Archive for February, 2020

NYT: US attorney leading Russia probe investigating whether US intelligence agencies hid information – WICZ

By Veronica Stracqualursi, CNN

The federal prosecutor leading the probe into the 2016 Trump-Russia investigation might be pursuing a basis to accuse former US intelligence officials who served under former President Barack Obama of hiding intelligence about Russia's election interference, according to The New York Times.

The Times reported that John Durham, the US attorney tapped by Attorney General William Barr to look into the investigators, is questioning past disputes between different US intelligence agencies' analysts over sharing highly sensitive information regarding Russia's scheme to meddle in the 2016 US election.

Durham and his team of investigators have looked at emails and interviewed a small group of intelligence analysts from several US agencies, including the CIA, FBI and National Security Agency about the motives behind those disputes, in which some wanted access to information from other agencies but were initially blocked from viewing it, according to the Times.

A spokesman for Durham, the CIA and the NSA all declined to comment to the Times. The Justice Department declined to give the Times details about Durham's work.

FBI and NSA officials have told Durham and his team that their interpretation is incorrect and that it does not reflect how the US intelligence community functions, according to the Times.

Durham has zeroed in on a confrontation between the CIA and NSA over the identity of a CIA informant who had been inside the Russian government, the Times reported.

NSA analysts had wanted to know more about the informant to weigh the credibility of the source's information, according to the Times. The CIA was hesitant at first to share details about the Russian covert source, but eventually came around, the Times reported. According to the newspaper, it's unclear whether Durham has interviewed the informant, who was extracted from Russia to the US in 2017.

Durham is also questioning a dispute over a data set, the Times reported. A source told the Times the disagreement was over whether NSA analysts could view the CIA's raw data or whether the CIA needed to filter the sensitive information before sharing it.

The Times also reported that the FBI wanted access to unclassified emails of American officials that the Russian government had previously hacked, which a foreign ally had obtained a copy of and provided to the US.

Obama's White House counsel declined to have the FBI go through the emails, which included messages from Obama and members of Congress, citing executive privilege.

In a January 2017 assessment, the US intelligence community concluded that Russian President Vladimir Putin ordered an "influence campaign" aimed at hurting Democratic nominee Hillary Clinton and helping President Donald Trump in the 2016 presidential election. The CIA and FBI had "high confidence" in its judgment while the NSA had "moderate confidence."

According to the Times, Durham's line of questioning appears aimed at understanding how US intelligence analysts reached their conclusions and whether the CIA played a role in fueling suspicions at the FBI about Trump and Russia.

Sources familiar with the inquiry told the Times that Durham appears to be chasing the idea that former CIA director John Brennan had a preconceived notion about the Kremlin and hindered other agencies from viewing his agency's sensitive data.

"I think it's kind of silly. Is there a criminal investigation now on analytic judgments and the activities of CIA in terms of trying to protect our national security?" Brennan said Thursday on MSNBC.

The Times previously reported Durham had requested Brennan's emails, call logs and other documents from the CIA.

Brennan has previously said he would have "no qualms whatsoever" and would be "happy" to talk to investigators he hopes are conducting the review "in a fair and appropriate manner."

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NYT: US attorney leading Russia probe investigating whether US intelligence agencies hid information - WICZ

Another NSA deputy adviser about to be reassigned over disloyalty, reports say – BizPac Review

Screengrab IPS, YouTube

Amid swirling rumors that she isthe author of the infamous anonymous New York Times op-ed trashing President Donald Trump, there are reports thatdeputy national security adviser Victoria Coates will be reassigned.

Trump administration officials are in discussions to move Coates tothe Department of Energy, Axios reported, citing two sources familiar with the planning. The move is not entirely without merit, given her strong ties to the department.

The move, should it take place, would suggest that Trump, who has been the target of snitches and saboteurs within his administration from the beginning, is just getting started in draining the swamp, as he so often promises to do.

