Mediaboss Marketing

A new survey designed by University of Wyoming Extension and the Cent$ible Nutrition Program to better understand how Wyomingites gather information is open for residents to share their experiences.

We are a rural state, so having accurate information about how populations in rural states engage with media and social media is hard to find from national groups, Kali McCrackin Goodenough, CNP marketing coordinator, said.

According to McCrackin Goodenough, the survey is completely anonymous. Consent form and contact information will be kept separate from results, which will be used to explore trends across Wyoming.

Those who complete the survey will receive a four-in-one kitchen tool as a thank-you. The survey requires approximately 20 minutes to complete and can be found here.

The data from the survey will provide insights on which social media and traditional media platforms people in Wyoming primarily use to gather information and allow groups, including UW Extension and CNP, to better serve their audiences, McCrackin Goodenough said.

Having data for our state that is relevant and real is valuable, she said.

CNP aims to develop a social marketing campaign related to healthy habits and plans to use this data to better share that campaign across the state, according to McCrackin Goodenough.

This is a chance for people in Wyoming to say where they want to get their information from, she said.

For questions or comments, email CNP at cnp-info@uwyo.edu.

CNP offers nutrition education classes and engages in community interventions to help families in every Wyoming county and the Wind River Indian Reservation. CNP classes are free to anyone who meets household monthly or yearly income guidelines, and classes help participants eat better for less.

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UW Extension survey seeks how Wyoming residents receive information Sheridan Media - Sheridan Media

