Mediaboss Marketing

Artificial intelligence (AI) is powerfuland the use of it for content generation is on the rise. In fact, some experts estimate that as much as 90 percent of online content may be generated by AI algorithms by 2026.

Many of the popular AI content generators produce well-written, informative content. But is it the right choice for your firm? Before you decide, lets consider the pros and cons of using this unique sort of copy with your digital marketing.

This article explains how AI content generators works, the pros and cons of AI-generated content, and a few tips for utilizing AI content in your digital marketing workflow.

Consumer-facing artificial intelligence tools are pretty straightforward, as far as the consumer is concerned. You provide some inputs, and the machine provides some outputs.

Heres how it works with content writing. You generally provide the AI generator with a topic and keywords. You can usually select the format youd like the output to take, such as a blog post or teaser copy. Then, its as simple as clicking GO.

The content generator will scrape the web and draft copy for your needs. Some tools can take existing content and rewrite it, which can make content marketing a lot easier.

Not all AI content generators cost money, but youll need to pay something to access the better toolsor to produce a lot of content.

If youre excited about the possibilities, great! There are some significant benefits to AI content generators.

Here are a few pros of AI content tools:

To sum up, AI content tools can quickly produce natural-sounding copy at a fraction of the cost of paying a real copywriter.

There are several important drawbacks to consider with AI-generated content. Speed and cost arent everything when it comes to content generation.

Here are several cons that come with using AI content tools:

AI tools can be hit-or-miss when it comes to empathy and accuracy. Law firms should be very careful when publishing this type of content. There are also serious SEO concerns with using AI content.

Overall, its clear that AI-generated content can provide value. The question is how to best incorporate AI content into your digital marketing efforts.

Here are a few best practices if you choose to use AI-generated content.

All AI-generated content should be reviewed by a real human being prior to publication.We recommend hiring a legal professional to review and edit AI copy. A copywriter can help smooth the rough edges, too. Because the content is already written, the hourly rate youll pay these professionals should be minimal.

Dont Use AI-generated content on your website. This type of tool should be a last resort. If you do use machine-generated copy on your website, make sure to block it from being crawled to avoid search engine penalties. Your website developer can advise on the best way to do this.

Do not hire an agency that brags about AI content as a core strategy.SEO and web development companies should be very aware of the risks that come with using AI content. If they suggest AI-generated content, ask them how they plan to protect your firm against search engine penaltiesand dont work with them if they dont have a good answer.

Our current position is that AI-generated content can be helpful for short blurbs, such as newsletters to clients. All AI content should only be deployed with human oversight.

We recommend against using AI-generated content for website copy. If it must be used, its important to work with a developer or agency that understands how to communicate with search engines so you arent penalized for using AI tools.

[View source.]

Go here to see the original:
Artificially Intelligent? The Pros and Cons of Using AI Content on Your Law Firms Website - JD Supra

We are three weeks out from the midterm elections and by all accounts many races are within the margin of error. It's pretty clear that the "red tsunami" everyone was expecting has not materialized. Republicans are still favored to win (at least in the House) but it's looking more and more as if it will be a very narrow victory if they do and there's a decent chance they won't.

So, of course, Democrats are going on television arguing that everyone is doing it wrong. It's just how they roll. The latest disagreements come from those who think candidates should focus on the old saw, "It's the economy, stupid," because inflation has people so spooked. Sen. Bernie Sanders appeared on "Meet the Press" over the weekend and gave his familiar spiel about income inequality and big corporations, suggesting that some Trump voters would be open to that argument. He begged Democrats to focus more intently on the economy and attack the Republican threats to Social Security and Medicare.

Others believe that the best issue for Democrats this fall is the Supreme Court's decision overturning Roe v. Wade, which has already been shown to motivate women of all demographics in the primaries and special elections. And some believe the fascist turn of the GOP and its assault on democracy is the most important issue and must be addressed head-on.

If only we were living in a world in which one could pick and choose issues of importance to the American people from an la carte menu. But that's just not where we are as a country. The Democrats have to be prepared to address all those things and more.

