Archive for February, 2012

SEO Strategist Kent Yunk to Speak at SMX West 2012

Kent Yunk, Vice President and SEO Strategist at Roaring Pajamas, a well-known local search engine optimization (SEO), social media and digital strategy firm in the SF Bay Area, will speak at the Search Marketing Expo SMX West 2012 conference on February 29, 2012 on two separate panels.

San Carlos, California (PRWEB) February 28, 2012

Kent Yunk, Vice President and SEO Strategist at Roaring Pajamas, a well-known local search engine optimization (SEO), social media and digital strategy firm in the San Francisco Bay Area, will speak at the Search Marketing Expo SMX West 2012 conference on February 29, 2012. The panels Yunk will be speaking on are "In-House SEO: Organizational SEO Challenges & Solutions" and ”Duplication, Aggregation, Syndication, Affiliates, Scraping and Information Architecture."

Both panels will take place on day two of SMX West, February 29, 2012. The "In-House SEO: Organizational SEO Challenges & Solutions" panel will be moderated by Jessica Bowman, Founder of SEOinhouse.com. Other speakers in the panel are: Conrad Saam, Director of Marketing at urbanspoon, and Alex Volk, Search Marketing Director at Microsoft. The speakers will cover SEO operations (the systems, templates, worfklows, etc.) when executing SEO in-house. This session will be less about the SEO tactics and tools you hear about and more about the integral workings of in-house SEO from idea to launch, and how to make sure the nitty-gritty details don’t get lost along the way.

The "Duplication, Aggregation, Syndication, Affiliates, Scraping and Information Architecture" panel will be moderated by Vanessa Fox, Contributing Editor at Search Engine Land. Other speakers on the panel include: Rudy De La Garza, Manager of Corporate Search Engine Optimization at Bankrate.com, Gabe Gayhart, SEO Manager at PriceGrabber/Experion Interactive, and Nick Roshon, SEO Strategist at iCrossing. Speakers will sort through the bewildering world of near duplication due to issues such as manufacturer feeds into your site, syndication to other sites, international sites, aggregation of data sources, boilerplate content and pagination.

“Duplication is one of the most important issues to avoid to stay in Google's good graces," said Yunk. "I'm excited to speak about this topic and how it affects the aggregation of questions and answers.”

SMX West will take place in San Jose, California, February 28 - March 1, 2012 at the San Jose McEnery Convention Center. Over 130 of the world’s most knowledgeable search marketers will be presenting at SMX West, including Yunk.

About Roaring Pajamas

Roaring Pajamas is a well-known digital strategy agency founded by industry innovator, Melanie Yunk, and offers top notch expertise as a full service social media, search engine optimization and digital strategy consulting agency. Roaring Pajamas continues its reputation as a successful trail blazer, helping its clients to create marketing solutions that enable them to not only bag their game, but to stay on top. The Roaring Pajamas staff addresses the needs of diverse industry sectors including retail, financial, technology, consumer products, B2B and more. The firm’s office is located in San Carlos, California. To learn more please call 650-593-9303 or visit the Roaring Pajamas website.

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Melanie Yunk
Roaring Pajamas
650-593-9303 x 2
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SEO Strategist Kent Yunk to Speak at SMX West 2012

St. Louis SEO Agency Meets High Demands for Enterprise Site Audits

ST. LOUIS, MO--(Marketwire -02/27/12)- Evolve Digital Labs, a St. Louis-based digital marketing agency, is ramping up SEO Audit services in order to meet the increasing demand of businesses seeking success online. Derek Mabie, President of Evolve, has acquired more than a decade of experience in online marketing and Search Engine Optimization and is eager to assist brands in reaching their full potential from their currently stagnant domains.

"This service examines a website from a holistic perspective," said Mabie. "We diagnose the on-site issues, illuminate why the competition is winning, and provide possibilities for next steps." Specifically, the SEO Audit consists of three components: On-Site Analysis, Competitive Analysis, and Keyword Research. The On-Site Analysis consists of a thorough, data-driven presentation of website errors, including "crawlability" issues, ineffective URL structure, duplicate content, and tag problems. The Competitive Analysis depicts a detailed comparison of a brand's online presence compared to its top three competitors. Evolve brings valuable insight that may otherwise go unnoticed. Finally, the Keyword Research component of the SEO Audit delivers rich awareness of which key terms are valuable for future use, whether through organic implementation into on-site content or development of paid search campaigns. One of Evolve's clients, InteliSpend Prepaid Solutions, is very satisfied with the professional relationship the SEO Audit cultivated. "With Evolve Digital Labs on the InteliSpend team, we not only get access to in-depth knowledge of today's Search Marketing landscape, we also get a window into tomorrow's," said Mike Luhning, Creative Director. "We are very excited and confident in the work we are doing and look forward to a long partnership."