TipRanks

How important are dividends to a stock investors profits? Speaking before the Financial Industry Regulatory Authority (FINRA) on October 15, 2007, investing guru John Bogle laid out the case: Over the past 81 years reinvested dividend income accounted for approximately 95 percent of the compound long-term return earned by the companies in the S&P 500. These stunning figures would seem to demand that mutual funds highlight the importance of dividend income. So in other words, dividends are pretty important! Of course, right now the average stock on the S&P 500 is only paying about a 2% dividend yield, which isnt a lot. If you want to do better than that, though, the REIT sector is a great place to begin your search for high-yield dividend stocks. REITs are companies that acquire, own, operate, and manage real estate portfolios, usually some combination of residential or commercial real properties, or their associated mortgage loans and mortgage-backed securities. Tax law requires that these companies return profits directly to shareholders, and most of them choose dividends as their vehicle of choice for compliance, resulting in frequent high dividend yields across the sector. The slowly ebbing COVID pandemic was hard on real estate managers, as tenants had trouble making rents and owners had trouble leasing vacant space. However, BTIG analyst Tim Hayes believes there are reasons to stay bullish on CRE properties specifically. "While we recognize the headwinds to commercial real estate (CRE) fundamentals and the potential risk to equity/earnings power, we believe there are several reasons to be constructive, especially with the sector trading at a discount to historical levels and offering attractive dividend yields at wide spreads to benchmark rates," Hayes commented. Against this backdrop, weve opened up the TipRanks database to get the latest stats on Hayes CRE choices. These are stocks that the analyst initiated Buy ratings on, pointing out their high dividend yield. We are talking about at least 9% here. Ares Commercial Real Estate (ACRE) The first dividend pick we are looking at is Ares Commercial Real Estate, a company focused on the commercial real estate mortgage sector. Ares boasts a diversified portfolio featuring office space, apartments, hotels, and mixed-use properties mainly across the Southeast and West. The company has over $2 billion invested in 49 separate loans, 95% of which are senior mortgage loans. At the end of October, the company released 3Q20 earnings (the last reported quarter), showing $22.4 million in total revenue, for a 13% year-over-year gain. The 45-cents earnings per common share was up 40% since the prior year. Furthermore, Ares closed a $667 million commercial real estate collateralized loan obligation, with firmed up funding on 23 senior loans. On the dividend front, Ares declared in December its 4Q20 dividend. The payment, at 33 cents per common share, was paid out on January 15 and is fully covered by current income levels. At current rates, the dividend annualizes to $1.32 and gives an impressive yield of 10.50%. Among the bulls is Hayes, who wrote: We believe shares of ACRE are unfairly discounted relative to other commercial mREITs given strong Ares sponsorship, a very healthy balance sheet, and limited exposure to at-risk assets. In his view, this leaves the company well positioned to face the headwinds from COVID-19. In line with these comments, Hayes rates ACRE a Buy, and his $13.50 price target implies a 10% upside from current levels. (To watch Hayes track record, click here) Only one other analyst has posted a recent ACRE review, also rating the stock a Buy, which makes the analyst consensus here a Moderate Buy. Shares are priced at $12.28, and their $12.75 average price target suggests room for modest ~4% growth. (See ACRE stock analysis on TipRanks) KKR Real Estate Finance Trust (KREF) Next up we have KKR, which operates in the commercial real estate sector, with almost half of its holdings in the states of New York, Illinois, Pennsylvania, and Massachusetts. The company both owns and finances commercial properties; 83% of its activities are with apartment dwellings and office spaces in desirable urban locations. KKRs quality can be seen in the companys quarterly results. The liquidity position was strong KKR reported $700.6 million available at the end of 3Q20, the last quarter reported. The 56-cent EPS was up 7% sequentially, and 36% year-over-year. Further evidence of KKRs sound position came at the beginning of January, when the announced it had closed 7 new commercial loans in Q4, totaling $565.4 million. This level of activity is a clear sign that KKR is recovering from the pandemic-related economic turndown. The solid foundation put the company in position to continue its dividend which has been kept reliable for four years now. The most recent declaration, made in December, was for a 43-cent per common share dividend that was paid out in mid-January. That rate gives an annual payment of $1.72 per common share, and a robust yield of 9.7%. Covering KREF, Hayes is most impressed by the companys move back toward proactive loan origination, saying, We view 4Q20 origination activity to be in line with pre-pandemic production, and demonstrates a shift from defense to offense as transaction activity has picked up and the capital markets remain accommodative. We expect increased capital deployment to support earnings power and dividend coverage, and could potentially warrant an increase in the dividend as the macroeconomic outlook improves. To this end, Hayes gives KREF a Buy and sets a $19.50 price target that indicates ~6% growth from current levels. (To watch Hayes track record, click here) Wall Street has been keeping quiet on all things KREF, and the only other recent review also recommends a Buy. Put together, the stock has a Moderate Buy consensus rating. Meanwhile, the average price target stands at 19.26 and implies a modest ~5% upside. (See KREF stock analysis on TipRanks) Starwood Property Trust (STWD) For the third stock on Hayes list of picks, we turn to Starwood, a commercial mortgage REIT with a varied portfolio of first mortgages and mezzanine loans, in the $50 million to $500 million range. The company operates in the US and Europe, boasts a $5.9 billion market cap, and has offices in New York, London, and San Francisco. Starwoods high-end portfolio has brought it solid earnings, even during the corona recession of 2020. The company recorded $152 million in GAAP earnings for 3Q20, coming out to 53 cents per share, for gains of 8% sequentially and 6% year-over-year. With that in the background, we can note the companys dividend, which has been held steady at 48 cents per share for over two years. The last declaration was made in December, and the dividend was paid out on January 15. At the current rate, it annualizes to $1.92 and the yield is 9.23%. Once again, were looking at a stock that Hayes recommends to Buy. We view STWD to be one of the few blue chips in the commercial mREIT sector given its size, liquidity, best-in-class management team, strong balance sheet, and diversified investment platform which has consistently generated stronger ROEs than peers. To that end, STWD is one of few commercial mREITs that neither restructured its liabilities with expensive rescue capital nor cut its dividend since the onset of COVID-19, Hayes opined. Overall, there is little action on the Street heading STWD's way right now, with only one other analyst chiming in with a view on the company's prospects. An additional Buy rating means STWD qualifies as a Moderate Buy. However, the $21 average price target suggests shares will remain range bound for the foreseeable future. (See STWD stock analysis on TipRanks) To find good ideas for dividend stocks trading at attractive valuations, visit TipRanks Best Stocks to Buy, a newly launched tool that unites all of TipRanks equity insights. Disclaimer: The opinions expressed in this article are solely those of the featured analysts. The content is intended to be used for informational purposes only. It is very important to do your own analysis before making any investment.

