Mediaboss Marketing

We all want more social shares, but creating qualitycontent, hitting the submit button, and hoping for the best just isnt enough. With over 1.3 billion users on Facebook and another few hundred million spread across LinkedIn, Twitter, Pinterest, and other platforms, you simply cant afford not to pay attentionsocial media.

Everyone talks about the importance of social media and engaging with your audience, but only a very small percentage of sites and brands are actually doing it right.

In this post I amgoing to take a look at seven different examples of whats working right now when it comes togettingyour audience to share more content on your site. After reading this post, you should have the tools you need to open theflood gates, potentially sending you thousands of quality visitors for the amazing cost of nothing but your time and expertise!

There are many different ways to build content of quality but the most effective way is always goingto be creating something of value thatyour blog readers can put into action right away. Over the years Ive written a lot of tutorials, and these types of posts have always been the most time-consuming, but theyve also been most rewarding. A good rule of thumb when creating content is to always try to do it better than your competition. If someone is doing text only, you need to do videoif they are doing text and video, do a better video!

A perfect example of this can be seen through a series of posts offered by Brian Dean over at Backlinko.com, which details his process for ranking for any keyword. It starts with a simple blog post and a video, which then captures the users email to deliver them the rest of the content. In this example, Brian collects email, but he could actually be using social buttons to unlock the content as well.

Long story short, its a ton of great information that offers value and provides them with exactly what they are looking for. The result is thousands of new visitors to his site, backlinks galore from reliable sources (like this one!), and, of course, social networking shares as well.

Infographic creation can take a lot of time and if you arent a designer you might think you need to shell out a lot of money in the process. While this is usually the case if you are outsourcing, another option is touse thevarious applications and tools on the internet that make the process of creating an infographic simply a matter of plugging in data and using different templates and images. It takes time, but infographics are one of the best ways to get social sharing across your site. When going live with an infographic on your site, be sure to also include a good amount of text to help your site rank in the search results as well.

Last year Blogging.org launched their best free web hosting infographic, which went on to get a few hundredsocial shares, as well as mentions on some of the top web hosting and design resource sites on the internet. This was very beneficial to their sites content strategy, as their target market isnew bloggers. This infographic was the perfect way for Blogging.org to provide value while reaching their target audience.

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7 Proven Methods to Explode Your Social Shares by @zacjohnson

Igloo's enterprise social networking suite now has task management features, the latest ESN vendor to make such a move.

Igloo's task management implementation takes three main forms.

The first is team tasks, where a workgroup can assign, monitor and collaborate on the steps and actions needed to complete a project. The second way in which tasks can be assigned and managed within Igloo is by appending them directly to content so that, for example, collaborators can annotate a document with to-do items needed for its completion. Tasks can also be added to calendar items, discussion forum entries, files and other types of content.

Finally, Igloo has added a personal task management feature, so that individuals can manage their to-dos without necessarily making them public, unless they choose to share those lists with others.

"Task management is the largest single feature capability we've introduced since social analytics a while back," said Andrew Dixon, Igloo's vice president of marketing and operations.

In all instances, task items can be shared and commented on, and their activity tracked via stream notifications. They can be assigned deadlines, priorities, access permissions, categories and level of urgency. All tasks can have subtasks.

Because tasks will be scattered among team lists, documents and personal lists, Igloo also created a central dashboard where all these action items can be viewed in a single place and sorted and filtered via several criteria, such as urgency, due date, type and the like.

Principles guiding the task management implementation were to make it simple and intuitive to use, and to have it be organically integrated with the rest of the suite, as opposed to having a separate tool for it, according to Michael Mackuliak [cq], an Igloo technical product manager.

ESN software, often described as "Facebook for the workplace," is designed to help coworkers collaborate and communicate better via ad hoc, spontaneous interactions, but it's not good for keeping structured track of to-dos and deadlines.

Consequently, many ESN software makers, including Jive and Tibco's Tibbr, have added social task management (STM) features to their suites. These STM tools help business managers plan projects and let employees track their work tasks.