No doubt the economy is a difficult issue this year, even though Democrats have an excellent legislative record to run on and the best job market in 40 years. But there's simply no denying that inflation is a big problem for everyone.Democratic strategist Mike Lux has circulated a memobased on polling from Stan Greenberg and Celinda Lake thatrecommends five economic points for candidates to emphasize. The first is to grab the Bernie Sanders complaints about multinational corporations Big Oil, Big Food, Big Shipping, etc. which are making record profits in this time of inflation by gouging consumers, and point out that the Republicans have nothing to offer to tame these abuses, which is true. (This reportin the Washington Post suggests that swing voters already understand this.)

Lux also suggests that candidates remind people that the Democrats are lowering drug prices and health insurance premiums, point out that Social Security recipients are going to get the biggest raise they've gotten in 40 years, inform voters that manufacturing is coming back to America (which they probably don't realize) and, finally, promise to fight for reinstating the child tax credit that has now expired. All of taht certainly beats the stale GOP talking points about cutting taxes and "entitlements."

The abortion issue is straightforward. In the wake of theDobbs decision, Republicans all over the country have raced to restrict abortion rights in the most draconian way possible, in some states banning abortion altogether. Stories of rape and incest survivors being denied care are everywhere. Women often can't get needed medication and procedures because ill-informed zealots have drafted sloppy laws that make it impossible for doctors to perform their duties without risking legal jeopardy. It's a mess, and Democrats are morally bound to talk about it.

Want a daily wrap-up of all the news and commentary Salon has to offer? Subscribe to our morning newsletter, Crash Course.

Meanwhile, on the other side we are seeing a full-fledged racist and antisemitic festival of hate used as the primary motivator to get their base out to vote. Take a look at this ad that has played throughout the Major League Baseball playoffs on Fox, which, according to Will Bunch of the Philadelphia Inquirer, is brought to you by a group run by Trump's "immigration czar" Stephen Miller:

That makes theinfamous Willie Horton ad which ran only briefly 34 years ago, because it was considered too blatantly racist look like child's play.

And now we have the former president of the United States blithely posting antisemitic tropes on his struggling social media platform, demanding that American Jews be grateful for everything he has supposedly done for them and suggesting they get with the program "before it's too late." Too late for what, he doesn't say.

So yes, Republicans have gone back to the deep well of racism once again, obviously believing that's what motivates their base. They aren't wrong.

When you see all of that laid out, you might think we were dealing with a standard issues-based election, more or less, however critical those issues are and however extreme the Republicans have become. Certainly, the media is trying to treat it that way. But this is an election like no other and it's got nothing to do with "issues" in the normal sense. The Republicans are intent upon electing hundreds of election deniers to office, and are bent on destroying our election system as we've known it for the last half-century or more.

Mainstream media is eager to treat this as a standard issues-based election, no matter how extreme the Republicans have become.But this is an election like no other and it's got nothing to do with "issues" in the normal sense.

Bolts Magazine has compiled a comprehensive analysis of the election deniers running for secretary of state around the country. Seventeen out of 35 Republican nominees have either denied the results of the 2020 election, sought to overturn them or refused to affirm the legitimacy of the outcome. Six of those 17 candidates are in crucial battleground states. There are hundreds of candidates in down-ballot races that feature similarly delusional or malicious candidates.

Plenty of big Republican names running on election denial as well, even if some of them are willing to modulate that just a little. When asked if they think Joe Biden won the 2020 election they'll respond by saying things like, "Joe Biden is the president," which I guess they think fools some people. But everyone knows what they mean. They are making it clear that, like their mentor Donald Trump, they will only accept election results if they win:

Donald Trumpplotted the Big Lie long before the 2020 election, and it had been on his mind since at least 2016. That was clear enough shown in real time and was recently laid out in detail by the House Jan. 6 committee. Any Republican officials who are not fully on board with this dangerous attack on the election system are seemingly paralyzed and unwilling to deny it.

The MAGA movement is openly assaulting democracy. Yet as we head into the final days of this campaign, mainstream media keeps trying to portray this as just another election. Gas prices are going up and down and Republicans are running scary ads with Black and brown people and threatening to cut Social Security, all of which is important and must be addressed. But none of that will matter if these authoritarian, anti-democratic election deniers win their races. There is nothing ordinary about any of this. I don't know whether the voters understand the true implications of this election, and I'm not sure the media does either.