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How Andy Audate Is Changing The Way Companies Look At Social Media And Rhe Marketing World - Yahoo Finance

Overview

Senior Adaptive Implementation and Learning Advisor, HIV Biomedical Prevention

Based in Zimbabwe

Reports to Project Director

Who we are

With over 50 years of experience, working in over 40+ countries, Population Services International (PSI) is the world's leading non-profit social marketing organization. PSI is reimagining healthcare, by putting the consumer at the center, and wherever possible bringing care to the front door. We are working to fix market failures, shape future health markets and shift policy and funding to better support consumer powered healthcare.

There are over 5,000 PSI'ers around the world. We are a diverse group of entrepreneurial development professionals with a wide range of backgrounds and experience. All with unique skills that we bring to the critically important work that we do.

Join us!

PSI/Zimbabwe is looking for a Senior Adaptive Implementation and Learning Advisor to help us design, roll-out and implement a national HIV biomedical prevention learning agenda, and support the Government of Zimbabwe to build expertise in knowledge transfer, articulate thoughtful learning questions, build mechanisms by which to collect fit-for purpose evidence to respond to learning questions, application of questions for routine program adaptions, and strategic packaging and promotion of learning for external influences. This position is based in Harare.

Sound like you? Read on.

Responsibilities

Your contribution

The Senior Adaptive Implementation and Learning Advisor will lead learning and adaptive implementation as a core strategy for continuous quality improvement and sustainable scale-up within the newly awarded Bill and Melinda Gates Foundation-funded project: Catalyzing Integrated Sustainable Subnational Biomedical Prevention. This subnational health systems strengthening project is focused on building resilient local systems that successfully plan, manage, and execute HIV biomedical prevention programming efficiently, effectively, and at scale, at district, facility and community levels. This position is key personnel and critical team member which will work closely with PSI's global HIV biomedical technical, evidence, and external relations and communications teams to lead and cultivate knowledge across PSI/HQ, local partners, civil societies, and ministry, to create a community of practice across the 27 target project districts, more broadly in Zimbabwe and beyond, regionally and globally.

Core responsibilities:

What are we looking for?

The candidate we hire will embody PSI's corporate values:

Measurement: You use hard evidence to make decisions and guide your work. You set clear goalposts in advance and explain clearly if you need to move them.

Pragmatism: You'll strive to deliver the best possible result with the resources available. You won't be paralyzed by a need to make things perfect.

Honesty: You own your mistakes and are open about your shortcomings it's the only way you'll learn and improve.

Collaboration: You'll quickly establish a mental map of whom you can rely on for what, on your team, at headquarters, and in our country offices if you try to do it all yourself, you won't succeed.

Trust: You accept limits to your sphere of control and give colleagues the benefit of the doubt

Commitment: You are in it for the long-haul and want to grow with the organization, just like PSI serves its consumers and partners with host-country governments through thick and thin

The basics

S/he will have the following qualifications, skills, and experience:

What would get us excited?

The successful candidate will be confident, articulate and persuasive; a proactive self-starter and creative thinker with the ability to effectively lead, inspire and collaborate; have excellent communication, presentation, analytical, organizational, interpersonal, and writing skills.

STATUS

*Due to the high volume of applications, only finalists will be contacted. Curious about your status? Please log in to your iCIMS account to find out.

PSI is an Equal Opportunity Employer and encourages applications from qualified individuals regardless of actual or perceived race, religion, color, sex, age, national origin, disability, sexual orientation, marital status, personal appearance, matriculation, political affiliation, family status or responsibilities, gender identity or expression, pregnancy, childbirth, related medical conditions or breastfeeding, genetic information, amnesty, veteran, special disabled veteran or uniform service member status or employment status.

PI130057236

Apply Here

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Sr. Adaptive Implementation and Learning Advisor - ReliefWeb

