook Report 2022-2036 Talking Democrat – Talking Democrat

The report Global Social Media Integration Market provides details of significant financial data, and other crucial data related to the global market. It also illuminates the drivers, current trends, constraints, and threats that the market is facing or is expected to face by the end of the forecast period.

The Social Media Integration Market report performs the analysis using analytical tools, suchlike the Porters five forces analysis, PEST analysis, and an opportunity map analysis, with an objective to study the market and marketplace in-depth.

Some of the key players in the Social Media Integration Industry are Magicbyte Solutions Pty Ltd.Softeq Development CorpDOMOTZ, INC.Social IntegrationMedia SolutionsMedia Integrations LLCMicrosoft

The global Social Media Integration market also reviews how the market has been strengthening its base internationally by influencing and highly contributing to global revenue generation. Moreover, the report comes off to provide significant statistical information in terms of sales and revenue grounds on applications, regions, leading market player, technology and product type.

By Product Types: Social CRMSocial Marketing AutomationOthers

By Application/ End-user: Large EnterprisesSmall and Medium-sized Enterprises (SMEs)

According to regional analysis, the Social Media Integration Market report has been classified into some of the major regions/countries, analyzing the production, usage, generation, revenue, overall share, and the development rate of the market over the forecast period. These regions consists of North America, Asia Pacific, South America, Europe, Africa and the Middle East.

The Social Media Integration Market report gives out insightful and comprehensive information in view of the different industry pioneers, including their revenue details, technological advancements, innovations, key developments, SWOT analysis, mergers & applications, future strategies, and market footprint. Based on segmentation, the market has been classified into product type, the technologies used, end-user, industry vertical, and geography.

The Social Media Integration Industry is highly fragmented and the majority of the players operating in the global Social Media Integration market are undertaking measures to raise their market footprint, by focusing on product diversification and development, therefore enabling them to take a larger share of the market.

The Social Media Integration Market report offers in-depth information about the usage and adoption of Social Media Integration in various applications, types, and regions/countries. Besides, the key stakeholders can determine the major trends, drivers, vertical players initiatives, investments, government pursuits towards the product acceptance in the upcoming years, and the details of commercial products present in the market.

Market Strides is a Global aggregator and publisher of Market intelligence research reports, equity reports, database directories, and economic reports. Our repository is diverse, spanning virtually every industrial sector and even more every category and sub-category within the industry. Our market research reports provide market sizing analysis, insights on promising industry segments, competition, future outlook and growth drivers in the space. The company is engaged in data analytic and aids clients in due-diligence, product expansion, plant setup, acquisition intelligence to all the other gamut of objectives through our research focus.

Our pre-onboarding strategy for publishers is perhaps, what makes us stand out in the market space. Publishers & their market research reports are meticulously validated by our in-house panel of consultants, prior to a feature on our website. These in-house panel of consultants are also in charge of ensuring that our website features the most updated reports only.

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Global Social Media Integration Market All inclusive Survey and Outlook Report 2022-2036 Talking Democrat - Talking Democrat

IMC Connect! will bring together industry practitioners, academic researchers, faculty and students – School of Journalism and New Media – Ole Miss…

The University of Mississippi School of Journalism and New Media is excited to host the inaugural IMC Connect!: A Roundtable Experience at the University of Mississippi in on Oxford March 31 and April 1.

We are honored to welcome to Farley Hall communication executives from some of the most prominent organizations in the world, along with the leading researchers in their respective fields, including:

The purpose of this event is to foster connections and collaborations among multiple stakeholders, including integrated marketing communications practitioners, academic researchers, faculty members, and students, said Dr. Amanda Bradshaw, co-chair of IMC Connect! and assistant professor at the School of Journalism and New Media.

Throughout this round table experience, students, faculty, and staff will have the opportunity to network and participate in many working sessions, including a discussion of the IMC curriculum at the University of Mississippi and how to best prepare our students for entering the job market.

To aid in these efforts, IMC Connect! 2022 features a Q&A Job Prep Panel: The Connection Between Research and Practice hosted by the University of Mississippi Public Relations Student Society of America chapter on March 31.