Read more

about the crucial 2022 midterms

Follow this link:
This election isn't about inflation or abortion. It's about whether democracy can survive - Salon

US software company Oracle announced a multiyear partnership with Nvidia a global leader in artificial intelligence hardware and software that designs and manufactures graphics processing units (GPUs) for various industries to boost its cloud infrastructure.

Under the partnership announced in parallel with the opening of the Oracle Cloud World event in Las Vegas, Nevada Oracle will use tens of thousands of Nvidia's GPUs to accelerate the pace of computing and AI advancements in its cloud infrastructure.

Following the announcement, Oracles stock was trading slightly up at $67.03 at 5.40pm New York time, while Nvidia was trading up at $119.67 a share.

The Texas-based company intends to bring the full Nvidia computing stack including GPUs, systems and software to Oracle Cloud Infrastructure (OCI).

GPUs can process various tasks simultaneously, making them useful for machine learning, video editing and gaming applications.

Nvidia is a global leader in AI hardware and software. Reuters

OCI is adding tens of thousands more Nvidia GPUs including the A100 and upcoming H100 to its capacity, Oracle said in a statement.

About a month ago, the US restricted Nvidia from exporting its A100 and H100 chips, designed to speed up machine-learning tasks, to China and Russia.

Combined with OCIs AI cloud infrastructure, cluster networking and storage, this partnership provides enterprises a broad, easily accessible portfolio of options for AI training and deep learning inference at scale, Oracle said.

To drive long-term success in todays business environment, organisations need answers and insight faster than ever, the company's chief executive Safra Catz said.

Our expanded alliance with Nvidia will deliver the best of both companies expertise to help customers across industries from health care and manufacturing to telecommunications and financial services overcome the multitude of challenges they face.

The Oracle and Nvidia partnership comes as more companies integrate AI and machine-learning tools to streamline their operations and as AI models become more complex.

The companies did not disclose the financial details of the deal.

US technology company Oracle announced a series of new cloud-focused products at Oracle Cloud World on Tuesday. Reuters

Accelerated computing and AI are key to tackling rising costs in every aspect of operating businesses, California-based Nvidias founder and chief executive Jensen Huang said.

Enterprises are increasingly turning to cloud-first AI strategies that enable fast development and scalable deployment. Our partnership with Oracle will put Nvidia AI within easy reach for thousands of companies.

The global AI market is expected to grow at an annual rate of more than 38 per cent from 2022 to 2030, from $93.5 billion last year, Grand Views Research reported.

AI will be the common theme in the top 10 technology trends in the next few years, and these are expected to quicken breakthroughs across key economic sectors and society, Alibaba Damo Academy the global research arm of Chinese company Alibaba Group said in a report.

Updated: October 18, 2022, 10:01 PM

Read more here:
Oracle joins up with Nvidia to boost its artificial intelligence capabilities - The National

The recent riots in Iran over the death of Mahsa Amini, the twenty-two-year-old Kurdish woman murdered by the Islamic Republics chastity police, have unleashed a torrent of speculations about the regimes future.

Some observers have expressed hope that the widespread protests could result in a regime change. Others, pointing out the brutality of the theocracy and its successful history of suppressing previous unrest, are pessimistic. Some have claimed that even if the regime is repudiated, the future will not look any better because the Iranian people cannot sustain a democracy. The article Irans Empty Uprising, penned by Sohrab Ahmari, stands out in this context.

According to Ahmari, Iranians have a long history of unsuccessful attempts to implement democracy. He implies that much of this failure stems from a political culture where people need someone in authority to tell them what to do. As heput it, I fear what it might portend should it succeed because the Iranian society and political culture demands a living source of authority, making democracy unviable. Furthermore, Ahmari contends that Iran is a multi-ethnic and multi-religious society where reaching a democratic consensus is impossible.

Ahmaris article is troublesome on different levels. First, it echoes Edward Saids claim that Western historians applied a Eurocentric perspective to the Middle East. This so-called Orientalist prism led them to believe that the region was too backward to nurture civilized values, including democracy. This view is doubly ironic because the author himself is from Iran.

