Archive for December, 2019

Falcon.io Releases 2020 Digital Marketing Trends Handbook, Exploring Trends That Will Shape the Future of Digital and Social Media – Promotion World

CHICAGO, Dec. 16, 2019 /PRNewswire/ -- Falcon.io, a Cision company, has released the latest edition of its annual Digital Marketing Trends Handbook. This is the fourth edition of the handbook, which lists the 15 trends most likely to affect marketers in 2020.The trends are based on industry research, Falcon.io's expertise, as well as input from customers, partners and influencers.

While the trends vary, they all represent both the challenges and opportunities for digital marketers in 2020 and beyond. Some of the topics explored include:

"The sheer volume of digital and social media formats now available can be overwhelming, and digital marketers are working in an industry that's changing every day," explained Rachel Kador, Content Marketing Specialist at Falcon.io. "Added to which, marketers have to also contend with how quickly customer behavior is changing."

"To succeed in today's landscape, it's crucial that marketers stay knowledgeable about not only current trends, but what to prepare for in the future."

Falcon.io will host a webinar addressing the social media trends covered in the 2020 Digital Marketing Trends Handbook on January 23rd. The webinar will be co-hosted by social media consultant and influencer Matt Navarra. Registration for the webinar can be found here.

In addition, the handbook will form the basis of a Roadshow to take place in selected cities around the world, beginning in January 2020. Each session will cover the key trends with ample room for discussion and knowledge-sharing.

"The Roadshow will provide us with the opportunity to connect even more closely with our peers, and discuss how marketers all over the world are approaching similar challenges," said Kador.

Roadshow locations and agenda to be announced soon on http://www.Falcon.io.

To download and read the full 2020 Digital Marketing Trends Handbook, click here.

About Falcon.ioFalcon.iooffers an integrated SaaS platform for social media listening, engaging, publishing, advertising, analytics and benchmarking. The company enables its clients to explore the full potential of digital marketing by managing multiple customer touchpoints from one platform. Its client portfolio includes Carlsberg, Toyota, William Grant & Sons, momondo, Panasonic and Coca-Cola.

About CisionCision Ltd (NYSE: CISN) is a leading global provider of earned media software and services to public relations and marketing communications professionals. Cision's software allows users to identify key influencers, craft and distribute strategic content, and measure meaningful impact. Cision has over 4,800 employees with offices in 22 countries throughout the Americas, EMEA, and APAC. For more information about its award-winning products and services, including the Cision Communications Cloud, visitwww.cision.comand follow Cision on Twitter @Cision.

Media Contact:Rebecca DershPR Manager, Cisioncisionpr@cision.com

SOURCE Falcon.io; Cision

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Falcon.io Releases 2020 Digital Marketing Trends Handbook, Exploring Trends That Will Shape the Future of Digital and Social Media - Promotion World

NASA Mission to Space Station Goes Horribly Wrong – The Daily Beast

A high-tech space capsule malfunctioned Friday morning during its first NASA test mission, temporarily stranding the unmanned spacecraft in the wrong place and dealing a blow to Boeing, its developer.

The failed launch is a setback for NASA as it scrambles to finish work on a pair of new spacecraft that the space agency wants for carrying astronauts to the International Space Station. The new capsules could finally end the American space programs long reliance on Russian capsules.

Boeings CST-100 Starliner transport launched atop a two-stage Atlas V rocket from Cape Canaveral Air Force Station in Florida at 6:36 a.m.

The initial phase of the mission went according to plan. A few minutes after launch, NASA announced that the Atlas had completed its burn. United Launch Alliance, the Boeing-Lockheed Martin consortium that provided the rocket, went on social media to boast of its success.

We had a successful launch and initial indications are that we demonstrated the launch-vehicle test objectives, performance enhancements and the mission-unique modifications developed for the safety of human spaceflight, ULA president Tory Bruno said.

NASA expected the Boeing capsule to rendezvous with the International Space Station at its orbit some 250 miles above Earth on Saturday. A successful meet-up could have cleared the way for NASA to use the Starliner to carry astronauts to the space station beginning in mid-2020.

But it was soon apparent that the 15-foot-diameter Starliner had screwed up. Starliner has an off-nominal insertion, but Boeing has spacecraft control, NASA announced. The guidance and control team is assessing their next maneuver.

It turned out that the 15-ton capsule, which is designed to operate mostly autonomously with very little interaction with a human crew, mistimed the firing of its maneuvering thrusters. The ill-timed burn gobbled up precious fuel.

Now short on gas, the Starliner wasnt able to maneuver its way to the space station, NASA determined. "It's safe to take off the table at this point, given the amount of fuel that we burned," NASA administrator Jim Bridenstine said at a hastily-called news conference.

