Archive for June, 2016

Simple Email Marketing Tips That Sell Big Mitch Tarr

Struggling marketers and entrepreneurs consider email marketing an ugly, red headed step childthey put in the corner and ignore.

But savvy, battle hardened marketers focus on email marketing and consider it a Golden Goose.

Why?

Its still the most personal, highest converting and highest return on investment marketing channel.

Mitch Tarr is the former Vice President of Marketing of one of the largest online training companies in the world and founder of Zin Marketing, a 6-year-old ethical email marketing agency with 2500 campaigns, 90 Million emails sent in 104 different industries.

The key to make your message stand out from dozens of other personal, promo and spam email people are getting in their inbox every day is to write in a personal tone. Its no always easy, but its key. Check out Mitchs professional email marketers 7-step checklist to writing emails that get opened

The trap 90% of companies fall into is to write too formal.

Write like who you are, how how talk, include your voice = your personality.

Message must look and sound personal just like a personal message youd write a friend.

Simple sells more. One message, one column. NOT two columns.

Minimize barriers before reach message remove clutter before the message: banners, issue number, date, etc..

- Signup for 10+ newsletters. Take note of the emails you cant stop yourself from opening and which ones your read. Take notes why and model them for your newsletter.

Buffet style emails do not work with multiple things to click on.

Mitch, shares the number of offers you should make in your email to maxim sales in our interview, above.

The first time Mitch and his team were engaged to write email copy for a client with 7.2 Million subscribers , he was a bit intimidated. His trick? His mindset trick that made it easier and the campaign successful (Its not imagining them naked) was to imagine youre writing to one person you already know, not 7 Million, just one person.

Give your subscriber a face, name, age, etc

Dont let the tail wag the dog.

This means that you need to focus on the 99% of people want to hear what you have to say not the 1% who will complain.

When youre in the service business like Mitch, you really have to sell your ideas to your clients..even your existing one, constantly! And have data to back it up.

Why? So they will get out of your way, let you do your best work and get best results for your clients.

Service providers often forget that they have a ton of in the trenches experience. When a services client gets cranky its usually because re-sell your clients on why youre doing what youre doing.because they forget and can become a bit difficult.

Tested Advertising Methods: How To Profit By Removing Guesswork, by John Caples

- Be more aggressive about building his email list from the beginning.

- Pick a niche and focus on it. eg. email guy for chiropractors.

- Zone in on one list building strategy.

Listen to the audio to learn which tactic Mitch would use.

Site: ZinMarketing.com

Course: No Spam Email Marketing Course

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Simple Email Marketing Tips That Sell Big Mitch Tarr

Frequently Asked Questions (FAQ) – The Advocates for Self …

What is Libertarianism?

Libertarians see the individual as the basic, most essential element of society. The word roughly means believer in liberty. Libertarians believe that each individual owns his or her own life and property and has the right to make his own choices about how to live his life as long as he respects the rights of others to do the same.

Liberty is one of the central lessons of world history. Virtually all the progress the human race has enjoyed during the past few centuries is due to the increasing acceptance of free markets, civil liberties and self-ownership.

Libertarianism is thus the combination of liberty (the freedom to live your life in any peaceful way you choose), responsibility (the prohibition against the use of force against others, except in defense) and tolerance (honoring and respecting the peaceful choices of others).

Click here to view some definitions of libertarianism.

Libertarians are not left or right or a combination of the two. Libertarians believe that on every issue you have the right to decide for yourself whats best for you and to act on that belief, so long as you simply respect the right of other people to do the same.

How does this compare with the left and right? Todays liberals tend to value personal liberty, but want significant government control of the economy. Todays conservatives tend to favor economic freedom, but want to use the government to uphold traditional values. Libertarians, in contrast, support both personal and economic liberty.

Libertarianism is the only political movement that consistently advocates a high degree of both personal and economic liberty.

Thomas Jefferson

Modern libertarianism has multiple roots, but perhaps the most important one is the minimal-government republicanism of Americas founding revolutionaries like Thomas Jefferson and the Anti-Federalists. The core ideals of libertarianism that all men are created equal and are endowed with the right to life, liberty and the pursuit of happiness can be seen in the Declaration of Independence and in the limited government established in the Constitution.

Adam Smith and John Stuart Mill are among the most famous of the 18th and 19th centuries classical liberals that developed theories on the invisible hand of free markets. More recently, libertarian philosophy has been explored and defined through Ayn Rands ethical egoism and the Austrian School of free-market economics.

Libertarians want to unleash the positive creative powers of the individual and to create a peaceful, prosperous world. Libertarians understand that static, monolithic bureaucracies generally serve to enrich the current elite structures, damages individuals with unintended consequences and fails to live up to their grand promises more often than not.