The following day, invited guests will come together at the Inn at Ole Miss for four panel sessions, which will include valuable insights and knowledge on the following topics: crisis communication, social media and big data analytics, advertising and building your brand, and the role of advocacy and social justice in public relations.

The School of Journalism and New Media is excited to give these distinguished guests the ultimate Ole Miss/Oxford experience filled with Southern hospitality, which includes a private tour of Rowan Oak, a walking campus tour, and so much more.

IMC Connect! 2022 is open to journalism and integrated marketing communication (IMC) students and faculty from the School of Journalism and New Media. Students and faculty may register for the event using the official UM GivePulse platform. Pre-registration is required, and you must put in your UM login credentials to register.

Click here to learn more about the exciting IMC Connect! 2022 agenda, or contact event co-chairs, Drs. Amanda Bradshaw or Robert Magee, for more information. Asbrads1@olemiss.edu; rgmagee@olemiss.edu

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IMC Connect! will bring together industry practitioners, academic researchers, faculty and students - School of Journalism and New Media - Ole Miss...

This 33-year-old left the U.S. for Bali and lives a life of luxury on $2,233 a monthhow he spends his money – CNBC

Olumide Gbenro has never called one place "home" for long.

The 33-year-old entrepreneur grew up in Nigeria until he turned six, when his minister parents decided to move to London. Then, seven years later, the Gbenros were granted visas to immigrate to the United States through the country's green card lottery so Olumide, his parents and two siblings relocated to Columbus, Ohio.

"Being a person of color, I felt that there were certain times in my life where I just didn't feel valued as a human being," Gbenro tells CNBC Make It of growing up Black in the Midwest. "I always felt left out."

Gbenro wanted a creative life: one that was filled with travel, art and opportunities to meet people from all corners of the world. But his parents wanted him to become a doctor, lawyer or engineer.

In 2016, he finished his double master's degree in epidemiology and behavioral science at San Diego State University. He found himself caught between two paths: go to medical school and become a doctor or travel the world.

"All of my life, I just followed the rules, whether it was from my parents, religion or society," he says. "But deep down I knew that if I took the position in the PhD program, I could never go back, I could never travel abroad I'd be stuck to a lab, so I decided to say 'no.'"

Gbenro packed up all of his belongings and left the United States to see the world but it would take him years to land in Bali, his forever home.

Gbenro's first stop was Berlin, where he had friends from graduate school. He spent three months there on a tourist visa bouncing between friends' couches and hostels.

When Gbenro left the United States, he had "almost zero savings and no plan." He quickly grew his Instagram following posting travel tips, dance videos and other content. Gbenro decided to monetize his hobby: He would message other creators and businesses on Instagram and offered to help them improve their social media strategy for a fee (often $250).

Starting a remote business was "really tough in the beginning," Gbenro recalls, but soon he had a full roster of clients and enough income to make social media his full-time job. He took an online course in social media marketing that helped him structure his business, and an old friend in San Diego referred him to his first two clients.

Once his visa expired, he traveled to Mexico for four months, then went back to San Diego. "But I realized I wasn't happy living in America still," he says. "There was something about living in America that made me feel like I wasn't growing."

He continues: "As a Black man, there was a psychological trauma and pressure I felt living there, especially as an immigrant too, feeling like I didn't fit in."

Gbenro officially launched his social media marketing business, Olumide Gbenro PR & Brand Monetization, in 2018 while he was still in San Diego,collaborating with celebrity chefs, real estate agents, business coaches and more. Though he was thriving at work, Gbenro still craved a change.

One afternoon he was scrolling through Instagram and stopped on a photo of one of his friends who was traveling in Bali. She was relaxing on a beach, surrounded by lush palm trees, with a coconut in her hand.

'It looked like the perfect place to live," Gbenro says. "The difference between Bali and every other city I researched is that it seemed very peaceful all the locals, in photos online, looked genuinely happy and like they spend a lot of time in nature."

In 2019, he found an apartment in Bali through an acquaintance on Instagram, booked a one-way plane ticket and never looked back.