The reassignment wouldfollow on the heels of Army Lt. Col Alexander Vindman and his twin brother,Army Lt. Col. Yevgeny Vindman, being dismissed from the National Security Council and escorted off White House grounds.

Trump also canned U.S. ambassador to the European UnionGordon Sondland, and the president andnational security adviser Robert OBrien quietly cut70Obama-era holdovers from the NSC.

Fresh from being acquitted in the House Democrats partisan impeachment effort, the Trump-hating media has been reporting ongoingpersonnel moves as retaliation as if the president is some rogue dictator lashing out in revenge.

A more accurate depiction may be to say that he is looking to jettison members of the Democratic resistance buried within the administration, scheming to destroy him.

Coates hasvehemently denied to colleagues that she is Anonymous, as some people in the administration have allegedly tagged her, according to Axios.

President Trump questioned who this source actually is in a 2018 tweet.

Does the so-called Senior Administration Official really exist, or is it just the Failing New York Times with another phony source? If the GUTLESS anonymous person does indeed exist, the Times must, for National Security purposes, turn him/her over to government at once! he tweeted.

In addition to the Times op-ed, there was also a bestselling book about the resistance movement against President Trump in his own White House. Axios noted that one of the literary agents behind the book released a statement saying explicitly that Coates is not the author, did not edit the book, did not see it in advance and did not know about it.

Another administration official now under fire isIntelligence Community Inspector General Michael Atkinson.

Rep. Devin Nunes, R-Calif., is threatening to take action against Atkinson over his handling of the whistleblowers complaint that started the impeachment deal, unless he complieswith congressional requests for information and documents.

I will be referring this matter for investigation by the Department of Justice if you once again refuse to comply, Nunes wrote in a letter to the inspector general.

The longest-tenured writer at BizPac Review, Tom grew up in Maryland before moving to Central Florida as a young teen. It is in the Sunshine State that he honed both his passion for politics and his writing skills.

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Another NSA deputy adviser about to be reassigned over disloyalty, reports say - BizPac Review

The Most Significant Social Media Marketing Trends for 2020 …

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Last Updated on January 2nd, 2020

There have been many changes in the social media marketing trends. New technologies come to the market and features launch on every social media network. By October 2018, there were3.397 billion active social media users globally in 2018. Source: Statista.

Marketers like you are routinely integrating social media marketing with their core marketing strategies. So you have to update yourself on the latest social media marketing trends. Find out whats going to work for you in the future.

To help you out with this regard, we are here with the most significant social media marketing trends to come.

Is video eating the social media?

Yes, it is.

In fact, it is eating the internet. Im just giving you some instances here to support the development. Youtubeclaims that there are 1.9 billion logged-in Youtube users visiting the website at least once a month. But there may be a lot of people coming to YouTube who arent logged-in.

Cisco VNI (Visual Networking Index) Forecast Report states that 75% of the total consumer traffic in 2017 was video traffic only. The same report predicts that the video traffic would account for 82% of total business and consumer internet traffic by 2022. As per the 2018Social Media Marketing Industry Report by Michael Stelzner: 77% of marketers were planning to increase their use of video in social media.

To meet the expectations of the marketers, social networking sites launched new features encouraging the video content. The daily watch times for Facebooks live video broadcasts has quadrupled through 2018. Instagram has enjoyed similar success with 60-second videos & Instagram Stories.

All these new features give ways to publish more enticing video contents on social media.

But you may think if video content really helps your marketing. The answer is an obvious YES.

Facebook, clubbed with Nielsen, projected the value of video ads on its platform. Theylearned that 74% of the total Ad Recall can be achieved within the first 10 seconds of the video. And every day 500 million FB users are watching videos.

If you want to know what kind of video content to create, try out animated videos. Simply because another boring explainer video wont help you break through the clutter, especially this year. Heres a post explaining the benefits of using animated video in your social media.