History has shown that tyrannical governments ultimately result in suffering and poverty. Libertarians want to empower individuals to take control over their own lives not simply because it is the moral thing to do, but additionally because it results in the most dynamic, prosperous, peaceful societies possible.

Libertarians use a caring, people-centered approach to politics. Politicians too frequently forget that their laws and regulations affect real human beings. Libertarians never lose sight of the fact that each individual is unique and has great potential. Libertarians want a system which encourages us all to discover the best within ourselves, and to make the most of it.

In dealing with political issues, libertarians ask, Is anyone violating anothers rights? If the answer is yes if someone is committing murder, rape, robbery, theft, fraud, arson, trespass, etc. then it is proper to call on the government. If no one is being harmed, the government should not get involved.

Libertarians want to replace as much government as they practically can with private, voluntary alternatives. Some libertarians are minarchists who favor stripping government of most of its accumulated power to meddle, leaving only structures like the police, courts and military to defend our rights and borders. Others are anarcho-capitalists who believe limited government is a contradiction and the free market can provide better law, order and security than any government monopoly.

Libertarians want to break the chains of poverty

As the level of government spending in this country has risen, so has poverty. Government bureaucracies have no incentive to lift people from dependency and every incentive to increase their budgets and power. Libertarians want to break the chains of poverty and help the disabled. By allowing people to keep what they earn, wealth goes directly into the private sector, businesses create more jobs and charitable giving increases.

The current system allows the rich to collude with the government to take your property through eminent domain and taxation. A strong government always becomes an instrument of privilege. The rich can exploit their resources to influence the government to squash competition and receive special favors. Regulations, permits, licensing, zoning and labor laws make it nearly impossible to pull yourself up by the bootstraps.

Stronger property rights and a weaker government would weaken the elite and benefit minorities, small businesses and the poor.

National defense is one of the few legitimate roles of the government, but that defense should be limited to protecting Americans in America. A military force focused on defending America, rather than policing the globe, would reduce the manpower and resource needs that currently stretch and endanger our defense. A non-interventionist military would, over time, acquire fewer enemies and further reduce the need for a massive defense industry and budget.

Absolutely not. You dont have to believe that everyone will be good for freedom to work. Americas Founding Fathers understood that most people were guided by greed, ambition, and the pursuit of their own happiness. That is why they built structures with limited powers, checks and balances, and other limiting factors on the darker sides of human nature. If people are generally not good, the last thing you should want is a powerful government staffed by those evil folks.

Most people, most of the time, deal with each other on the libertarian premise of respect for the rights of others. The absolute majority of people do not steal, or cheat or murder others. A strong respect for property rights and civil liberties gives authority to limited government structures to punish those few who violate the law and provide restitution for those harmed.

The best way to act on liberty is to think about freedom and act on your thoughts. Read libertarian books and publications, and share them with your friends.

Start a libertarian student group. Identify and recruit new libertarians with Operation Politically Homeless. Give a speech or write a letter to the editor. Use the words libertarian and libertarianism in your daily life so more people are exposed to it.

Join a libertarian organization or campaign. Support them with your donations and time. Give to private charities. Run for office. Oppose government expansion at every opportunity. Start your own business, create wealth and support voluntary cooperation.

Join tens of thousands of readers by subscribing to our free biweekly newsletter, the Liberator Online. Each issue has information on libertarian ideas, the liberty movement, current events, useful resources, and the very best ways to help others understand and accept libertarianism.

Visit our Liberty Movement page and explore the various organizations that fight for libertarianism on a daily basis.

Take the Worlds Smallest Political Quiz. See where you fit on the new political map and how your beliefs compare to other political philosophies.

Contact us for more information about libertarianism and the best ways to advance it.

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Frequently Asked Questions (FAQ) - The Advocates for Self ...

Candidates – Libertarian Party of New York

Election Day is November 3, 2015 | Vote Libertarianwe support your rights!

Please see our Local Chapters and Officers pages for contact information if you would like to volunteer to help our candidates.

The following candidates have been nominated for public office by the Libertarian Party of New York or its local chapters:

Your vote for our candidates is appreciated!

Please note that you can enroll with the Board of Elections as a Libertarian. Check the box which says Other and write in Libertarian on the line next to it, and the Board of Elections will list you as such. When we achieve official party status in NY, you will be able to participate in the process of party nomination.

Please give us a heads-up if you are interested in running for any sort of position as a Libertarian.

For statewide candidates, nomination is made at our State Convention. If the district in question is entirely outside of any county represented by a chapter, then it is the State Committee who needs to make the endorsement, otherwise it is any and all chapters contained within the district.

Join your local LPNY chapter to ask for help, or contact us to start one up if there isnt one yet.