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Igloo adds task management to enterprise social suite

Hard Rock International - owner of one of the world's most iconic and recognized brands - along with Abu Dhabi Financial Group (ADFG), a renowned multi-billion dollar alternative investment firm headquartered in Abu Dhabi, and Sheffield Holdings, a leading developer in the United Arab Emirates, announce Hard Rock Hotel Dubai Marina.

Projected to open in mid-2015 and to be managed by Hard Rock International, the hotel will be housed in the exciting Marina 101 development set within the highly sought after Dubai Marina neighborhood. Boasting 101 floors, Marina 101 will be the second tallest building in the UAE upon completion. The tower will be divided into three different levels, the first of which is the 281-room Hard Rock Hotel, the collection's first property to open in the Middle East, occupying the first 33 floors. Hard Rock Hotel Dubai Marina will feature a soon to be unveiled club lounge and dining establishment on the 101st floor complemented by the brand's signature world-class entertainment.

"As an on-going effort to continue expanding the Hard Rock Hotels portfolio, we are thrilled to announce Hard Rock Hotel Dubai Marina with experienced partners like the Abu Dhabi Financial Group," said Hamish Dodds, chief executive officer of Hard Rock International. "We look forward to launching our hotel product to a region already familiar with and embracing of our cafe brand."

"We are pleased to bring the Hard Rock Hotel Dubai to the Marina 101 development at a time where Dubai's tourism sector is experiencing continued rapid growth," said Jassim Alseddiqi, chief executive officer of Abu Dhabi Financial Group. "When choosing a hotel to be placed, we were seeking an iconic global brand boasting the same irreverent spirit as the destination it represents and found that in our collaboration with Hard Rock."

Hard Rock Hotel Dubai Marina will roll out the red carpet for guests with unparalleled live music performances and unique amenities, such as the Rock Spa, featuring its newly unveiled Rhythm & Motion spa menu, and the Body Rock workout facility. Guests can choose from a variety of fine dining and entertainment options. Additionally, the property will offer pre-function meeting and event space, including an outdoor terrace at lobby level and the 101st floor lounge area, legendary music memorabilia, a world famous Rock Shop featuring Hard Rock's iconic merchandise and The Sound of Your Stay - the brand's all-encompassing music amenity program exclusive to guests of the hotel.

The project is located in the premium area of Dubai Marina, close to other popular projects, such as Jumeirah Beach, Marina Walk, Dubai Internet City and Dubai Media City. Also close at hand are some of the most famous shopping destinations in the UAE, such as Mall of the Emirates, The Dubai Mall and a vast selection of other premium restaurants and retail stores. The Marina 101 tower will be fully equipped with health clubs and swimming pools on different levels, along with other leisure facilities.

Abu Dhabi Financial Group's collaboration with Hard Rock International and Sheffield Holdings on the project is in keeping with its core strategy of investing in local opportunities while partnering with prestigious, world-renowned brands, particularly in the hospitality sector. In addition to its interests in the UAE, Abu Dhabi Financial Group is actively invested in real estate developments and hotels globally, with a specific focus on London, UK and Eastern Europe. Following the opening of Hard Rock Hotel Dubai Marina, guests' exclusive experience will be further enhanced by the presence of Abu Dhabi Financial Group's distinct luxury lifestyle brand.

Internationally recognized as a world-class entertainment and lifestyle brand, Hard Rock Hotels offer stylish and contemporary design, unparalleled service and the thread that unites them all - music. Hard Rock's current Hotel portfolio is located in the world's most desirable resort destinations, as well as urban gateway cities. The dynamic properties cater to the evolving and distinctive needs of today's cosmopolitan, modern travelers, who seek a reprieve from traditional, predictable accommodations, whether for business or leisure travel, and who connect with the authentic and powerful Hard Rock vibe.

For more information or to book a stay at any of the Hard Rock Hotels, please visit http://www.hardrockhotels.com.