Customer Relation Management is the crucial element for a successful business. CRM is where Social Media greatly helps the businesses.

We all know that social media makes us closer to our customers. Chatbots can make Real-Time Engagement with the Customers.

Instant Messaging Apps like Telegram and Vine had launched bots on their platforms. Facebook announced Bots for Messenger Platform at its annual F8 Conference held in April 2016. So far, there are around 12,000 bots created on the Messenger Platform.

You know that there must, be some strong reasons behind the broad use of the chatbots.

Just take a look:

Marketers use chatbots in the instant messaging apps. The user count of the messaging app services is increasing drastically. Messenger & Whatsapp both have crossed 1 billion users mark, and the number is growing.

Read more why and how to incorporate chatbots into your digital marketing strategy.

A survey made by HeyWire Business reveals that:

Chatbots can be used efficiently to provide 24/7 services to the customers. In a way, chatbots are quicker than human beings in giving any data related answers and taking requests. Moreover, you need not hire employees for the customer service. Thus, it meets your cost-effective marketing requirements.

Having this all said, chatbots trend is not going to leave the digital marketing industry without showing its mark in the coming years as AI research improves.

Smartphone and social media is the perfect combination. The number of smartphone users has increased a lot in the past few years. As of 2018, there are more than 2.53 billion smartphone users in the world.

For instance, Facebook has close to 2 billion mobile monthly active users. Mobile traffic is surpassing the desktop traffic. There are some mobile-only apps like Instagram & SnapChat where most of the digital natives spend most of their time on. So, mobile users should be the key priority of your business.

Many social networks launched call-to-action buttons on their mobile apps. These buttons can generate more conversions than the web platforms. So, hone your strategies to attract mobile users.

Recently, Google tells that it gives priority to the pages which are AMPd (Accelerated Mobile Pages). So, bloggers or marketers who want more conversions on their landing page should use Accelerated mobile pages (AMP). AMP will reduce the bounce rate to a significant extent

Heres a complete guide on how to get more leads and sales through mobile marketing.

Here you should observe two different terms paid content and personalized content. So far, we are using paid content for better reach of your business on social media. Paid content is worth investing in. Whether you seek conversions or engagement, sponsored ads on the social media help you out in achieving it. As millions of businesses are competing on a single platform, a lot of noise generated every day.

However, peoples resistance to general ads on social media is increasing. And the newsfeeds of social users are filling up with piles of content that most of the posts or tweets or pins are going unseen. Social media sites dont entertain any inconvenience caused to their users. So, they are also changing their algorithms like Facebook, and Twitter changed their newsfeed algorithm this year.

With these updated algorithms, users can see the personal posts or ads only that are more relevant to you.

So, your content must be personalized. It should touch a nerve of the audience. As a solution for this, I would suggest you leveraging the Influencer Marketing in your Social Media Marketing. If you are a B2B marketer, be like a B2C marketer with your customers on social media and make them intrigued about your business. Use analytics to help you reach the right users.

Billions of users and millions of competitors. To be in the race, marketers have to be smart. Deploying a huge workforce for making a manual effort may work for you in the traditional marketing. But in digital marketing, these things never work at all. There are repeated tasks and bundles of data to watch out. Automation is the only solution seems better for a digital marketer.

I believe it so. Given the large user count and bulk data transferred every day, people quickly forget an ad of yours seen an hour ago. Competing with your rivals, you have to make room in the mind of your potential audience. For this, you have to do the work that a human being cannot do all the time. For this, automation indeed a great need.

The graph above shows the results of a survey Which, if any, of the following benefits of marketing automation you actually realized? When used for more than two years, marketers have seen 74% better messaging and content publishing. Also, 69% of better lead management and 40% increase in the revenue.

In 2015, 91% of the successful marketers had agreed that automation is important for them. In 2016, a two-thirds of the marketers use the automation technology profoundly in their marketing. As per VB Insights, 77% of marketers saw the conversion increase and 80% marketers saw an increase in their leads.