NY State Board of Elections NY State Election Law

The FEC has a lovely 110-page document for candidates considering running for congress, or managing a campaign (right-click to download).

Contact (518) 595-4282 to let us know if you want to run or help out.

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Candidates - Libertarian Party of New York

Libertarian Party of Florida

The Libertarian Party of Florida (LPF) is the third largest political party in the state, and is the only true alternative to the Republican/Democrat stranglehold on our economic freedom and individual liberty.

The LPF recognizes that you own your life, and that you are free to pursue happiness in your own way, with extremely limited interference from government. The Libertarian Party of Florida promotes and defends the following principles:

We are building the structure to ensure historic electoral victories in 2016 and beyond. We have the right legislative plan to ensure that government is beholden to the We the People. And we have the right platform to repair the economy and restore our freedoms. We have the candidates on the local, county and state level who will actually uphold and defend the Constitutionnot just talk about it during campaign season.

The LPF has new leadership, a bold vision, and a renewed determination to achieve these goals. All we need now is you!

Become a part of the Libertarian revolution. Join the Libertarian Party of Florida today. Support your local Libertarian candidates. Invest you time to our noble and worthy cause. Donate as much money as you can so that we have the resources to defeat the political ruling class.

With your help, we can ensure our children inherit a State, and a Nation, that would make our Founding Fathers proud.

//

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Libertarian Party of Florida

Republican Party of Florida – Wikipedia, the free encyclopedia

The Republican Party of Florida is the official organization for Republicans in the state of Florida.

Florida politics was largely dominated by the Democrats until Richard Nixon's Southern Strategy, which took advantage of white objections to the advances of the American Civil Rights Movement resulted in a regional political realignment for the south. After Nixon's victory in 1968, the state only voted Democratic in presidential elections in 1976 (Jimmy Carter) 1996 (Bill Clinton), 2008 and 2012 (Barack Obama). The presidential election in 2000 was decided by a margin of 537 votes out of approximately 6 million cast, giving George W. Bush the presidency over Al Gore.

The Florida Senate was dominated by Democrats until 1992, when a majority of Republicans was elected. The Florida House of Representatives turned Republican after the November 1996 election. Since then, the number of Democrats in both chambers have continued to drop. The Florida Legislature became the first legislature in any of the states of the former confederacy to come under complete Republican control when the Republicans gained control of the House and Senate in the 1996 election. However, in the 2006 election the Democrats actually gained seats in the State House, the first instance of this occurring since the early 1980s.

The most Republican region of the state is the northern third, which contains the large cities of Pensacola and Jacksonville. The Tampa Bay region is relatively Democratic, although it has become much more competitive in recent electoral cycles. While North Florida and the Panhandle have voted heavily Democratic at the local level, both are solid Republican strongholds in presidential elections.[clarification needed]

In the 2014 election, the Republican nominee for Governor was Governor of Florida Rick Scott. He defeated the Democratic nominee, who was the Former Governor of Florida Charlie Crist.

The current Chairman of the Republican Party of Florida is Blaise Ingoglia, a newly elected member to the Florida House of Representatives, who was elected by RPOF members in January 2015, ousting Scott-favorite and then-RPOF Chairwoman Leslie Dougher.[2]

The Republican National Committee (RNC) is responsible for promoting Republican campaign activities. It is responsible for developing and promoting the Republican political platform, as well as coordinating fundraising and election strategy. Senator Mel Martinez of Florida is the Republican Party's former General Chairman. Reince Priebus is the current Chairman of RNC. The chairman of the RNC is chosen by the President when the Republicans have the White House or otherwise by the Party's state committees. The RNC, under the direction of the party's presidential candidate, supervises the Republican National Convention, raises funds, and coordinates campaign strategy. On the local level there are similar state committees in every state and most large cities, counties and legislative districts, but they have far less money and influence than the national body.

The Republican House and Senate caucuses have separate fund raising and strategy committees. The National Republican Congressional Committee (NRCC) assists in House races, and the National Republican Senatorial Committee (NRSC) in Senate races. They each raise over $100 million per election cycle, and play important roles in recruiting strong state candidates. The Republican Governors Association (RGA) is a discussion group that seldom funds state races.

The membership of the Republican Party is primarily made up of fiscal conservatives, social conservatives, neoconservatives, and members of the Religious Right.

The Republican Party is strong on defense and the more socially conservative and economically libertarian of the two major parties in the state of Florida. The party generally supports lower taxes and limited government in some economic areas, although it does support government intervention in other areas.