About ADFG Headquartered in Abu Dhabi, ADFG is a multi-billion dollar alternative investment firm with operations encompassing investments, asset management, advisory and research, financing and structuring solutions, and real estate development. ADFG is a pioneer in alternative investments with a focus on financial services, real estate and debt. For more information on ADFG, visit http://www.adfg.ae.

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Mid-2015 Opening Planned for 281-room Hard Rock Hotel Dubai Marina, Part of Marina 101 Development

A YSR Congress activist was today arrested for allegedly posting "irresponsible" comments on a social networking site on cyclone Hudhud which hit the North Andhra Pradesh coast earlier this month.

C Rahul Reddy, a final year student of Bachelor of Law course, posted "irresponsible" anti-people comments on Facebook after the natural disaster hit the region, Additional Director General (CID) Dwarka Tirumala Rao said.

Rahul Reddy, who is associated with YSRCP's student wing and is a resident of Guntur district, posted the comments on his Facebook profile on October 12, Rao added.

Earlier, a complaint was received on October 15 in connection with some comments posted on social networking websites regarding the calamity. S Uday Kumar, a resident of Sainkpuri here, was arrested and remanded in judicial custody on October 18 in connection with the case, the officer said.

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Activist held for FB post on cyclone Hudhud

A protest against government surveillance in Washington DC. Civil liberties groups denounced the FBIs move as brazen and potentially dangerous. Photograph: Xinhua /Landov/Barcroft Media

The FBI is attempting to persuade an obscure regulatory body in Washington to change its rules of engagement that would grant it significant new powers to hack into and carry out surveillance of computers throughout the US and around the world.

Civil liberties groups warn that the proposed rule change amounts to a power grab by the agency that would ride roughshod over strict limits to searches and seizures laid out under the fourth amendment of the US constitution, as well as violating first amendment privacy rights. They have protested that the FBI is seeking to transform its cyber capabilities with minimal public debate and with no congressional oversight.

The regulatory body to which the Department of Justice has applied to make the rule change, the advisory committee on criminal rules, will meet for the first time on November 5 to discuss the issue. The panel will be addressed by a slew of technology experts and privacy advocates concerned about the possible ramifications were the proposals allowed to go into effect next year.

This is a giant step forward for the FBIs operational capabilities, without any consideration of the policy implications. To be seeking these powers at a time of heightened international concern about US surveillance is an especially brazen and potentially dangerous move, said Ahmed Ghappour, an expert in computer law at UC Hastings college of the law who will be addressing next weeks hearing.

The proposed operating changes related to rule 41 of the federal rules of criminal procedure, the terms under which the FBI is allowed to conduct searches under court-approved warrants. Under existing wording, warrants have to be highly focused on specific locations where suspected criminal activity is occurring and approved by judges located in that same district.

But under the proposed amendment, a judge can issue a warrant that would allow the FBI to hack into any computer, no matter where it is located. The change is designed specifically to help federal investigators carry out surveillance on computers that have been anonymized that is, their location has been hidden using tools such as Tor.

The amendment inserts a clause that would allow a judge to issue warrants to gain remote access to computers located within or outside that district (emphasis added) in cases in which the district where the media or information is located has been concealed through technological means. The expanded powers to stray across district boundaries would apply to any criminal investigation, not just to terrorist cases as at present.

Were the amendment to be granted by the regulatory committee the FBI would have the green light to unleash its capabilities known as network investigative techniques on computers across America and beyond. The techniques involve clandestinely installing malicious software, or malware, onto a computer that in turn allows federal agents effectively to control the machine, downloading all its digital contents, switching its camera or microphone on or off, and even taking over other computers in its network.

This is an extremely invasive technique, said Chris Soghoian, principal technologist of the American Civil Liberties Union, who will also be addressing the hearing. We are talking here about giving the FBI the green light to hack into any computer in the country or around the world.

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FBI demands new powers to hack into computers and carry out surveillance