The cost of the automation tools has come down, and theres many to choose from. Check out these 7 key automation tools for your social media campaigns!

So, I hope you wont be a digital market loser in the coming 12 months just because you dont use automation for your business.

Understanding the changes in the popularity of social networks is essential to marketers. And its important to evaluate the networks by active account usage besides the number users accounts they have. So lets have a look at some of the social networks which are growing more quickly than others.

Facebook is presiding its supreme power both in name recognition and the total number of users. It is the largest social media network with over 2,2 billion users, followed by YouTube and Instagram.

Some of the emerging social media platforms that you should pay attention to are:

And dont forget to check out the 10 most popular social networking apps right now!

Influencer marketing is picking up more than ever. The group of people who have the authority, ability, or platform to influence a definite audience has changed madly over the last 10 years.

When you combine influencers with video marketing trends, you get YouTubers. Theyve formed one of the most powerful influencer networks in the social media world. If you want to know HOW big influential theyve become, heres a video by Casey Neistat:

In this video, the YouTuber expresses his political preferences strongly and urges fellow YouTubers to do the same. The video collected millions of views, so imagine how big their influence on the public opinion is.

The ultimate way to comprehend who a social influencer is to find out who your audience would trust personally. Studies show 49% of Twitter users rely on recommendations from influencers.

The immense growth of social media networks has given an audience the opportunity to grow and create their personal brand every day. These socially savvy individuals offer value to brands since they know exactly how to:

Thats why Facebook is paying top social media influencers over $2M dollars to produce live content. By teaming up with the right people, you can reach thousands and in some cases millions of people in more efficient manner. Brands that are leveraging influencers to spread their message are experiencing nearly 10X rise in conversion rate.

Check out our step-by-step process to create your influencer marketing campaigns.

These will be the most significant social media marketing trends in the coming year. When it comes to video content, there are many things that you need to consider. Try to leverage Live streaming. Though its in its initial stage now, its showing a good impact on user engagement. And virtual reality is setting the stage to create a buzz. So, make plans to get the most out of these features for your marketing.

Make good relations with the influencers in your industry. Thats the best way to get personal with your audience.

Right now, social media is more about people than technology. Thus it has become a big deal for businesses. In the light of this fact, there are big consolidations happened like Microsoft acquiring LinkedIn. There is a possibility that someone is going to acquire Twitter. If this happens, there would be more changes and new trends will occur in the future.

So, keep your knowledge updated and forecast the things that matter to your business.

BIO: Sumit Ghosh CEO of Socioboard Technologies and the Marketing Head of Socioboard. He is responsible for the overall marketing strategy of SocioBoard which includes product roadmap, positioning, inbound demand generation and digital marketing. Make sure to follow their team on Twitter and Facebook.

_____________________Photo Credits: Visual Hunt

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Reasons Why Email Marketing Is More Effective Than Social Media Marketing In 2020 – NuWire Investor

Social media is an undeniable asset to modern marketing campaigns, providing brands with direct access to prospective customers as well as offering up a cavalcade of creative ways to promote products and sell services.

However, with hundreds of billions of emails being sent every 24 hours, it would be wrong to write off this more traditional digital marketing solution as irrelevant in the social media age. Indeed there are some ways in which email marketing actually outdoes social platforms from a marketing perspective, and here are just a handful of these key benefits it has to offer.

The biggest downside of social media marketing is the immense difficulty that comes with proving you are getting a good return on your investment. There are so many variables and so much fragmentation that it is hard to trace a sale back to a social media post to demonstrate its effectiveness.

This is not the case with email marketing, because it is a more mature strategy and there are tangible ways to track the impact that campaigns have and link open to and clicks to conversions, especially through transactional emails.