TipRanks

How important are dividends to a stock investors profits? Speaking before the Financial Industry Regulatory Authority (FINRA) on October 15, 2007, investing guru John Bogle laid out the case: Over the past 81 years reinvested dividend income accounted for approximately 95 percent of the compound long-term return earned by the companies in the S&P 500. These stunning figures would seem to demand that mutual funds highlight the importance of dividend income. So in other words, dividends are pretty important! Of course, right now the average stock on the S&P 500 is only paying about a 2% dividend yield, which isnt a lot. If you want to do better than that, though, the REIT sector is a great place to begin your search for high-yield dividend stocks. REITs are companies that acquire, own, operate, and manage real estate portfolios, usually some combination of residential or commercial real properties, or their associated mortgage loans and mortgage-backed securities. Tax law requires that these companies return profits directly to shareholders, and most of them choose dividends as their vehicle of choice for compliance, resulting in frequent high dividend yields across the sector. The slowly ebbing COVID pandemic was hard on real estate managers, as tenants had trouble making rents and owners had trouble leasing vacant space. However, BTIG analyst Tim Hayes believes there are reasons to stay bullish on CRE properties specifically. "While we recognize the headwinds to commercial real estate (CRE) fundamentals and the potential risk to equity/earnings power, we believe there are several reasons to be constructive, especially with the sector trading at a discount to historical levels and offering attractive dividend yields at wide spreads to benchmark rates," Hayes commented. Against this backdrop, weve opened up the TipRanks database to get the latest stats on Hayes CRE choices. These are stocks that the analyst initiated Buy ratings on, pointing out their high dividend yield. We are talking about at least 9% here. Ares Commercial Real Estate (ACRE) The first dividend pick we are looking at is Ares Commercial Real Estate, a company focused on the commercial real estate mortgage sector. Ares boasts a diversified portfolio featuring office space, apartments, hotels, and mixed-use properties mainly across the Southeast and West. The company has over $2 billion invested in 49 separate loans, 95% of which are senior mortgage loans. At the end of October, the company released 3Q20 earnings (the last reported quarter), showing $22.4 million in total revenue, for a 13% year-over-year gain. The 45-cents earnings per common share was up 40% since the prior year. Furthermore, Ares closed a $667 million commercial real estate collateralized loan obligation, with firmed up funding on 23 senior loans. On the dividend front, Ares declared in December its 4Q20 dividend. The payment, at 33 cents per common share, was paid out on January 15 and is fully covered by current income levels. At current rates, the dividend annualizes to $1.32 and gives an impressive yield of 10.50%. Among the bulls is Hayes, who wrote: We believe shares of ACRE are unfairly discounted relative to other commercial mREITs given strong Ares sponsorship, a very healthy balance sheet, and limited exposure to at-risk assets. In his view, this leaves the company well positioned to face the headwinds from COVID-19. In line with these comments, Hayes rates ACRE a Buy, and his $13.50 price target implies a 10% upside from current levels. (To watch Hayes track record, click here) Only one other analyst has posted a recent ACRE review, also rating the stock a Buy, which makes the analyst consensus here a Moderate Buy. Shares are priced at $12.28, and their $12.75 average price target suggests room for modest ~4% growth. (See ACRE stock analysis on TipRanks) KKR Real Estate Finance Trust (KREF) Next up we have KKR, which operates in the commercial real estate sector, with almost half of its holdings in the states of New York, Illinois, Pennsylvania, and Massachusetts. The company both owns and finances commercial properties; 83% of its activities are with apartment dwellings and office spaces in desirable urban locations. KKRs quality can be seen in the companys quarterly results. The liquidity position was strong KKR reported $700.6 million available at the end of 3Q20, the last quarter reported. The 56-cent EPS was up 7% sequentially, and 36% year-over-year. Further evidence of KKRs sound position came at the beginning of January, when the announced it had closed 7 new commercial loans in Q4, totaling $565.4 million. This level of activity is a clear sign that KKR is recovering from the pandemic-related economic turndown. The solid foundation put the company in position to continue its dividend which has been kept reliable for four years now. The most recent declaration, made in December, was for a 43-cent per common share dividend that was paid out in mid-January. That rate gives an annual payment of $1.72 per common share, and a robust yield of 9.7%. Covering KREF, Hayes is most impressed by the companys move back toward proactive loan origination, saying, We view 4Q20 origination activity to be in line with pre-pandemic production, and demonstrates a shift from defense to offense as transaction activity has picked up and the capital markets remain accommodative. We expect increased capital deployment to support earnings power and dividend coverage, and could potentially warrant an increase in the dividend as the macroeconomic outlook improves. To this end, Hayes gives KREF a Buy and sets a $19.50 price target that indicates ~6% growth from current levels. (To watch Hayes track record, click here) Wall Street has been keeping quiet on all things KREF, and the only other recent review also recommends a Buy. Put together, the stock has a Moderate Buy consensus rating. Meanwhile, the average price target stands at 19.26 and implies a modest ~5% upside. (See KREF stock analysis on TipRanks) Starwood Property Trust (STWD) For the third stock on Hayes list of picks, we turn to Starwood, a commercial mortgage REIT with a varied portfolio of first mortgages and mezzanine loans, in the $50 million to $500 million range. The company operates in the US and Europe, boasts a $5.9 billion market cap, and has offices in New York, London, and San Francisco. Starwoods high-end portfolio has brought it solid earnings, even during the corona recession of 2020. The company recorded $152 million in GAAP earnings for 3Q20, coming out to 53 cents per share, for gains of 8% sequentially and 6% year-over-year. With that in the background, we can note the companys dividend, which has been held steady at 48 cents per share for over two years. The last declaration was made in December, and the dividend was paid out on January 15. At the current rate, it annualizes to $1.92 and the yield is 9.23%. Once again, were looking at a stock that Hayes recommends to Buy. We view STWD to be one of the few blue chips in the commercial mREIT sector given its size, liquidity, best-in-class management team, strong balance sheet, and diversified investment platform which has consistently generated stronger ROEs than peers. To that end, STWD is one of few commercial mREITs that neither restructured its liabilities with expensive rescue capital nor cut its dividend since the onset of COVID-19, Hayes opined. Overall, there is little action on the Street heading STWD's way right now, with only one other analyst chiming in with a view on the company's prospects. An additional Buy rating means STWD qualifies as a Moderate Buy. However, the $21 average price target suggests shares will remain range bound for the foreseeable future. (See STWD stock analysis on TipRanks) To find good ideas for dividend stocks trading at attractive valuations, visit TipRanks Best Stocks to Buy, a newly launched tool that unites all of TipRanks equity insights. Disclaimer: The opinions expressed in this article are solely those of the featured analysts. The content is intended to be used for informational purposes only. It is very important to do your own analysis before making any investment.