Second, Ahmari seems to forget that the 1979 Islamic revolution was broad-based and produced a reasonably representative government under Mahdi Bazargan and then Abolhassan Banisadr. Sadly, the democratic impulse was snuffed by the Islamists who appropriated the revolution and brutally eliminated those who disagreed with them. As is well known, President Ebrahim Raisi was implicated in the murder of thousands of political prisoners in 1988. The highly respected international lawyer Geoffrey Robertson, who investigated the massacre, found it to be the second-worst violation of prisoners rights since the end of World War II, superseded only by the mass killing in Srebrenica, Bosnia, and Herzegovina.

Despite the personal dangers, there was a pushback from ordinary people who rebelled against their authoritarian religious rulers. Today, Iran has seen flourishing civic groups, something that was manifested in significant protest movements like the Green Movement in 2009, the environmentalist movement, and the human rights and womens rights movements. Public and intellectual discourse on social and political issues, such as the relationship between religion and state, state and civil society, and Irans future ideological orientation and identity, have also proliferated.

Third, Ahmari seems to believe that Irans multiethnicity dooms the country to disintegration. Essentially, this echoes the argument of the government, which invariably portrayed ethnic minorities (Kurds, Arabs, Baluchis, Azeris) as separatists who threatened the integrity of the state. The reality has been very different. During the past four decades, not only have ethnic minorities been widely and grossly neglected, but they have suffered the brunt of the regimes repression. The governments discrimination in allocating public resources hit ethnic minorities particularly hard. It has massively diverted state resources away from Kurds, Arabs, Baluchis, and Azeris to the Persian Shiite population. The unequal distribution of resources resulted in deep poverty in provinces home to ethnic minorities, far more profound than the level of poverty among other Iranians.

Ethnic minorities are not allowed to operate schools in their native language. Instead, they are forced to use Persian in all formal settings. Ethnic minorities have regularly been subject to ridicule in the official media, state-sponsored programs, and school textbooks.

The minorities have struggled to persuade the rulers in Tehran to treat them equally and end state oppression. Unlike many other minorities around the world, they have never adopted secessionism. What is more, the current round of upheaval has brought different ethnic and religious groups closer together.

Given the civic maturation of the society and the non-secessionist sentiments among the non-Farsi populations, it can be expected that Iran will adopt a secular nationalist identity as the principle of unity. This Iran-centric vision is the most vital source of orientation that can tie Irans multi-ethnic, multi-religious society together to live in harmony. It is characterized by a belief in popular sovereignty, democracy, the rule of law, and prioritizing national interest rather than pan-Islamic aspirations. This assumption is based on an April 2022 survey of Iranians by GAMANN, a reputable research foundation. The poll indicates a preference for a modified British-style constitutional democracy under Prince Reza Pahlavi, the son of the late Shah, with 39 percent of the respondents expressing positive views about him. The survey also shows strong support for a democratically elected assembly, the parliament. The GAMANN opinion poll goes a long way toward answering Amaris question to the liberal opposition who would [you] have rule us. Ahmari knows that the prince is very popular but chooses to describe him as indolent and out of touch, apparently to press his theory that the uprising is empty.

The Iranian people desperately need the help of the international community, especially the United States, to continue their courageous fight. Expressing confidence in their ability to create a democracy would be the right step in this direction.

Moreover, Washington should have every incentive to support the Iranian people. For over four decades, the United States has been waiting for a moment when the population would cease to believe that America, the Great Satan, is their enemy. That moment is now; Iranian protesters are shouting, they are lying that our enemy is America; our enemy is right here. The Biden administration should seize the moment.

Farhad Rezaei is a Senior Fellow at Philos Project.

Image: Reuters.

Editors note: The original version of this piece incorrectly stated that 64 percent of respondents expressed positive views of the Prince Reza Pahlavi. The correct figure is 39 percent. We regret the error.

Originally posted here:
The Iranian People Are Ready to Seize Democracy - The National Interest Online

The real estate industry is one of the many industries being disrupted by artificial intelligence (AI). From chatbots to predictive analytics, AI is changing the way real estate agents do business. Here's a look at how AI is impacting the real estate industry and what agents need to do to stay ahead of the curve.