Studies have consistently shown that email marketing is the way to go if you optimise your ROI, not just in comparison with social media marketing but also paid search ads. This is worth remembering when choosing an email API that may have the potential to improve your email marketing capabilities.

Although social media is pitched as being the best place to engage with customers today, it has its limits, especially when it comes to keeping existing customers onboard.

Conversely there is ample evidence that email marketing is a great tool for businesses to leverage in the battle for customer retention, as well as being impactful when it comes to acquiring new customers.

Email lets you reach out directly to people who have interacted with your business before, allowing you to rekindle a relationship that has gone dormant, deal with issues directly if they arise and provide a more personalised approach, which most consumers see as valuable.

Although email is a venerable communications solution at this point, it is still evolving and improving, with modern iterations allowing for more complex, immersive and engaging content to be offered through marketing campaigns which use it.

This means that it is possible for emails to match and even exceed the potential for multimedia integration and interactivity that is afforded by social media.

From including video content in messages to adding surveys and other interactive elements, emails can be made up of much more than plain promotional copy with a couple of images attached.

While some forms of digital marketing can feel like an imposition on consumers, especially in the social media space where ads clog up feeds, there is actually an expectation from plenty of customers that marketing messages sent via email will be worth receiving.

Basically, people are signed up to your mailing list for a reason and so if they like your brand, they will be happy when a new marketing message arrives in their inbox.

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Reasons Why Email Marketing Is More Effective Than Social Media Marketing In 2020 - NuWire Investor

Studio MFP Sponsors and Hosts Social Media Marketing Giveaway — Giving Away Nearly $20K in Free Professional Marketing Services to Winners – Yahoo…

COLUMBUS, Ohio, Feb. 17, 2020 /PRNewswire/ -- Studio MFP (https://studiomfp.com/) recently announced a social media marketing contest to highlight a spectrum of successful packaged services that it offers to help small businesses succeed. The contest features Studio MFP's suite of popular bundled monthly management skills like social media marketing, daily social media posting, digital advertising, reporting, analytics and more. Six total winners will receive one free month of Studio MFP social media services, valued at $3,096 each. Contestants are asked to fill out a simple, free online registration form to enter, accessed HERE. After registering, contestants can enter multiple times to increase their chance of winning.

"Our team is already very excited to meet the winners of this contest," said Studio MFP CEO, Mike Faga. "A few years ago, we started like most new businesses do: as a small company with great big ideas. We wanted to help nurture and launch other small businesses into the heights of success. And as we've grown, we have evolved with our clients in an organic way that allows us to meet their unique needs. That's always been one of our strengths: affordable, tailor-made services that help professionals expand in healthy and exciting ways. Ultimately, that's why we've decided to give away nearly $20K in free marketing services because we already know how valuable our talents are. Six lucky winners are about to find out as well."

Studio MFP Marketing-Package Contest

Six small businesses will win a free month of Studio MFP's social media marketing services. These skills are crafted to help jump-start the digital marketing presence for a small business, and cover one-month's adspend as well. Winners can construct their own subscription package to fit their marketing needs, valued up to $3,096 towards their first month and packages start at only $299. All setup fees will also be waived for winners. Services for the free month and their subscription include:

Businesses are encouraged to sign up for the contest immediately. Winners will be announced in mid to late March. Small businesses and contestants can enter HERE.

About Studio MFP

Founded in 2016, Studio MFP offers a wide range of solutions that help professionals, freelancers and small businesses succeed at what they do. With technology, customizations, and managed services, Studio MFP is a trusted problem solver that offers software, hosting, development, design, marketing, social media tools and so much more. To learn what Studio MFP can do to help your business thrive, visit: http://www.StudioMFP.com.

Media Contact: Mike Faga, CEO1-855-557-7637 ext 101234153@email4pr.com

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Studio MFP Sponsors and Hosts Social Media Marketing Giveaway -- Giving Away Nearly $20K in Free Professional Marketing Services to Winners - Yahoo...