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International Condom Day: DKT International Highlights Importance of Condoms with Virtual and In-Person Activities Around the World - Yahoo Finance

LinkedIn can be a great channel to build your personal brand, and even establish yourself as an influential thought leader within your niche. But in order to maximize the benefits of the platform, you need to understand how it works, what generates best response, and how you can utilize its various tools to optimal effect.

To help with this, in this post,we'll go over 10 things that you can do to become more influential on LinkedIn, including how much you should be posting, when to post, what to post, as well as how to take advantage of some of LinkedIn's cool features such as LinkedIn Live, discovering hashtags by popularity and post analytics.

Follow these tips and you'll be well on your way to building a stronger LinkedIn presence in 2021.

Maintaining a consistent posting process is important on LinkedIn - but posting too much can hurt your presence.

Through my research at Onalytica we've found that influencers who post more than 50 times a month on LinkedIn see an average of 26 engagements per post, while those who post between 30-50 times a month see an average of 56 engagements,and those who post less than 30 times see even more engagement, on average.

Based on this, we recommend posting at least 2-3 times a week -but no more than 30 times a month for optimal engagement.

When you post is also significant -try to post in the mornings, perhaps on your way in to work. Then you can revisit those posts later in the day/evening, to reply to any comments youve had and boost your engagement.

Automation can be a great time-saver -but it can also be damaging to your visibility.

Its easy, for example, to set up a rule saying, if theres a blog mentioning 'X'keywords, post it on my LinkedIn feed. However, weve seen this used to the extreme, with some people posting hundreds of times per month.

As noted in the previous point, posting too much on LinkedIn can actually reduce your engagement, while LinkedIn's systems can spot when people are using automation, and can hide your posts so no one will see them.

If you are going to use automation tools on LinkedIn, you should still look to limit the number of posts to no more than 30 times a month.

Research shows that articles with images get 94%more total views. Its not just including images though, you can also add videos, slides, or podcasts to a post -or even documents, which LinkedIn added back in 2019.

Documents can actually be turned into carousel posts on LinkedIn - if you upload a series of visuals as a document, LinkedIn will display that as a carousel which users can side-swipe through.