Evolve's abilities to provide a starting point is especially beneficial to organizations that are struggling to successfully establish a strong online presence and connect with consumers. The SEO Audit that Evolve performs is the most crucial component for evaluating the brand's digital baseline.

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St. Louis SEO Agency Meets High Demands for Enterprise Site Audits

Internet Marketing for Insurance Agents | Leveraging the Internet for Leads – Video

27-02-2012 11:12 Internet Marketing for Insurance http://www.familyunlimitedopp.com Agents Leveraging the Internet for Leads Internet marketing for any insurance agent looking to leverage qualified leads is easy to learn and a must in today's marketplace. As a once highly successful producer I can emphatically tell you that YES YOU CAN find success generating a solid presence and lead generating system through simple cost effective marketing strategies online. Internet marketing for insurance agents is all about leveraging not only leads and prospects, but leveraging cost and time as well. If you as a producer want to save money and generate better qualified leads Internet marketing is the perfect advertising platform for you.

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Internet Marketing for Insurance Agents | Leveraging the Internet for Leads - Video

Zizinya Web Solutions Team Member Receives HubSpot Inbound Marketing Certification

Jeff Martin, a team member at Zizinya Web Solutions in Houston, TX has become certified in inbound internet marketing after completing a training program with HubSpot Inc.

Houston, TX (PRWEB) February 28, 2012

Jeff Martin, a team member at Zizinya Web Solutions in Houston, TX has become certified in inbound marketing after completing a training program with HubSpot Inc. Zizinya, a comprehensive internet marketing company, offers services designed to help clients to successfully market their businesses online. “Zizinya is committed to building a top-notch team of professionals with superior skills and expertise,” said Zizinya president Shareef Defrawi. “We believe partnering with HubSpot enhances our company’s ability to help customers develop thriving businesses.”

HubSpot is an online marketing platform that focuses on increasing inbound internet traffic to business websites. In order to receive HubSpot’s Inbound Marketing Certification, Martin demonstrated his mastery of key online marketing tools, including search engine optimization, business blogging, content creation, social media and marketing analytics. Martin completed a 16-class training program, earning a grade of 90 percent on a rigorous certification examination.

“I am very pleased and proud to earn the HubSpot Inbound Marketing Certification,” Martin said. “HubSpot is an industry leader in the field of inbound marketing. I am sure this training will benefit Zizinya’s clients by enabling our company to offer the most up-to-date internet marketing strategies available.” Jeff joins team member Aylin Poulton who earned her Inbound Marketing Certification in 2011.

In an effort to provide top-quality services to its clients, Zizinya Web Solutions has become a certified partner with HubSpot. “Our team at Zizinya wants to be the best in the business. By partnering with HubSpot we are able to use the latest industry tools to develop marketing strategies for our customers,” Defrawi said. “Our goal is to stay ahead of the curve so we can always produce exceptional results.”

Zizinya, a company with more than 12 years of experience in internet marketing, specializes in comprehensive marketing plans using tools such as website development, search engine optimization services, link building, blog management, email marketing, social media and pay-per-click management. Zizinya’s website features a variety of business owner resources including a downloadable guide to internet marketing and a new blog which provides useful information on a variety of internet marketing topics.

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Jeff Martin
Zizinya Web Solutions
800-385-7430
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Zizinya Web Solutions Team Member Receives HubSpot Inbound Marketing Certification

Fabrice Kerherve and Dr. Howard Moskowitz Discuss Social Marketing and The Science Of The Mind – Video

27-02-2012 13:06 nyouworld.com Fabrice Kerherve and Dr. Howard Moskowitz join forces to bring their business and marketing expertise to Nyouworld!

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Fabrice Kerherve and Dr. Howard Moskowitz Discuss Social Marketing and The Science Of The Mind - Video