The good news for Boeing and NASA is that the Starliner, which has been in development since 2010 at a cost of more than $4 billion, is safe where it is, orbiting around 120 miles over Earth. Mission controllers expect to be able to land the capsule at a military missile range in White Sands, New Mexico as early as Sunday.

In the meantime, Boeing and NASA can still conduct some trials with the temporarily stranded capsule. The team is assessing what test objectives can be achieved, NASA stated.

Chicago-based Boeing tried to put on a happy face. We are proud of the team for their professionalism and quick action to protect the vehicle and enable a safe return, the company stated. We look forward to reviewing and learning from the data that has been generated from this mission so far.

But further root-cause analysis is needed, Boeing conceded.

SpaceX, which scored a $2-billion NASA contract to develop its own Dragon capsule, remained silent on social media while the Starliner fiasco unfolded. The Hawthorne, California-based rocket company stands the benefit the most from the Starliners stranding.

Starliner and Dragon are broadly similar and, under NASAs plan, would perform the same kinds of missions. Having access to two separate capsule designs, each backing up the other, could help NASA wean itself off of Russias Soyuz capsules. The Russian capsules have been the only way to get to and from the International Space Station since NASA retired its last Space Shuttle back in 2011.

SpaceX actually beat Boeing to the station. An unmanned, passenger-capable Dragon docked with the orbital lab back in March. SpaceX expects to carry astronauts for the first time in 2020. If Fridays mishap delays Starliners transition to routine, manned missions, Dragon could in theory take up the slack.

But Dragon has suffered its own accidents. The same capsule that completed the initial hook-up with the International Space Station back in March was destroyed a few weeks later during a botched ground test of its thrusters.

At the Friday press conference, NASA administrator Bridenstine urged calm. The Starliners stranding wouldnt have endangered the crews lives had anyone actually been on board, Bridenstine explained. In fact, he said, an on-board crew might have been able to troubleshoot the thruster problem, correcting the capsules course before it wasted its fuel.

The NASA administrator declined to say whether Boeing would be able to meet its 2020 deadline for manned flights with Starliner. I think it's too early for us to make that assessment.

The U.S. Air Force put an optimistic cap on an anxious day for the American space program, in the form of a social-media post from the 45th Space Wing, which manages the Cape Canaveral launch site. Trial and error are building blocks to great success, the wing stated.

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NASA Mission to Space Station Goes Horribly Wrong - The Daily Beast

Trump’s been impeached here’s what Harvard scholars believe will happen next – Big Think

After being accused of abusing his power and obstructing Congress, President Donald Trump was impeached on Wednesday by the House of Representatives. The Senate is set to hold a trial early next year to determine whether the president should be removed from office. Trump is the third U.S. president to be impeached.

"We gather today under the dome of this temple of democracy to exercise one of the most solemn powers that this body can take: The impeachment of the President of the United States," House Speaker Nancy Pelosi said Wednesday. "If we do not act now we would be derelict in our duty. It is tragic that the President's reckless actions make impeachment necessary. He gave us no choice."

Despite the House vote, Trump is still president, and it's unlikely that two-thirds of the Republican-controlled Senate will vote to convict and remove him from office. For that to happen, 20 Republican senators would need to defy party and vote against Trump.

Impeachment vote

The Washington Post

The road to impeachment has been controversial and polarized, to put it mildly. Democrats have generally framed the months-long impeachment inquiry as a necessary check on a clear abuse of presidential power and, subsequently, an obstruction of Congress.

Meanwhile, Trump has spearheaded the GOP's strategy, which has been to flatly deny the claim that Trump withheld aid to Ukraine in exchange for personal political favors, and to paint the inquiry as the latest in a series of bad-faith attempts (or, in Trumpian terms: "witch hunt," "scam," "hoax") by Democrats to bring down the president by any means necessary.

In short, it's a mess a sad mess. Both sides explicitly agreed on that much this week, though for different reasons, of course. To help make sense of it all, the Harvard Gazette asked some of the university's expert alumni about what impeachment means for Trump and the state of our politics and media. Here's what a few of them had to say.

David Gergen, J.D. Former White House adviser to Presidents Richard Nixon, Gerald Ford, Ronald Reagan, and Bill Clinton. Public Service Professor of Public Leadership, Harvard Kennedy School.

Alice Stewart. CNN political analyst, former communications director for presidential campaigns of Sen. Ted Cruz and Gov. Mike Huckabee.

"There are no winners or losers in impeachments, there are simply political consequences and collateral damage. The saga of the Democrat impeachment of President Donald Trump has been three years in the making: starting on election night in 2016, with the final chapter being written on Election Day of 2020.