When adding content, it is worth noting that LinkedIn prefers users to upload their content directly to their platform, rather than posting a link to another site that hosts it. For example, if you're posting a video, it's better to upload it to LinkedIn, rather than posting a YouTube link.

The 4-1-1 Rulewas coined by Tippingpoint Labs and Joe Pulizziof the Content Marketing Institute. While it was originally created with Twitter in mind, it can also be applied to LinkedIn.

The rule states that:

For every one self-serving post, you should repost one relevant post and most importantly share four pieces of relevant content written by others.

By following this rule, you're not just sharing your own content, but you're also providing helpful insights relevant to your audience written by others. This can be industry thought leader content, news, and trends.

At the same time, its also important to add your opinion. Many people just like or share posts that they've read, or sometimes without even reading them.You can set yourself apart by adding your own opinions, questions, or other commentary within the comments.

Tell people what you think about the points being made in the article, and dont be afraid to respectfully disagree with something and suggest a different point of view. This can start a debate, and youll find that the post gets a lot more engagement.

Although you're obviously looking to market yourself and your business, it's best to avoid being too pushy on this within your LinkedIn posts.

For example, try not to post directly about your product, as it can feel like an advert and turn people away. Its better to engage in thought leadership-style conversations, and if people like what you're saying, they'll go and check out your website and product offering.

At this stage it is more about building relationships and making new contacts.

Try LinkedIn live.This could be anything from a monologue to the camera, or a webinar with guests, or live streaming from an event.

Some 79%of marketers say that live video leads to more authentic audience interactions, while 82%of audiences would rather watch live video from a brand than read a social post.

LinkedIn live videos also see more engagement, with 7Xmore reactions and 24Xmore comments, on average, compared to regular video uploads.

When you tag another user within your LinkedIn post, they'll get notified of the mention, encouraging engagement.

You dont need to be directly connected to people you tag, you can tag people who are second-degree connections as well. Its important, however, to only tag people who are relevant to the post, otherwise it could be seen as spam.

Be strategic in who you mention, and try not to over-mention the same people all the time. Dont tag too many people in the post either -a post containing a long list of names looks a bit spammy.

When you create a post, there's a temptation to upload it everywhere -on your LinkedIn, Twitter, Facebook Pages, etc. However, keep in mind that you will have several of the same followers on each of those channels, and they're going to see the same post from you wherever they go, which can quickly become repetitive and boring.

Its much better to create original posts for each platform.

Adding hashtags to your posts will help your content get discovered, as well as help LinkedIn to categorize your posts and differentiate them from other content.

Its important to always add relevant hashtags, not just popular ones. When hashtags are used well it enables others to more easily find your content in their searches. Using hashtags will also ensure that when members are looking for information on a certain topic, your article will come up as one of the options.

Try clicking on 'Discover more'under 'Followed Hashtags'at the bottom of the left of your LinkedIn homepage to see a recommended list of popular hashtags related to the hashtags you follow. You can also access this by clicking on the hashtags you follow and then clicking the 3 dots and then 'Discover new hashtags'.

Whats really useful about the recommended hashtags page is that it shows you the number of people that follow the hashtags, so you can prioritize those with the biggest following. Its important not to use hashtags that are really niche with no followers.

To access analytics on the posts youve shared click the 'Me'icon at the top of your LinkedIn homepage.

Under 'Manage', tap on 'Posts & Activity'. There you'll see all of your recent posts, with an analytics icon below each. Here you'll find real-time information on the posts youve shared, which can help you better understand your audience, as well as which posts have performed better than others.

With these insights, you can better understand if you were successful in optimizing your post to gain visibility with the right people. Make a note of which posts performed the best, and consider why they worked and what you can replicate.

Was it because you used a certain hashtag, or because you tagged a certain influencer? Was it because that particular topic struck a chord with people?

Once you have an idea as to why, you can experiment with replicating that style of post, and test to see if you get better levels of engagement or not.

LinkedIn continues to grow, and is likely to become an increasingly influential platform as we move beyond the COVID-19 pandemic, and into a new period of economic re-building. That will lead to new opportunities - and those that start on building their platform presence now will stand the best chance of capitalizing on this, and maximizing their potential on the platform.

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10 Tips to Boost Your LinkedIn Presence in 2021 - Social Media Today