Since moving to Bali, Gbenro has been able to spend more on travel, dining and other hobbies as well as boost his savings. "I'm never worried about money anymore because Bali has a much lower cost of living than the U.S.," he says.

For his first nine months in Bali, Gbenro used a tourist visa. Indonesia offers tourists a single entry visa that is valid for 60 days and allows for four 30-day extensions, adding up to a six month stay.Gbenro would fly to Singapore or Malaysia for brief trips once his visa expired, then renew it upon his return.

Soon after he switched to an investor visa, which requires proof that you are contributing to the local economy. Gbenro expanded his marketing business to help people advertise their properties in Indonesia to qualify for the visa, which he renews with the localgovernment every two years.

As an entrepreneur, Gbenro earns about $140,000 per year. In addition to his consulting business, Gbenro hosts several conferences for digital nomads, including the Digital Nomads Summit, which attracts thousands of people and will be hosted in Bali this September.

His biggest expenses are his rent and utilities, which together are about $1,010 each month. Gbenro lives in a one-bedroom apartment in a building with a private gym, pool and restaurant downstairs.

He spends about $600 each month on takeout and eating out, often ordering food from local restaurants on a popular app called Gojek. Gbenro's other larger expenses include health insurance, transportation (he rents a motorbike) and travel.

Gbenro likes to travel at least once each month and often ventures to Uluwatu, a small region on Bali's southwestern tip famous for its surfing.

"I'm probably spending about the same amount of money I would each month if I was living in San Diego, but my quality of living is much higher," he says. "I'm living a life of luxury."

Here's a monthly breakdown of Gbenro's spending (as of January 2022):

Olumide Gbenro's average monthly spending

Gene Woo Kim | CNBC Make It

Rent and utilities: $1,010

Food: $600

Transportation: $98

Phone: $28

Health insurance: $137

Travel: $300

Laundry: $60

Total: $2,233

Gbenro says the most challenging part of building his new life in Bali was battling loneliness. "I was going to the beach every day, drinking coconuts and seeing beautiful sunsets, but I lived by myself and didn't have friends here," he explains.

Once he started visiting co-working spaces in Bali and attending in-person networking events, Gbenro says it became much easier to build close friendships with other expats and locals. He knows conversational Indonesian, but says a lot of people living in Bali also speak English.

"I've really been loved and welcomed by the Balinese," he says. "Everyone's always smiling there's a really genuine, heart-centered tone here that you can't get anywhere else."

Olumide and a friend out to lunch in Bali

Ruda Putra for CNBC Make It

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This 33-year-old left the U.S. for Bali and lives a life of luxury on $2,233 a monthhow he spends his money - CNBC

Secrets of successful inventories revealed in new course – Letting Agent Today

Inventory Base Academy has launched its new course - how to start your own inventory operation.

The new course is aimed at helping new and experienced inventory providers to understand the business processes and acumen required.

With over 70 lessons, information points and topics, the self-paced home study material covers seven areas.

These are - The Lettings Industry Landscape;Marketing to Landlords, Agents & Tenants; Sales Forecasting & Pricing Reports; Social Marketing & Branding; Business Structure; Continuous Professional Development; and Becoming a Successful Inventrepreneuer.

It outlines the legal requirements of running a successful business, it teaches providers how to create the right impression when developing leads, how to get the most out of their social media presence and build the framework that will start their service business off on the front foot.

Sin Hemming-Metcalfe, Head of Training and Development at Inventory Base Academy, says:The property market is changing and at an extremely rapid pace. Whether you agree or not, the government is intent on implementing what it sees as improvements to ensure tenant safety and hold the PRS even more to account.

The launch of the levelling up plan, removal of Section 21 and a national landlord register are yet more examples of the type of legislation the rental sector is now expected to implement and manage.

We want to help providers grasp the opportunity to build and support their client base by supporting them to respond to these challenges.

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Secrets of successful inventories revealed in new course - Letting Agent Today

Super Bowl LVI: When is it, and why is the NFL being marketed to kids? – Deseret News

On a sports talk radio show recently, a Carolina Panthers fan lamented how long it takes for true fandom to take hold for a new NFL team.