Most Republicans favor free-market policies supporting business, economic liberalism, and limited regulation as the best means of fostering economic prosperity. As such, most Republicans tend to ascribe to Reaganomics, an economic theory that was popularized by Ronald Reagan which holds that reduced income tax rates increase GDP growth and thereby generate more revenue for the government from the taxes on the extra growth. "A rising tide raises all boats". Opposition to the increases in the minimum wage stems from counterproduction on the economy- minimum wage increases unemployment and discourages business.

While most Republicans believe that the private sector is more effective in helping the poor than government, they nonetheless generally agree that there should be a "safety net" to assist the less fortunate. Rather than involve the government in the distribution of aid, however, many Republicans support giving government grants to faith-based and other private charitable organizations to supplant welfare spending. Additionally, most Republicans believe that limits on eligibility and benefits must be in place to ensure the safety net is not abused.

Members of the Republican party are generally opposed to a single-payer universal health care system, such as that found in Canada or in most of Europe, sometimes referring to it as "socialized medicine" and are in favor of the current personal or employer based system of insurance, supplemented by Medicare for the elderly and Medicaid, which covers approximately 40% of the poor.[3]

Republicans are generally opposed by labor unions and have supported various legislation on the state and federal levels, including right-to-work legislation and the Taft-Hartley Act which gives workers the right not to participate in unions, as opposed to a closed shop which prohibits workers from choosing not to join unions in workplaces.

Most of the GOP's national and state candidates oppose abortion on religious or moral grounds, oppose the legalization of same sex marriage, and favor faith-based initiatives. Most of the GOP's membership favors capital punishment and stricter punishments as a means to prevent crime. Republicans generally strongly support constitutionally protected gun ownership rights.

Most Republicans support school choice through charter schools and education vouchers for private schools; and many have denounced the performance of the public school system and the teachers' unions. The party has insisted on a system of greater accountability for public schools, most prominently in recent years with the No Child Left Behind Act of 2001.

The social conservatives of the party tend to support voluntary organized prayer in public schools and the inclusion of teaching creationism or intelligent design alongside evolution. Although the GOP has voted for increases in government funding of scientific research, many members actively oppose the federal funding of embryonic stem cell research because it involves the harvesting and destruction of human embryos (which many consider ethically equivalent to abortion), while supporting for applying research money into adult stem cell or amniotic stem cell research.

In April 2010, the party began investigating $1.3 million in questionable expenses incurred by a former party staffer, Melanie Phister. From 2006 to 2009, the party gave her an American Express credit card on which she charged the expenses for herself and her colleagues. The expenses included: $40,000 at a London, England hotel; $20,000 for plane tickets for indicted former Florida House Speaker Ray Sansom, his wife and children; $19,000 for the Water Club restaurant in New York; $15,000 for a one-month's stay at a Miami Beach hotel, and, $66,000 for chartered flights. The Republican Party of Florida has hired the accounting firm Alston + Bird LLP to investigate the party's finances, including the questionable credit card expenses.[4][5]

The party issued a September 2009 press release about Obama's planned TV presentation to schoolchildren: "Schoolchildren across the nation will be forced to watch the president justify his plans for government-run health care, banks, and automobile companies, increasing taxes on those who create jobs, and racking up more debt than any other president." Politifact said, "There remains no evidence that Obama intends to discuss the controversial policy issues of health care, banking, the automotive industry, taxes or the national debt during his address to students." [6]

In an October 2008 mailing, the party alleged ""Barack Obama has consistently voted against tougher penalties for criminals." Politifact found that the party had taken selective votes or positions to prop up sensational headlines that are belied by a fuller examination of Obama's record, and found the ad's claim false.[7]

In May 2008, the party claimed in an email that Cuban leader Fidel Castro endorsed Obama. Politifact found that to be false, and added it "comes off less like a joke and more like an intentional smear."[8]

The mascot symbol, historically, is the elephant. A political cartoon by Thomas Nast, published in Harper's Weekly on November 7, 1874, is considered the first important use of the symbol.[9] In the early 20th century, the usual symbol of the Republican Party in Midwestern states such as Indiana and Ohio was the eagle, as opposed to the Democratic rooster. This symbol still appears on Indiana ballots.

After the 2000 election, the color red became associated with the GOP although it has not been officially adopted by the party. On election night 2000, for the first time ever, all major broadcast networks utilized the same color scheme for the electoral map: red states for George W. Bush (Republican nominee) and blue states for Al Gore (Democratic nominee). Although the color red is unofficial and informal, it is widely recognized by the media and the public to represent the GOP. Partisan supporters now often use the color red for promotional materials and campaign merchandise.

Lincoln Day, Reagan Day, or Lincoln-Reagan Day, is the primary annual fundraising celebration held by many state and county organizations of the Republican Party. The events are named after Republican Presidents Abraham Lincoln and Ronald Reagan.

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Republican Party of Florida - Wikipedia, the free encyclopedia