Artificial intelligence sounds futuristic, no doubt influenced by popular culture. Yet true AI, the kind we have now, isnt nearly as advanced as to be able to do any of the things you see R2-D2 do in the latest Star Wars movie. Instead, todays AI is all about using advanced machine learning algorithms to process massive amounts of data as quickly as possible, identifying trends that could otherwise go unnoticed.

Because AI makes use of massive amounts of data its not just good at identifying trends its also adept at predicting future ones based on the information its provided. In fact, the larger the data set, the better modern AI performs with enough information at its disposal, a machine learning algorithm can provide incredible insights.

The real estate industry is, of course, the business of buying, selling, and investing in property. Real estate agents, brokers, investors, house flippers, construction companies, and property maintenance companies all fall under the real estate umbrella, either directly or tangentially.

Because there are so many different facets of the real estate industry, AI can be leveraged in dozens of different ways. A few examples include how real estate agents can use AI-assisted tools to build client relationships or how investors can use predictive analysis to help make determinations on the profitability of a property. The possibilities might not be limitless, but theyre highly promising.

So what, exactly, are the different ways that AI can impact the real estate industry for the better? Lets take a closer look below at four of the primary ways.

The more automation you can build into your processes, the better but this automation must be reliable. Otherwise, its not going to help you if its only going to deliver inaccurate or inconsistent results. This means that automating certain processes, especially those in client relationship management, needs to be done in ways that actually helps you build those relationships more efficiently.

The rise of so-called virtual assistants is emblematic of what AI can do for real estate professionals. A virtual assistant can automate tasks such as sending emails to your marketing list on a regular basis, for example. Other good ways to use AI-enabled assistance include an automated calculation tool that buyers, sellers, and agents alike can use, with the data the tool relies on being pulled from a large machine learning database.

Identifying trends and then predicting the impact that those new trends will have on the real estate market is a major selling point for artificial intelligence. Machine learning and analysis can parse massive amounts of data in a fraction of the time that people can, identifying both issues and opportunities before they arise.

AI-enabled predictive analytics can even be leveraged to create opportunities for greener real estate. HVAC systems, for example, make up 45 percent of energy usage in commercial buildings. 30 percent of that energy is wasted, but machine learning can be used to identify where waste is happening. This allows more targeted approaches to minimizing that waste, which reduces maintenance costs incurred by real estate investors.

A step up from a simple menu on a website, a chatbot is an interactive tool that allows site users to ask questions in real English and get accurate responses back. Programming a chatbot through traditional methods requires massive investments in time and resources, and the results are less than stellar its obvious to anyone using a traditional chatbot that were a far way off from useful interactivity.

Yet artificial intelligence increases the use of chatbots to near-human levels of interaction. Using machine learning, chatbots have access to massive amounts of data on the kinds of questions people tend to ask, allowing it to find better answers that are more helpful and less like talking to a robot. Using a chatbot in this way is hugely advantageous for real estate professionals looking to streamline their sales and marketing funnels effectively.

If the coronavirus pandemic has taught us anything, its that the ability to continue to live our lives during such times is dependent on strong remote business tools. Virtual reality and augmented reality are part of that, as you can leverage VR/AR tools to conduct business remotely and efficiently and the processing power of artificial intelligence helps make these capabilities a possibility.

In the world of real estate, being able to show properties virtually during the pandemic was a major boon. While nothing will replace truly walking through a property, having an interactive VR experience from across town or across the country where someone can explore the interior of a property without having to set foot inside it kept the real estate industry afloat during those tumultuous times.

New technologies always have the potential to disrupt the status quo. Embracing these new technologies from the outset is often the one factor that dictates long-term success, and this concept applies to the real estate industry just as it does to any other. AI and machine learning is just another step in the right direction for any real estate professional who wishes to see their business thrive.

Ben Shepardson is a Realty Biz News Contributing Writer and has a long track record of success in online marketing and web development. While pursuing a bachelors degree in Computer Information Systems, he worked doing enterprise-level SEO and started an online business offering web development services to small business customers.

Link:
What is the Impact of Artificial Intelligence on the Real Estate Industry - RealtyBizNews