The impeachment in the Democrat-led House of Representatives was predicted, an acquittal in the Republican-led Senate is expected, and the consequences for the 2020 election remain to be seen. If history is any guide, I expect the impeachment quest to ultimately be beneficial to President Trump and conservatives, and damaging to Democrats who sought to subvert the outcome of the 2016 election. The real damage will be in swing districts, congressional districts won by President Trump in 2016 that are currently held by Democrats. Their vote for impeachment is almost a certain first step to being voted out of office."

Nancy R. Gibbs. Former editor in chief, Time magazine. Lombard Director of the Shorenstein Center on Media, Politics and Public Policy, Harvard Kennedy School.

"The dramatic democratization of media since then has brought all kinds of benefits, but at a moment like this we are also weighing the costs. We are watching lawmakers talk past one another to distinct audiences who can't hear each other; we've seen partisan identity, fueled by partisan media, become the defining division of our time, quite apart from differences over issues or ideology.

For more and more people, team red and team blue have become their church; the mainstream media is no longer gospel. So we should differentiate between media, which is arguably more powerful than ever, and the press, which still has a crucial civic obligation to fulfill and yet faces economic, political, and cultural challenges unlike any we've ever seen before."

Joseph S. Nye Jr., Ph.D. '64. Author of "Do Morals Matter? Presidents and Foreign Policy from FDR to Trump" (2020). Harvard University Distinguished Service Professor, Emeritus, Harvard Kennedy School.

"In the role of commander in chief, presidents have a lot of leeway in foreign policy, but it is not unlimited. As Edward Corwin once wrote, the Constitution creates "an invitation to struggle" for control of foreign policy. President Trump had the right to define the American national interest in Ukraine as corruption rather than defense against Russia, but when he withheld, without explanation, funds that Congress had appropriated for the latter cause, Congress had the right to investigate, and Trump did not have the right to obstruct Congress.

President Trump also had the right to ask President [Volodymyr] Zelensky for a favor, but not one for personal gain that involved foreign involvement in our elections (which the Founders warned against). Corruption is the abuse of public power for personal gain, and that high immorality was at issue when Trump invited Zelensky to announce an investigation of a principal likely opponent in the 2020 election."

Leonard L. Glass. Contributing author, "The Dangerous Case of Donald Trump" (2017). Associate Professor of Psychiatry, Harvard Medical School.

"Mr. Trump, caught in the humiliating spotlight of impeachment, will react as he always does: Deny any responsibility for his predicament and seek to degrade and vilify his accusers.

His disparagement of the truth-tellers who testified before Congress reliably predicts his response to impeachment: claims of victimization and a thirst for revenge.

From a psychological perspective, Trump's impeachment has played out with the inevitability of a Greek tragedy. Arising from character flaws that were clearly evident at his inauguration, his impeachment inexorably has traced that classic arc. He remains blind to his offenses, insisting he wrote a "perfect" letter and has been subjected to a witch hunt. That is Mr. Trump's hallmark: externalizing all blame as though his inflated self-image would be irreparably punctured by any acknowledgment of his own imperfection."

To read the full questions and answers, head over to the Harvard Gazette.

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Trump's been impeached here's what Harvard scholars believe will happen next - Big Think

Attorney General: Second Amendment sanctuary resolutions have no legal effect – WTVR CBS 6 News

RICHMOND, Va. Virginia Attorney General Mark Herring issued an advisory opinion Friday saying that Second Amendment sanctuary resolutions passed by localities across Virginia ahead of possible new gun safety laws passed by the General Assembly will have no legal effect.

With new control of both the state House and Senate, the expectation is lawmakers will pass a number of gun control measures in 2020 for Democratic Governor Ralph Northam to sign.

In response to this expectation, Republican-leaning counties around Virginia havepassed resolutionsdeclaring themselvesto beSecond Amendment sanctuariesand voiced opposition to any future laws that may infringe upon Second Amendment rights.

Last week, Hanover County became the latest Virginia localityto pass a resolution supporting the right to bear arms.

In the advisory opinion, Herring says localities and local constitutional officers cannot nullify state laws and must follow potential gun violence prevention measures passed by the General Assembly.

When the General Assembly passes new gun safety laws they will be enforced, and they will be followed. These resolutions have no legal force, and theyre just part of an effort by the gun lobby to stoke fear, said Herring in a statement.

What were talking about are the kind of commonsense gun safety laws that Virginians voted for just a few weeks ago, like universal background checks to make sure that dangerous people arent buying guns. Too many Virginians have lost their lives to guns and it is well past time that we enact these gun safety measures that will save lives and make our communities safer.

House Majority Leader Todd Gilbert (R-Shenandoah) released a statement Friday afternoon calling Herrings opinion a contradiction of previous statements.

Attorney General Herrings opinion is interesting, as it directly contradicts his own statements and actions regarding the supremacy of state law over the preferences of the officials who must enforce them.