In the first few years of the franchise, he said, people would cheer for the Panthers except when their previous favorite teams came to town. Then theyd revert to being Steelers or Raiders or Packers fans again. It wasnt until a generation of children in the Carolinas grew up as Panthers fans that the team developed an intensely loyal fan base.

Thats one mans theory, but it makes sense. And its something the National Football League seems to understand on a molecular level. For professional football to remain profitable in the long term, it needs not only the devotion of grown-ups, but of children.

This is a problem for the NFL, since young Americans are increasingly uninterested in professional football, and in other sports as well.

A 2020 survey found that fewer than a quarter of Generation Z watch a sports game weekly and nearly 40% dont watch sports at all. They might tune into the Super Bowl at 4:30 p.m. MST this Sunday, but not necessarily to watch the Bengals and Rams. More than any other age group, young adults are the most likely to say they only watch the broadcast to see the commercials and possibly the halftime show.

As a 2019 article in Sports Illustrated said, Youth appeal is a bigger NFL business concern than protests or concussions. As such, the league is aggressively marketing itself to young Americans, using social media such as Instagram and TikTok, and the video game franchise Madden. A little more than a year ago, Conor Orr wrote for Sports Illustrated, The attempts to reach younger viewers are not yet at the level of outright pandering.

One might say the pandering arrived with the NFLs partnership with childrens network Nickelodeon, which has broadcast two games replete with animated slime cannons that celebrate touchdowns. While the broadcast might have been aimed at children, one of my colleagues reports that she has 30-something friends who watched and loved it. Nickelodeon also has a series called NFL Slimetime that features child-friendly game highlights, interviews with players and segments highlighting teams.

Will it work? As with the development of the Panthers fanbase, it will probably take a generation to see. But for all the NFLs clever marketing, the league has kid problems that are tougher to solve, the first one being that, when not sanitized and edited for Nickelodeon, the games themselves are not always child-friendly.

In this, Im not speaking of the gladiatorial nature of the sport and the inherent violence of 250-pound men tearing into each other. Broadcasts are quick to cut away when someone is hurt, and injured players are quickly whisked into tents.

Its the experience of going to games that are famously unwelcoming for families, so much so that on online forums like Quora and Reddit, people ask if its OK to take a child to a game. The answers often note that its pretty much a given that there will be drunkenness, foul language and generally boorish behavior outside the stadium and in the stands, more so at night games. In other words, take your chances, better at an afternoon game.

Of course, fans behaving badly is not unique to football, and anecdotally, there seems to be this lately, from fans verbally abusing players to throwing water bottles to running on the Super Bowl field. Also, theres more opportunity for bad behavior to be filmed and posted on YouTube, like this verbal altercation at a Raiders-Ravens game last September. Imagine sitting by those guys with your 7-year-old.

Five years ago, The Washington Post examined where and when violence was most likely to occur in NFL stadiums (then, the Chargers had the most arrests; the Panthers, the fewest, and the most incidents occurred during evening games). Likely, many of these incidents are related to alcohol consumption; researchers say nearly half of people going to NFL games consume alcohol, and a third report that they start drinking two hours before the game, a practice so common that it has a name: pregaming.

The NFLs biggest kid problem, though, has nothing to do with any of this, but is the fact that, thanks to Americas declining fertility rate, in coming decades, there will be far fewer children for them to woo, on Nickelodeon and elsewhere. If trends go unchanged, American women will have roughly half the number of children they had in the 1950s, an average of 1.78 throughout the course of their childbearing years. This has sobering implications for every aspect of American life, so much so that there ought to be a Super Bowl ad encouraging people to have children, like one Denmark produced a few years ago.

Already, people are looking at what effect a declining birthrate might have on participation in youth sports, in decline because of competition with myriad other activities and concerns parents have about concussions. These concerns will eventually confront the number-crunchers at the National Football League as well, and no amount of green slime will help. Do it for Denmark, that nations pro-fertility ad urged reluctant couples. Do it for the NFL, ours might say.

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Super Bowl LVI: When is it, and why is the NFL being marketed to kids? - Deseret News