In 2014, Herring declined to defend Virginia law in state court, despite a statutory duty to do so. He told the Richmond Times Dispatch [delegatetoddgilbert.us16.list-manage.com] If I think the laws are adopted and constitutional, (then) I will defend them

His opinion today notes that it has long been the indisputable and clear function of the courts to pass upon the constitutionality of legislative acts. This not only conflicts with his previous statement about his own conduct, but also the position of a number of Democratic Commonwealths Attorneys regarding prosecution of marijuana possession.

Herrings advisory opinion comes after Del. Jay Jones (D 89th) wrote the Attorney General a letter requesting a definitive opinion heading into the 2020 General Assembly session.

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Attorney General: Second Amendment sanctuary resolutions have no legal effect - WTVR CBS 6 News

Gun regulators have admitted to violating the Second Amendment – Washington Examiner

On Dec. 11, Gun Owners of America argued before the 6th Circuit Court of Appeals that the governments recently enacted ban on bump stocks is illegal.

The organization's argument is by no means controversial. The government bureau that made them illegal, the Bureau of Alcohol, Tobacco, Firearms, and Explosives, even admitted in a court filing that it lacks authority under the Gun Control Act and National Firearms Act to issue the rule. In short, it violated the Second Amendment as a way of reaping more power for itself, and that should not be tolerated.

The GOA can and will continue fighting the illicit actions of gun regulators as they arise in court, and they will be penalized; however, this piecemeal approach can only go so far. It is high time for Second Amendment advocates in Congress and the White House to begin taking action to reform the rogue bureau.

After all, this isnt the first time the ATF has disregarded the law. Just two months ago, a judge similarly found the bureau to have been enforcing laws that dont exist against gun owners. The bureau has been pretending that receivers are bound by the same draconian D.C. regulations as entire put-together firearms and have been threatening their manufacturers with prosecution for not going through the full regulatory process.

The methods the bureau has used to generate firearm cases against the American people have always been questionable. In the 1970s and 1980s, Congress studied the issue closely, with a Senate subcommittee report ultimately concluding that it is apparent that ATF enforcement tactics made possible by current federal firearms laws are constitutionally, legally, and practically reprehensible."

Its cousin organization, the Alcohol and Tobacco Tax and Trade Bureau, is no better. The tax bureau used to be a part of the ATF, but in 2002, the Homeland Security Act divided the organization into two. The tax bureaus half is now responsible for tax collection, labeling regulations, and trade oversight, and it remains just as reckless as the ATF.

The tax bureau pointedly refuses to provide clarity to its obscure, complex mandates. As former Treasurer Bay Buchanan pointed out, Ever since its foundation, TTB has seemingly gone out of its way to ensure that firearms and ammo merchants remain out of compliance with the law.

Like the ATF, the tax bureau also has no problem violating the law. For example, it recently proposed Notice No. 176, a rule that it alleges will "eliminate unnecessary regulatory requirements and provide consumers broader purchasing options." Over a dozen conservative organizations have called out the illegality of this proposed rule, which they say will cost hundreds of millions of dollars. In a letter to the administration, they said it violates President Trumps Executive Order 13771, which calls for the elimination of two regulations for every new one proposed, as well as Executive Order 12866 from the Clinton years, which mandates the Office of Management and Budget review any regulatory action that will cost the economy $100 million or more.

Unelected government bureaucrats should not be allowed to continue increasing the size of the regulatory state and infringing on the peoples Second Amendment rights, not when Republicans control the Senate and the White House.

With the ATFs abuses are still being reported in the news and are fresh on the publics mind, now is the time for the Senate to begin holding hearings and getting to the bottom of the exploitation.

The Senate Judiciary Committee should call in ATF head Regina Lombardo to discuss the bureau's legal violations and what steps, if any, are being taken to correct them.

Meanwhile, Louisiana Sen. John Kennedys Senate appropriations subcommittee should call the tax bureaus leaders, Mary J. Ryan and Daniel Riordan, in to see if they accept the deregulatory and transparency orders currently on the books and what action, if any, they are taking to ensure compliance.

If the ATF or the tax bureau's leaders refuse to come before Congress or give lackluster answers to congressional questioning, the Trump administration can and should replace both. As luck would have it, Lombardo, Ryan, and Riordan are only serving in acting roles, so the White House has every right to replace them with permanent leadership officials at any time. In the case of the tax bureau, this would not even require Senate confirmation.

Gun Owners of America will continue to monitor the behavior of both bureaus and fight their illegal activity in court, but substantive change will never occur if we do not receive a helping hand from our friends in Congress and the White House.

Michael Hammond is legislative counsel for Gun Owners of America, a gun rights organization representing more than two million gun owners.

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Gun regulators have admitted to violating the Second Amendment - Washington Examiner